Best of 2022 | Art Kleiner, Dan Pontefract, and Stephen M. R. Covey | 456

As we move into the New Year, we like to stop and look back at a few of the wonderful guests we've had the pleasure of talking with during the year. We hope you'll take a moment to really internalize their great advice! Art Kleiner is the Editor in Chief and Principal at Kleiner Powell International (KPI). In addition, he's an author and editorial consultant for influential thought leadership. Art starts our New Year's podcast off right by discussing difficulties one faces in building an audience. While technology has increased our reach, it also causes us to gather an audience that's fragmented across various platforms. Art shares the keys to building a sustainable audience: showing up consistently, finding ways to connect, and meeting your audience on their turf. Dan Pontefract is the Founder of the Pontefract Group, leadership strategist, author and keynote speaker. Dan discussed navigating being a public thought leader while working for an organization. This can often be a tricky position to be in and Dan explains how he managed to grow his brand as a thought leader while keeping the best interest of his organization in mind. Last but certainly not least we have Stephen M. R. Covey. He is the co-founder of Covey Link and Franklin Covey, a bestselling author and a global authority on trust, leadership and culture. Stephen shares his experience growing from an analog to digital space and the forward thinking ideas needed to drive change and stay at the top of your game in a digital world. Three Key Takeaways: * Growing a loyal audience means producing consistent content and finding ways to connect in meaningful ways. * When producing thought leadership while working for another organization you have to balance the needs of the company with your own wants. * Finding success in the digital marketplace means transitioning your intellectual property into things like certifications and workshops.