# Sarah Booth
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Lauren Booth (born Sarah Jane Booth; 22 July 1967) is an English broadcaster, journalist and activist holding a VIP Palestinian Authority passport as well as a British Passport.
== Early life ==
Sarah Jane Booth was born and grew up in North London. Booth is a half-sister of Cherie Blair (wife of former British Prime Minister Tony Blair) and the sixth daughter of actor Tony Booth.
The product proof your competitors can't copy | Sarah Booth | Ancient + Brave
Any competitor can cite the same ingredient study you cite.
Looking credible has gotten cheap, and the science page, the citations, and the claims that used to set a brand apart are now within reach of anyone with a product and a browser.
What's left is the evidence you own about your own finished…
TWICM 210: The Human Cost: How Fear-Based Wellness Advertising Makes People Feel
Sarah Booth, Chief Brand and Creative Officer at Ancient + Brave, and Leanne Tomasevic, Partnerships and Strategy Director at Electric Twin, examine fear-based wellness advertising, synthetic audience research and the human consequences of marketing built around insecurity. Using the Electric Twin …
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