The 5 Keys to Building a Great Brand – RICK CESARI | DMR #220

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Today I’m joined by a man who helped take GoPro from a start-up, to over a billion dollars in sales in just a few short years. He is the author of ‘Buy Now’, and his next book is due out soon. Welcome to DMR, Rick Cesari. [You can find Rick over at CesariIgnite.com.] On this episode of Digital Marketing Radio we...

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About this podcast
By David Bain, interviewing digital marketing experts including Rand Fishkin from Moz, Mark Wright from the Apprentice, Larry Kim from Wordstream, John Lee Dumas, Melonie Dodaro, Dave Chaffey, Dennis Yu, Natalie Sisson, Chris Ducker, Amy Schmittauer & more!
Digital Marketing Radio with David Bain interviewing niche online marketing experts on their specialist subject as well as getting their opinion on the state of internet marketing today. David’s interviews follow a unique format – the first 15 minutes tend to focus on the interviewee’s specialism while the final 15 minutes follow more of a fixed format, with sections such as “Software I couldn’t live without”, “Best advice I’ve ever received” and “The $10,000 question”. Plus, keep an eye out for “The ‘This or That’ round”. Topics covered to-date have included SEO, PPC (pay per click search), attribution modelling, blogging, e-book marketing, social media, mobile marketing, inbound marketing, split testing, and the future of podcasting to name just a few! Previous episodes include interviews with Rand Fishkin from Moz, Mark Wright from the Apprentice, Larry Kim from Wordstream, John Lee Dumas, Melonie Dodaro, Dave Chaffey, Dennis Yu, Natalie Sisson, Chris Ducker, Amy Schmittauer and many more digital marketing experts! Whether you’re an online marketer, an internet business owner, a business manager, an entrepreneur or a marketing generalist, Digital Marketing Radio will help you stay on top of the latest new media trends.
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