ABOUT THIS EPISODE
Joe Polish sits down with Dr. Mark Young, an advertising and consumer packaged goods (CPG) expert, Entrepreneur, and Author of HYPNO-TI$ING. They dive deep into pricing strategy, the psychology of advertising, and how to build a brand that fosters deep consumer loyalty.
Here's a glance at what you'll discover in this episode:
- The 3-word phrase that instantly lowers sales resistance and makes people say YES more often.
- How to speak directly to the subconscious mind—where real buying decisions are made.
- Why traditional branding is a waste of money—and what actually creates deep Customer loyalty.
- The biggest advertising mistake most businesses make—and how to avoid it.
- How Harley-Davidson, Tesla, and Apple turn Customers into die-hard fans (Hint: It's NOT about the product).
- The secret to crafting a message that triggers human behavior—so your brand sticks in people's minds effortlessly.
- How to price your products higher AND get more buyers—by creating an identity, not just a sale.
If you'd like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.
English
United States
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