ABOUT THIS EPISODE
Greg Cassar's freedom formula is income divided by stress. He calls it his coolness factor, measures his decisions with it, and has passed on money that failed the test.
Greg is a profit strategist and coach who runs The Collective, a mastermind that started with marketing and grew into selling, mindset, emotional intelligence, health, investing and lifestyle design, because every time he helped his clients solve one problem, he found the next thing holding them back.
Jane asks him what a life of abundance really means, and what he has seen across the people he coaches. His answer is a set of clues. Freedom needs two engines: cash flow for the life you want now, and a big golden goose for later. The most successful people are smooth with their emotions. Awareness comes before change. Declare yourself, then scramble like crazy to deliver. And your peer group quietly rewrites your beliefs.
Along the way: the blank sheet of paper he uses when stress hits, why one of the best words he learned in business is "next", his one-question test for whose opinion to ignore, and why he sees the years from 50 to 75 as golden time he refuses to save for retirement.
If you have built the income and still do not have the freedom, this conversation is for you.
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