ABOUT THIS EPISODE
Pauli had to get permission from an entire corporation to leave 15 minutes early. She was taking her daughter to tumbling. That was the moment she decided to stop building someone else's dream.
Pauli has been a pelvic floor physical therapist for almost 17 years. She started Beyond the V Physical Therapy four months after her youngest was born. Then life got hard. A divorce. Family loss. A season where she was running her day off three things on a sticky note. Her business still grew.
In this episode Kelly and Pauli talk about what kept her going. Why sales is never about you. The day she stopped folding laundry and raised her prices. And the identity shift every founder faces when they step out of the work they were trained to do and into leading a team.
If you are building a business while carrying a lot at home this one is for you.
In this episode:
0:56 Asking permission to leave work 15 minutes early
7:28 How she kept showing up during the hardest season
9:20 It is not about me. It is about them.
12:08 Why sales is about solving a problem not taking money
13:56 The moment she raised her prices
18:40 Feeling negative emotion and taking action anyway
21:56 The identity shift when you stop treating every patient
27:04 Why hiring and leadership give you your time back
28:00 Culture starts with the founder
34:32 Legacy work and what comes next
Find Pauli at Beyond the V by Pauli on her website and on Instagram.
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