ABOUT THIS EPISODE
Pop Quiz: Which page on your website is the hardest one to write?
If you answered About Pages, you’re right. GONE are the days where you could write a 14-paragraph monologue about the history of your entrepreneurial journey because guess what? No one cares.
There IS a right and a wrong way to write an About Page though. Annie Ruggles joins me on the show to clear up the confusion so you can learn how to write an About Page people actually want to read.
When you listen, you’ll learn:
- 3 common About Page mistakes that cause people to click away
- How to identify the parts of your story people actually care about
- The About Page Framework that keeps people reading
- How much to include (and what to leave out)
- (and more!)
Episode Links:
- Check out Annie's podcast: Too Legitimate to Quit
- Connect with Annie
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