# Influencer Creep

Deep Reading lists for each episode can be found at phoebe.substack.com - Today's conversation is with Sophie Bishop, an associate professor at the University of Leeds, whose new book Influencer Creep: How Optimization, Authenticity and Self-Branding Transform Creative Culture is out now. Sophie…

Many of Donald Trump’s cabinet picks are emulating online influencers in their efforts to sell products and promote themselves. On this week’s On the Media, hear about the phenomenon academics are calling “influencer creep.” Plus, a look at the short, troubled tenure of Harvard’s 30th president, Cl…

How did an early YouTube vlog style return to popularity after a generation of TikTok and YouTube creators including Emma Chamberlain and Charli D'amelio went mainstream? On today's episode, Jamie and Josh discuss how early YouTube creators like Tyler Oakley pivoted from creating content for famil…

The seventh session of the Well-Being Beyond Measure series focuses on the implications of social media and technology. Whitney explores the effects of social media burnout, mental health impacts, addiction to the constant infusion of content, 'Influencer Creep', and the subconscious challenge of a…