ABOUT THIS EPISODE
What I learned from That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea by Marc Randolph
That Will Never Work tells the story of how Marc Randolph and Reed Hastings turned a simple idea of renting movies online into Netflix. From early skepticism and failed ideas to launch-day crashes and a rejected Blockbuster deal, Randolph shares the risks, setbacks, and lessons behind building one of the world’s most disruptive companies. It’s a story about entrepreneurship, resilience, and turning an idea no one believes in into something that changes an industry.
There’s something new beyond this episode: I’ve launched a brand-new website where you can explore every episode, discover past books, and easily find what to listen to next.
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