ABOUT THIS EPISODE
Do you know exactly where your sales process is leaking money—or are you guessing and hoping it fixes itself?
Leads ghosting you, quotes not converting, or revenue falling short are rarely random problems. They’re symptoms of breakdowns inside your sales process. In this episode, we revisit the five-step sales process to pinpoint where deals are slipping through the cracks and introduce the key metrics that reveal what’s really going wrong.
By listening, you’ll learn how to:
- Identify which step of your sales process is costing you the most money.
- Use simple, practical metrics to diagnose lead, quoting, and closing issues.
- Apply a proven framework built from 25+ years of sales experience to tighten your process and improve results.
Press play to uncover the hidden leaks in your sales process and learn how to fix them before they cost you another deal.
New episodes every Monday, Wednesday and Friday.
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This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.