ABOUT THIS EPISODE
We break down the exact cold call script that’s helped book meetings on 1 out of every 3 connects then prove it by making live cold calls on camera.
Armand Farrokh and Nick Cegelski walk through the full cold call framework they’ve used as operators, leaders, and authors of *Cold Calling Sucks (And That’s Why It Works) from opener, to pitch, to objection handling with real examples and zero theory fluff.
You’ll learn how to use the “Heard the name tossed around” opener to break the telemarketer stigma, why context-first openers outperform permission begging, how to pitch by leading with the problem (not the product), and how to handle objections using the 'Mr. Miyagi method' without sounding pushy or desperate.
Then they pick up the phone and make live cold calls showing exactly how the script holds up in real conversations, where reps usually get stuck, and how tone, confidence, and EQ matter more than saying the “perfect” words.
Resources:
- Save $75 off the #1 Cold Calling Course with code SAVE75: https://www.30mpc.com/course/cold-calls-to-presidents-club
- Buy now link for the Cold Calling Course: https://shop.30mpc.com/30mpc-cold-calls-to-presidents-club-course?coupon=save75
- Objection scripts: https://www.30mpc.com/blog/18-cold-call-objections-and-how-to-handle-them
- Opener scripts: https://www.30mpc.com/blog/2-cold-call-openers-4-full-pitch-examples
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