ABOUT THIS EPISODE
Think you're "just not good at sales"? Think again.
In this episode of Marketing Automation Made Simple, we’re flipping the script on selling with Frances Pratt, founder of Metisan and a total pro at helping people feel good about sales. We dive into why sales doesn’t have to feel slimy, how automation can ease the awkward parts, and why your favourite client holds the key to your next breakthrough.
Whether you're running a business, wearing all the hats, or just trying to stop dreading sales calls, this conversation is for you.
Let’s ditch the pressure and make selling feel like helping
👩💼 About Our Guest
Frances Pratt has over 30 years of sales experience and is the founder of Metisan, where she helps people sell with confidence and clarity. She's the author of More Sales, Less Marketing, and she's on a mission to turn selling into something everyone can feel good about.
🧠 What You’ll Learn
Why sales gets a bad rap—and how to change your mindset
How to sell without feeling like a pushy salesperson
The biggest myth about sales (hint: it’s not just for extroverts)
How automation can free you up to build real relationships
The two things every business owner should ask their favorite clients
00:00 Introduction
00:30 Reframing Sales with Frances Pratt
05:36 The Biggest Myths About Sales
07:57 Outbound vs Inbound Sales
12:51 Setting Clear Expectations for Salespeople
23:51 The Importance of Customer Feedback
26:52 The Role of Marketing in Sales
31:15 Conclusion and Final Tips
Here's where you can find Frances:
LinkedIn : https://www.linkedin.com/in/franpratt/
Instagram : https://www.instagram.com/metisanau/
Facebook : https://www.facebook.com/Metisan.au
AccelerateSales : Group sales coaching : https://acceleratesales.online/
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Technology can be overwhelming, there is just too much choice for business owners to consider. Every week, we’ll be sharing how you can identify what technology is a good fit for your business and how to use automation to grow your business. We are on a mission to simplify marketing automation technology so you can feel in control of growing your business.
P.S. Here are 4 ways we can help you grow your business:
1. Check out our socials for free marketing tips that you can implement in your business today:
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2. Done-With-You Training - Join the Waitlist
https://www.bumperleads.com/email-marketing-automation/marketing-automation-made-simple-course-waitlist/
3. The Bumper Blueprint™- Work with us privately - https://www.bumperleads.com
4. Download our checklist - 30 Ways to Boost Your Sales and Save Time Using Marketing Automation - https://www.bumperleads.com/boostsales
