Vollständiges Transkript von The Oscars for Trailers: Monica Brady on the Golden Trailer Awards | INTERVIEW

satiated. 71 00:03:36,080 --> 00:03:41,400 And, I just think in this day and age with all the great content 72 00:03:41,400 --> 00:03:42,600 that's coming at us, it's 73 00:03:42,600 --> 00:03:45,960 the trailer makes it so easy for us to support what we do want to watch, 74 00:03:45,960 --> 00:03:48,960 what we may want to watch, and what we definitely don't want to watch. 75 00:03:49,040 --> 00:03:51,720 So I think the trailer is one of the most important 76 00:03:51,720 --> 00:03:54,480 marketing components of any movie. 77 00:03:54,480 --> 00:03:58,080 And a lot of the, the, the content that, you know, we're heading into the summer 78 00:03:58,080 --> 00:04:01,080 season, some are started, some are started a week ago. 79 00:04:01,120 --> 00:04:06,520 And that historically has been the biggest, time to go to the movies. 80 00:04:06,520 --> 00:04:08,960 You know, people think it's like the Oscar season. It's not. 81 00:04:08,960 --> 00:04:10,040 It's you. Sure? 82 00:04:10,040 --> 00:04:13,280 The audience is now it's for the summer, quite frankly. 83 00:04:13,400 --> 00:04:13,840 To be honest, 84 00:04:13,840 --> 00:04:16,880 when I was a kid, I went to the movies because it's so hot in the city. 85 00:04:16,880 --> 00:04:18,840 That was where the air conditioning was. 86 00:04:18,840 --> 00:04:21,240 So, you know, that was based out of a need to. 87 00:04:21,240 --> 00:04:23,600 But they're the huge tentpole movie. 88 00:04:23,600 --> 00:04:25,200 So this summer we have Deadpool. Wolverine. 89 00:04:25,200 --> 00:04:28,840 We have brought Kingdom of the planet of the apes, 90 00:04:28,840 --> 00:04:33,320 and we have a whole bunch of, you know, big tentpole movies and people need I, 91 00:04:34,360 --> 00:04:35,480 I'm a purist on that. 92 00:04:35,480 --> 00:04:37,160 I love going to movies in theaters. 93 00:04:37,160 --> 00:04:40,760 I'll go by myself because then I'm with a group and I see them with a group, 94 00:04:41,520 --> 00:04:43,960 and it's actually super fun to go to a big movie 95 00:04:43,960 --> 00:04:45,680 that has a lot of trailers running before it. 96 00:04:45,680 --> 00:04:47,000 To watch that with an audience, 97 00:04:47,000 --> 00:04:49,880 because you see their reaction in real time and it's honest. 98 00:04:49,880 --> 00:04:53,000 It's not any like, you know, those shout at the, well, 99 00:04:53,000 --> 00:04:56,000 I'm from New York, so I don't know that they'll shout at the screen, 100 00:04:57,280 --> 00:04:59,440 like, you know, every movie executive 101 00:04:59,440 --> 00:05:02,680 should go watch a movie in New York and see the reaction. 102 00:05:03,200 --> 00:05:04,520 It's I'm sure that, you know, 103 00:05:04,520 --> 00:05:07,520 they'll send their people out to do that, but it's quite eye opening. 104 00:05:07,520 --> 00:05:09,880 You know, there's no holds barred on that. 105 00:05:09,880 --> 00:05:14,240 So, yeah, in the moviegoing experience, that's the one part where talking is 106 00:05:14,240 --> 00:05:15,200 okay, essentially. 107 00:05:15,200 --> 00:05:16,680 So I remember very well, 108 00:05:16,680 --> 00:05:18,440 like you leaned over to your friend like, oh, I can't wait for this. 109 00:05:18,440 --> 00:05:19,160 Or, you know, you're 110 00:05:19,160 --> 00:05:22,160 almost discussing it as you're gearing up for whatever movie you came in for. 111 00:05:22,880 --> 00:05:25,880 Yes, that's exactly what's happening. 112 00:05:25,880 --> 00:05:29,800 And you're you're actually saying things out loud to other people can hear you. 113 00:05:29,800 --> 00:05:33,240 You're engaging but not engaging with with others. 114 00:05:33,240 --> 00:05:35,400 You know, it's and laughing together. 115 00:05:35,400 --> 00:05:38,120 That's engagement. And I think that's that's kind of missing. 116 00:05:38,120 --> 00:05:40,640 I know after the the years of the lockdowns and, 117 00:05:41,680 --> 00:05:44,200 and then the strikes and stuff like that, it's been kind of a glut. 118 00:05:44,200 --> 00:05:47,720 The world started coming back to the theater after, Maverick. 119 00:05:48,000 --> 00:05:50,520 And then last year we had Barbie and Oppenheimer, 120 00:05:50,520 --> 00:05:53,720 and there's been some great movies to go back and see. 121 00:05:54,080 --> 00:05:57,560 but it's just always exciting looking ahead to what they have next. 122 00:05:57,560 --> 00:05:59,840 So yeah. 123 00:05:59,840 --> 00:06:02,000 I have so many questions on on the state of today, 124 00:06:02,000 --> 00:06:03,920 but I want to go back to those original roots. 125 00:06:03,920 --> 00:06:07,560 When you were starting out that first award show, I know it had to be hard. 126 00:06:07,560 --> 00:06:10,520 And now you guys had to get creative. Can you explain how that went? 127 00:06:10,520 --> 00:06:12,560 Oh my gosh, so creative. 128 00:06:12,560 --> 00:06:17,360 First of all, you know, it's also there's no like mailing list. 129 00:06:17,360 --> 00:06:20,320 Hey, you know, this is an early award show. 130 00:06:20,320 --> 00:06:21,480 We are new. 131 00:06:21,480 --> 00:06:25,200 We're, so the industry is based in California, 132 00:06:25,200 --> 00:06:27,360 as you know, and but there's also insular. 133 00:06:27,360 --> 00:06:30,240 You know, New York is the next, London's next after that. 134 00:06:30,240 --> 00:06:34,080 But to communicate to all these people was was difficult. 135 00:06:34,080 --> 00:06:37,560 And I don't actually know how the word got out. 136 00:06:37,840 --> 00:06:39,200 We did, you know, campaign. 137 00:06:39,200 --> 00:06:42,000 But it's not like there wasn't really social media at that time. 138 00:06:42,000 --> 00:06:46,240 but we really knew we had a show. 139 00:06:46,400 --> 00:06:49,120 Also, they're coming in on VHS tapes. So this is 1990. 140 00:06:49,120 --> 00:06:50,800 I'm telling you, it was way different. 141 00:06:50,800 --> 00:06:54,760 Broadband is not

around, so you can't send things like we do now. 142 00:06:55,760 --> 00:06:58,480 we knew we had a show, went the, company 143 00:06:58,480 --> 00:07:02,000 out of New York City called Geronimo, entered a trailer called The Matrix, 144 00:07:02,280 --> 00:07:06,080 and it was a revolutionary trailer, revolutionary time 145 00:07:06,440 --> 00:07:10,360 and, you know, it was, what was it, the Star Wars episode? 146 00:07:10,360 --> 00:07:13,360 episode one trailer was out that, you know, 147 00:07:13,920 --> 00:07:14,560 I would talk 148 00:07:14,560 --> 00:07:16,640 the preaching to the choir here, but when you say episode one, 149 00:07:16,640 --> 00:07:19,840 people think whatever year they were born into the Star Wars series. 150 00:07:19,840 --> 00:07:21,120 No, it's not. 151 00:07:21,120 --> 00:07:22,640 So episode one, which was a great trailer. 152 00:07:22,640 --> 00:07:26,360 Okay, so even the people came out from, you know, they were nominated 153 00:07:26,480 --> 00:07:29,000 and they actually said they're like, we were nominated. 154 00:07:29,000 --> 00:07:30,760 We were up against the matrix. 155 00:07:30,760 --> 00:07:33,440 We knew we were going to lose, but we had to see what all this was 156 00:07:33,440 --> 00:07:34,760 about that, that they knew they were going to lose. 157 00:07:34,760 --> 00:07:36,920 But the The Matrix trailer, so Revolution. 158 00:07:37,920 --> 00:07:40,040 so those early years were quite difficult 159 00:07:40,040 --> 00:07:43,040 because there's, you know, it's. 160 00:07:44,000 --> 00:07:45,000 It was just it was. 161 00:07:45,000 --> 00:07:45,960 Putting on a show. 162 00:07:45,960 --> 00:07:50,360 We ran it off of two avenues, which was unheard of because it's 163 00:07:50,800 --> 00:07:52,680 avatar weren't set up to do that. 164 00:07:52,680 --> 00:07:55,680 We, you know, had to rent the avatar because each machine was like 165 00:07:55,840 --> 00:07:57,160 $100,000 each. 166 00:07:57,160 --> 00:07:58,840 We had to rent them and run the show. 167 00:07:58,840 --> 00:08:02,360 And, even the guy from avatar who came from down from Boston, 168 00:08:02,360 --> 00:08:05,480 he was like, I wouldn't have done the machines. 169 00:08:05,720 --> 00:08:06,200 You know? 170 00:08:06,200 --> 00:08:08,320 And but everybody showed up and it. 171 00:08:08,320 --> 00:08:09,560 Was it was a good time. 172 00:08:09,560 --> 00:08:11,360 And it was it's more fun. 173 00:08:11,360 --> 00:08:13,960 We're very people focused. 174 00:08:13,960 --> 00:08:16,640 We're it's trailers are cut for the audience. 175 00:08:16,640 --> 00:08:21,200 Trailers are to make people go see a movie or make them want to go see a movie. 176 00:08:21,440 --> 00:08:22,680 so it's comforting. 177 00:08:22,680 --> 00:08:26,200 And so our show is very forward facing towards an audience. 178 00:08:26,200 --> 00:08:27,840 And it's not B2B 179 00:08:27,840 --> 00:08:31,360 like what you could say, you know, the

Academy Awards would be War B to be. 180 00:08:31,360 --> 00:08:33,680 They're all preaching to the choir there. Hello. 181 00:08:33,680 --> 00:08:36,920 Yeah. Great job. But this is really you. 182 00:08:37,040 --> 00:08:40,880 A trailer can make or break you, you know, and then the moviegoing world 183 00:08:40,880 --> 00:08:44,240 and then now it's even crazier because sharing and all that 184 00:08:44,240 --> 00:08:48,720 kind of stuff, it really it tanks the power of the trailer 185 00:08:48,840 --> 00:08:51,840 with, you know, today's modern technology. 186 00:08:51,880 --> 00:08:53,800 But it was hard, but it was worth it. 187 00:08:53,800 --> 00:08:55,040 It's so fun. 188 00:08:55,040 --> 00:08:59,680 and we we love the show and it that makes it all much easier. 189 00:08:59,960 --> 00:09:03,320 As you know, you doing your show think about you love it. 190 00:09:03,320 --> 00:09:06,480 And then so when you come up against a wall, you figure out a way around it. 191 00:09:06,480 --> 00:09:07,960 You're going to dig down 192 00:09:07,960 --> 00:09:11,520 below, you know, punch a hole through it, you're going to get through it 193 00:09:12,040 --> 00:09:15,920 just because it's it's something that you really believe in and you really love. 194 00:09:15,920 --> 00:09:18,360 So yeah. So it was it's funny. 195 00:09:18,360 --> 00:09:18,720 It's funny 196 00:09:18,720 --> 00:09:22,440 that you bring up the B2B stuff now because, we're at the second year now. 197 00:09:22,480 --> 00:09:25,480 I've noticed upfronts have become sort of, 198 00:09:25,720 --> 00:09:28,720 I think they're becoming more and more popular amongst just the audience. 199 00:09:28,720 --> 00:09:30,320 So it's almost like the upfront trailers, 200 00:09:30,320 --> 00:09:32,680 which were not necessarily meant for the audience to see. 201 00:09:32,680 --> 00:09:33,840 Now we're catching them. 202 00:09:33,840 --> 00:09:36,560 And so there's, you know, have to blend together a little bit. 203 00:09:36,560 --> 00:09:38,840 Well, that's it's a fine line between 204 00:09:38,840 --> 00:09:42,040 where you're, it's an audience member and where it's, well, with it 205 00:09:42,040 --> 00:09:46,760 upfront would be a client, you know, so it's, it's the world have blurred. 206 00:09:46,760 --> 00:09:51,480 So it's they're cutting and all that content can get out too. 207 00:09:51,520 --> 00:09:55,160 So it has to always, always be, you know, your best foot forward because 208 00:09:55,800 --> 00:09:57,840 who knows what's somebody could be filming it 209 00:09:57,840 --> 00:10:00,200 and then it gets out on line that way all exciting. 210 00:10:00,200 --> 00:10:03,200 But you always have to put that best foot forward. 211 00:10:03,280 --> 00:10:03,720 Oh yeah. 212 00:10:04,680 --> 00:10:06,840 The early days I'm sure you didn't have very many categories. 213 00:10:06,840 --> 00:10:08,480 Now you have many categories. 214 00:10:08,480 --> 00:10:11,480 What goes into expanding the categories? 215 00:10:11,600 --> 00:10:13,400 Well, that's a very good question. 216 00:10:13,400 --> 00:10:16,520 And you're the only person who's asked that. 217 00:10:16,520 --> 00:10:21,320 And I appreciate it because it we had started out with 23. 218 00:10:21,320 --> 00:10:23,560 Some of them the dark and stormy night. 219 00:10:23,560 --> 00:10:26,600 So a great a concept was hard to get across. 220 00:10:26,920 --> 00:10:29,200 some great ones that we started out with that are still in the show 221 00:10:29,200 --> 00:10:32,880 of the Golden Fleece, which your audience will appreciate is for a great trailer 222 00:10:32,960 --> 00:10:35,560 for a not so great movie. We've all seen them. We know them. 223 00:10:35,560 --> 00:10:35,920 Oh yeah. 224 00:10:35,920 --> 00:10:40,040 and then Trashiest trailer, which is a trailer that uses an excessive 225 00:10:40,040 --> 00:10:43,640 amount of camp or gore or sex to sell a film. 226 00:10:43,840 --> 00:10:46,280 And we all know them and we all love them. 227 00:10:46,280 --> 00:10:49,880 I think Roger Corman was the who was the father of that whole genre. 228 00:10:50,120 --> 00:10:52,880 but so over the years, it was that 229 00:10:52,880 --> 00:10:56,480 if something hit critical mass, then it would break up. 230 00:10:56,480 --> 00:11:01,000 So like, for example, documentary used to be just best documentary, 231 00:11:01,000 --> 00:11:04,800 but then it was so many entries and then there was such a difference 232 00:11:04,800 --> 00:11:05,680 between a documentary 233 00:11:05,680 --> 00:11:09,440 that was a subject and a documentary that was a biopic about a person. 234 00:11:09,560 --> 00:11:10,520 They're very different. 235 00:11:10,520 --> 00:11:11,360 So they would break. 236 00:11:11,360 --> 00:11:14,840 Another great example, horror thriller used to be, one category. 237 00:11:14,840 --> 00:11:19,240 And then there are very, very different horror trailers versus a thriller there. 238 00:11:19,400 --> 00:11:22,400 So let's say hit a critical mass, we would break them apart. 239 00:11:22,520 --> 00:11:25,520 and then streaming, 240 00:11:25,520 --> 00:11:29,480 you know, came along and the people who made the TV shows 241 00:11:30,080 --> 00:11:32,680 wanted trailers just like the feature films. 242 00:11:32,680 --> 00:11:36,800 So whole divisions in trailer houses broke off just to cut streaming. 243 00:11:36,800 --> 00:11:38,640 And so that became a whole category. 244 00:11:38,640 --> 00:11:41,400 And actually this year, what a great. 245 00:11:41,400 --> 00:11:46,400 I still am impressed with the question the t the series have put reach 246 00:11:46,400 --> 00:11:50,200 critical mass where their TV spots will break off from their trailers. 247 00:11:50,480 --> 00:11:54,080 So right now we have just series and trailers, but next year 248 00:11:54,080 --> 00:11:58,040 there will be a whole subcategories with

TV spots for the series. So. 249 00:11:58,040 --> 00:11:59,680 And those break apart. 250 00:11:59,680 --> 00:12:02,000 They was broke apart many years ago for video. 251 00:12:02,000 --> 00:12:05,720 for theatrical releases versus TV spots, 252 00:12:06,080 --> 00:12:09,880 for, for trailers and then and then sometimes it comes from 253 00:12:10,280 --> 00:12:14,400 just the audience like, I think it was 2006 maybe. 254 00:12:14,400 --> 00:12:15,680 Yeah, 2006. 255 00:12:15,680 --> 00:12:19,680 Somebody said from the video game world says, we cut our trailers 256 00:12:19,680 --> 00:12:20,960 just like your trailers. 257 00:12:20,960 --> 00:12:24,520 And they sent us an example, and I wish I had the title. 258 00:12:24,520 --> 00:12:27,520 Oh, I should I should have anticipated this, but. 259 00:12:27,640 --> 00:12:30,680 Six probably Halo Through Your Gears of War, which are both fantastic trailers. 260 00:12:32,320 --> 00:12:33,560 And they said, yeah. 261 00:12:33,560 --> 00:12:35,120 So they were like, they are. 262 00:12:35,120 --> 00:12:38,480 And we and then, people within the trailer industry 263 00:12:38,480 --> 00:12:42,240 for feature films, they cut trailers from video games. 264 00:12:42,240 --> 00:12:44,200 So it became a category. And it's been with us 265 00:12:44,200 --> 00:12:48,560 for a very long time, and I love that you know, all of those. 266 00:12:48,560 --> 00:12:50,800 But you're impressive. Very impressive. 267 00:12:50,800 --> 00:12:53,080 Well, I appreciate that. 268 00:12:53,080 --> 00:12:57,600 Oh. Well, 2006 and then like with 1999, I actually had a conversation with that. 269 00:12:57,680 --> 00:12:59,880 Her name was Jenny Stevens, and she used to do 270 00:12:59,880 --> 00:13:03,240 the marketing for Fox back in the days in the late 90s, early 2000. 271 00:13:03,560 --> 00:13:07,320 And they kind of made her in charge of the geek stuff because nobody else 272 00:13:07,320 --> 00:13:08,600 wanted to care about it. 273 00:13:08,600 --> 00:13:12,200 And so she was in charge of episode one and doing the marketing for that. 274 00:13:12,200 --> 00:13:12,560 Yeah. 275 00:13:12,560 --> 00:13:14,440 And so she was 276 00:13:14,440 --> 00:13:17,600 hungry for she did X-Files before that, and she went to after the episode one. 277 00:13:17,840 --> 00:13:20,840 And so now thinking back to that conversation and how like 278 00:13:21,040 --> 00:13:25,200 the excitement that they won an award for that trailer is just more marketing feel. 279 00:13:25,200 --> 00:13:26,800 They could then take what was marketing and 280 00:13:26,800 --> 00:13:29,960 and turn it into new marketing with like the award winning trailer now. 281 00:13:30,280 --> 00:13:32,400 So it's. Directly. 282 00:13:32,400 --> 00:13:32,960 Yeah. 283 00:13:32,960 --> 00:13:38,280 No, it's that it's such an impressive, field. 284 00:13:38,680 --> 00:13:43,520 The the men and the women who are in they are so smart, so talented. 285 00:13:43,520 --> 00:13:44,440 And you just. 286 00:13:44,440 --> 00:13:45,240 And here's the thing. 287 00:13:45,240 --> 00:13:48,920 Every year I think this year is the penultimate. 288 00:13:49,000 --> 00:13:51,880 Next year you can't top it. And every year it does. 289 00:13:51,880 --> 00:13:55,120 And I'm just so impressed with the creative human spirit. 290 00:13:55,120 --> 00:13:57,600 It's so awe inspiring. 291 00:13:57,600 --> 00:13:59,600 it looks like 292 00:13:59,600 --> 00:14:02,840 you just think you've reached it and you're like, nobody, nobody could top it. 293 00:14:02,840 --> 00:14:05,360 And they do. And I'm just so impressed with with them. 294 00:14:05,360 --> 00:14:06,040 And that's why 295 00:14:06,040 --> 00:14:10,080 another reason I love the show so much, just because it just puts a spotlight 296 00:14:10,080 --> 00:14:11,360 on them. So talented. 297 00:14:12,480 --> 00:14:14,160 I started back in those days too. 298 00:14:14,160 --> 00:14:16,280 I know obviously we're watching it on our phones now. 299 00:14:16,280 --> 00:14:20,520 There's far more trailers I feel, but as of the actual structure 300 00:14:20,520 --> 00:14:23,720 and what they're showing us, how has trailers changed 301 00:14:23,720 --> 00:14:26,720 from 99 to 2024? 302 00:14:26,720 --> 00:14:27,600 Another great question. 303 00:14:27,600 --> 00:14:29,960 they've gotten shorter. 304 00:14:29,960 --> 00:14:32,640 really? Yes. 305 00:14:32,640 --> 00:14:35,720 Well, if you go back to like the watched trailers from the 70s, 306 00:14:35,760 --> 00:14:40,200 like seven minutes long and you're like, oh my God, nobody today can watch them. 307 00:14:40,360 --> 00:14:42,600 and so today they're shorter. 308 00:14:42,600 --> 00:14:45,640 So when we started in 1999, they all pretty much clocked in around 309 00:14:45,640 --> 00:14:46,800 two minutes and 30s. 310 00:14:46,800 --> 00:14:49,720 Now they clock in around two minutes and two minutes. 311 00:14:49,720 --> 00:14:54,120 It would feel, like a lot to the next generation's. 312 00:14:54,120 --> 00:14:55,480 But they're beautiful. 313 00:14:55,480 --> 00:14:59,600 I think all pieces of art and then they you nowadays 314 00:14:59,600 --> 00:15:03,920 you use more recognizable music is much more prevalent. 315 00:15:03,920 --> 00:15:07,960 and it might be a licensing thing, it might be easier to get the licenses, 316 00:15:07,960 --> 00:15:10,920 but back in the day, it would be all like, you know, stock music. 317 00:15:10,920 --> 00:15:15,120 And but now, because auditory recall is one of the most powerful 318 00:15:15,120 --> 00:15:16,880 things that they can use. So, 319 00:15:18,360 --> 00:15:19,760 a great example is like the 320 00:15:19,760 --> 00:15:23,800 Requiem for a dream trailer, is used in Lord of the rings. 321 00:15:23,800 --> 00:15:28,240 And it's it, it's what brings the audience back. 322 00:15:28,240 --> 00:15:29,240 They're like, oh,

that song. 323 00:15:29,240 --> 00:15:32,240 And then if it sticks in their head, they've hit gold. 324 00:15:32,240 --> 00:15:33,600 The paydirt there. 325 00:15:33,600 --> 00:15:36,640 If you're humming a song of a trailer that you see 326 00:15:36,640 --> 00:15:39,960 in the theater or on your TV, wherever you saw it, that's paydirt. 327 00:15:40,080 --> 00:15:43,720 That's exactly what they want is it's it's that stickiness that stays 328 00:15:43,920 --> 00:15:47,480 so they've got shorter, more recognizable music. 329 00:15:47,520 --> 00:15:49,960 they take more chances, as you say. 330 00:15:49,960 --> 00:15:52,720 There's more of them. So they can, 331 00:15:52,720 --> 00:15:55,200 so if 1999 is the prep 332 00:15:55,200 --> 00:15:58,200 for the premiere place that you would see 333 00:15:58,480 --> 00:16:01,720 a trailer was in the theater, they're only going to cut like one. 334 00:16:02,120 --> 00:16:03,200 Yeah. And that's going to play. 335 00:16:03,200 --> 00:16:04,200 But now they can 336 00:16:04,200 --> 00:16:07,840 since you can see it on all different, you know, platforms and you could targeted 337 00:16:07,960 --> 00:16:10,960 but cut for different groupings, you know, the cut for different, 338 00:16:11,000 --> 00:16:14,360 you know, age brackets, you know, demographics, all sorts of demographics. 339 00:16:14,360 --> 00:16:17,000 They can slice and dice it. So there'll be more of them. 340 00:16:17,000 --> 00:16:20,240 and then what else are other things that have changed? 341 00:16:20,320 --> 00:16:23,040 I think the length is the biggest one. 342 00:16:23,040 --> 00:16:26,040 So and also what you already said is the way 343 00:16:26,040 --> 00:16:29,040 we receive them has completely changed. 344 00:16:29,360 --> 00:16:32,080 if we can get them anywhere, anytime, we'll watch them anywhere, 345 00:16:32,080 --> 00:16:33,680 anytime waiting in. Yeah. 346 00:16:33,680 --> 00:16:35,480 I will keep doing New York things I really like. 347 00:16:35,480 --> 00:16:36,440 What about California? Nobody. 348 00:16:36,440 --> 00:16:38,600 Just like waiting for the bus. 349 00:16:38,600 --> 00:16:40,800 Like you want to wait for the subway? 350 00:16:40,800 --> 00:16:43,640 Yeah, you can download and watch a trailer. So. 351 00:16:43,640 --> 00:16:45,640 Yeah, that's. Yeah. 352 00:16:45,640 --> 00:16:49,280 The fact that audio is so important, it reminds me of the first Suicide 353 00:16:49,280 --> 00:16:50,560 Squad trailer that came out. 354 00:16:50,560 --> 00:16:52,360 The movie did what it did. 355 00:16:52,360 --> 00:16:53,840 I'm not going to say talk bad about it, 356 00:16:53,840 --> 00:16:58,040 but the trailer had Bohemian Rhapsody in it, and it goes back to the classic of, 357 00:16:58,040 --> 00:17:01,640 you know, visuals give you information and the audio gives you the emotions. 358 00:17:01,640 --> 00:17:05,480 And right away I was like, oh man, Queen, this is great. 359 00:17:05,760

--> 00:17:08,760 And I was invested, the I don't know 360 00:17:08,760 --> 00:17:11,760 if that trailer would be as memorable if it wasn't for its music, you know. 361 00:17:12,080 --> 00:17:14,120 Yeah. No, that's a that's exactly it. 362 00:17:14,120 --> 00:17:15,080 And it is memorable. 363 00:17:15,080 --> 00:17:19,480 And you, you know, you could go back and watch it now just to get that emotion. 364 00:17:20,480 --> 00:17:23,480 The movie is neither here nor there in that scenario. 365 00:17:23,720 --> 00:17:26,480 But the trailer like it's a good movie. 366 00:17:26,480 --> 00:17:30,240 I, I just went back last week to watch the Logan trailer 367 00:17:30,240 --> 00:17:33,680 with, Johnny Cash covering Nine Inch Nails and 368 00:17:34,720 --> 00:17:35,960 that I cried again. 369 00:17:35,960 --> 00:17:37,240 I mean, I saw it, 370 00:17:37,240 --> 00:17:40,360 and then I watched the second time just because that that emotion was there 371 00:17:40,360 --> 00:17:43,600 and I was like, you just it's it is like going to a museum. 372 00:17:43,760 --> 00:17:45,440 It's like watching art. 373 00:17:45,440 --> 00:17:49,320 I know we sound super nerdy saying that I don't care, I don't care, it's the truth. 374 00:17:49,600 --> 00:17:52,000 And I don't care that I cry at the trailer. 375 00:17:52,000 --> 00:17:53,080 It's yeah. 376 00:17:53,080 --> 00:17:54,800 But you can go back for that emotion 377 00:17:54,800 --> 00:17:58,200 and that that they can do that in two minutes for us. 378 00:17:58,200 --> 00:18:01,600 And I think that's why people yeah, call trailers to us. 379 00:18:01,680 --> 00:18:03,960 It's why we like to go watch them with why they, we pull them to. 380 00:18:03,960 --> 00:18:07,400 It's the only form of advertising that people pull towards them. 381 00:18:07,400 --> 00:18:10,520 And I think it's because we get that emotional hit. You 382 00:18:11,560 --> 00:18:13,080 miss trailer is being shorter now. 383 00:18:13,080 --> 00:18:16,720 Do you think that's they have to, you know, split it up in so many ways? 384 00:18:16,720 --> 00:18:19,880 Is it harder and harder now to not reveal the mystery, the story that's actually 385 00:18:19,880 --> 00:18:22,880 in the product? 386 00:18:23,320 --> 00:18:25,560 I think. 387 00:18:25,560 --> 00:18:30,040 I think it's I think it's easier to keep that mystery with the shorter time frame. 388 00:18:30,240 --> 00:18:36,080 I think that, the, the gentleman who cut the matrix trailer, Phil decor, 389 00:18:36,080 --> 00:18:40,280 this is his saying that he said to me a long time ago because, you know, 390 00:18:40,360 --> 00:18:41,960 in the industry, they hear that all the time 391 00:18:41,960 --> 00:18:44,960 that, you know, oh, the trailer gave it all away. 392 00:18:45,040 --> 00:18:47,600 And Phil said this, he said, 393 00:18:47,600 --> 00:18:50,800 if I give all the movie away 394 00:18:50,800 --> 00:18:54,440 in two minutes in 30s, there wasn't much

there to begin with. 395 00:18:54,800 --> 00:18:56,360 And I was like, touché. 396 00:18:56,360 --> 00:18:57,560 I couldn't say it better myself. 397 00:18:57,560 --> 00:18:59,920 So I repeat his quote because because that is true. 398 00:18:59,920 --> 00:19:04,280 But with the shorter time frames, you can keep the mystery a little bit more. 399 00:19:04,360 --> 00:19:05,760 I think it's harder with comedies 400 00:19:05,760 --> 00:19:08,880 because they do pack a lot of jokes in there, but I love them. 401 00:19:08,880 --> 00:19:09,320 I really, 402 00:19:11,240 --> 00:19:14,360 and also the what's funny is like, sometimes the timing 403 00:19:14,840 --> 00:19:19,560 in the trailer is just we, we watch them so much 404 00:19:19,640 --> 00:19:23,280 that we just expect that timing from the trailer to be in the movie. 405 00:19:23,280 --> 00:19:28,280 And this was not a comedy, but, Jared, there's this there's a scene in it 406 00:19:28,280 --> 00:19:31,520 where they're talking on a hillside and, and then there's 407 00:19:31,520 --> 00:19:34,840 a beautiful beat that's cut really well in the trailer where he. 408 00:19:34,840 --> 00:19:37,560 I can't do the Marines. It's hoo hoo rah. 409 00:19:37,560 --> 00:19:37,880 Whatever. 410 00:19:37,880 --> 00:19:40,880 They answer each other so they know the Marines. 411 00:19:41,480 --> 00:19:44,320 and then in the trailer, it's cut beautifully. 412 00:19:44,320 --> 00:19:47,320 But in the the movie, they actually leave 413 00:19:47,440 --> 00:19:50,600 like two extra beats in it, and it just doesn't work as well. 414 00:19:50,600 --> 00:19:55,040 Since we were so spoiled with the trailer, I was like both the longform editor, the 415 00:19:55,240 --> 00:19:58,400 the editor of the film should go back and recut that, like like. 416 00:19:58,400 --> 00:20:01,160 The trailer editor. But kudos. 417 00:20:01,160 --> 00:20:02,440 So we get to. 418 00:20:02,440 --> 00:20:05,720 Those 70s trailers, though, like, Westworld is one of my favorite old movies 419 00:20:05,720 --> 00:20:06,120 and stuff like that. 420 00:20:06,120 --> 00:20:09,240 If you remember watching those trailers, there's always it was the same narrator 421 00:20:09,320 --> 00:20:12,800 that was like in a world that would, like, basically tell you the story. 422 00:20:12,800 --> 00:20:14,280 I don't know why it's such a good play nowadays, 423 00:20:14,280 --> 00:20:16,720 but they would like go beat for beat over everything. 424 00:20:16,720 --> 00:20:17,600 Oh, yeah. 425 00:20:17,600 --> 00:20:19,720 That was, Don La Fontaine. 426 00:20:19,720 --> 00:20:23,720 And we have the best voiceover award in our show is named for Donal Sartain. 427 00:20:23,720 --> 00:20:26,280 He passed away a few years ago, but I think he, like it. 428 00:20:26,280 --> 00:20:29,400 At the height was like he making $10,000 a second. 429 00:20:29,400 --> 00:20:30,680 I was like 88. 430 00:20:30,680 --> 00:20:33,400 We did a couple

of takes. Apparently I never got to beat the guy. 431 00:20:33,400 --> 00:20:35,000 I beat his wife, but I never got to see him. 432 00:20:35,000 --> 00:20:39,320 and but yeah, they would, they would lay it out because it was it, 433 00:20:39,680 --> 00:20:43,240 I think in the, in the 70s, I'm sure it was probably a bigger 434 00:20:43,240 --> 00:20:46,920 deal to go to movies, you know, just get a call up. 435 00:20:47,080 --> 00:20:49,360 It was a calling up. Wasn't even a newspaper. 436 00:20:49,360 --> 00:20:50,560 I don't even know if that was the other phone. 437 00:20:50,560 --> 00:20:52,840 The phone might not be there like that. What is that movie phone? 438 00:20:52,840 --> 00:20:54,960 That's what it is. It would have been a newspaper, right? 439 00:20:54,960 --> 00:20:57,720 And so they would have gone. It would have been a bigger deal. 440 00:20:57,720 --> 00:21:02,040 So I think they had one shot at telling these people the new movie coming out. 441 00:21:02,040 --> 00:21:07,680 And so they had to make it good, but or, or inundate them with enough information. 442 00:21:07,880 --> 00:21:11,640 But yeah, I don't know, it was a different form of cutting back 443 00:21:11,640 --> 00:21:15,640 then I much well and, and MTV changed all that attention 444 00:21:15,640 --> 00:21:19,720 span for the generation that, you know, comes along next. 445 00:21:19,720 --> 00:21:22,280 It's like with MTV, all that fast cutting which now, 446 00:21:22,280 --> 00:21:25,280 if you look back at the early days of MTV, you'd be like, oh, this is slow. 447 00:21:25,600 --> 00:21:27,360 But it was revolutionary. 448 00:21:27,360 --> 00:21:30,400 So and, it was actually a gentleman. 449 00:21:30,400 --> 00:21:33,400 And we're doing a documentary two of the first 25 years of the show. 450 00:21:33,560 --> 00:21:39,320 It was a gentleman, who cut trailers, Gary Canoe, and he was in New York, 451 00:21:39,320 --> 00:21:43,520 and he was on the ad side of things, and he cut trailers like an advertisement. 452 00:21:43,560 --> 00:21:46,760 So he was like this. 453 00:21:46,760 --> 00:21:52,600 They are ads, so let's cut them more like ad so those, you know, new form 454 00:21:52,600 --> 00:21:56,720 after the 70s and 80s, 80s was still a little long, I think. 455 00:21:56,720 --> 00:21:59,240 But those 70s ones, man who. 456 00:22:01,720 --> 00:22:04,120 Before we go any further, just a heads up, my dog might bark. 457 00:22:04,120 --> 00:22:06,400 I'll make sure to edit it out, but it's so hot outside. 458 00:22:06,400 --> 00:22:08,000 I didn't want them to be outside. 459 00:22:08,000 --> 00:22:11,000 So of course, okay. 460 00:22:11,600 --> 00:22:13,160 I'm at my brother's house. 461 00:22:13,160 --> 00:22:13,560 There we go. 462 00:22:13,560 --> 00:22:15,880 I just graduated yesterday so there could be children. 463 00:22:15,880 --> 00:22:17,040 That it? Yeah. 464 00:22:17,040 --> 00:22:19,640 I yeah. 465 00:22:19,640 --> 00:22:19,960 okay. 466 00:22:19,960 --> 00:22:22,280 So yeah, we have the shorter expansion. 467 00:22:22,280 --> 00:22:24,120 We have the shorter attention. 468 00:22:24,120 --> 00:22:25,520 Let me write this. You see this again. 469 00:22:25,520 --> 00:22:28,360 We have a shorter attention span with today's audience 470 00:22:28,360 --> 00:22:30,840 and with things like TikTok and Instagram and stuff like that. 471 00:22:30,840 --> 00:22:34,880 I feel like there's this attention hacking that we hear from, like social media 472 00:22:34,880 --> 00:22:38,240 gurus where they know at seven seconds you need to land this hit. 473 00:22:38,240 --> 00:22:41,840 Do you think that has penetrated into the movie trailer market yet? 474 00:22:43,640 --> 00:22:44,680 I definitely think that there 475 00:22:44,680 --> 00:22:48,440 there are moments that they have to hit, and those would be more formulaic. 476 00:22:48,440 --> 00:22:51,440 And I think the audience feels a more formulaic trailer, 477 00:22:51,560 --> 00:22:55,720 which I love about our show, is that we get the outside the box really, 478 00:22:56,000 --> 00:22:58,240 you know, great trailers and those resonate 479 00:22:58,240 --> 00:23:02,040 with audiences all around the world and, you know, those better. 480 00:23:02,040 --> 00:23:06,000 But if you're watching a trailer, for lack of a better description, 481 00:23:06,240 --> 00:23:10,280 you feel that, and that that feels like the paint by numbers. 482 00:23:10,560 --> 00:23:13,200 and there's a place for them. Yeah. 483 00:23:13,200 --> 00:23:15,080 You got to get the audience watching your film. 484 00:23:15,080 --> 00:23:18,280 That's the the main, you know, job of the trailers to get them 485 00:23:18,280 --> 00:23:19,160 to watch the film. 486 00:23:19,160 --> 00:23:24,840 And if, if you made a movie and you can't get the 487 00:23:25,560 --> 00:23:30,960 the better, you know, cut out or whatever you wrote a formulaic trailer is fine. 488 00:23:31,800 --> 00:23:34,800 and, and you would want to go with what gets, 489 00:23:35,040 --> 00:23:37,560 you know, as we say, I say butts in seats. 490 00:23:37,560 --> 00:23:39,040 That's what you. Yeah, right. 491 00:23:39,040 --> 00:23:40,160 You want people watching your movie. 492 00:23:40,160 --> 00:23:43,360 So, there's there's a place for that, but it's not, 493 00:23:44,160 --> 00:23:47,000 and it's not a bad thing, but, 494 00:23:47,000 --> 00:23:50,000 the trailers, you remember, the original ones that stand out 495 00:23:50,000 --> 00:23:53,040 with great music, great cutting and a great beats, you know, it's. 496 00:23:53,040 --> 00:23:54,920 Yeah, it's just the way it is. 497 00:23:54,920 --> 00:23:56,840 Yeah. It's got to be complicated. 498 00:23:56,840 --> 00:23:57,440 We have the judges, 499 00:23:57,440 --> 00:24:01,240 and you have a very big panel of producers, directors, A-list actors. 500 00:24:01,560 --> 00:24:03,320 How do you choose

your jury for this? 501 00:24:04,760 --> 00:24:05,360 if people in the 502 00:24:05,360 --> 00:24:10,160 industry, people who are experts in their field, and as our categories 503 00:24:10,160 --> 00:24:14,760 have expanded, we've had to get a lot more, jury members. 504 00:24:14,760 --> 00:24:17,080 And we divided to the five sections. 505 00:24:17,080 --> 00:24:20,080 So you have your feature film, you have your TV spot, you have you have. 506 00:24:20,080 --> 00:24:24,400 So they there's, people assigned to each section to watch it 507 00:24:24,400 --> 00:24:27,400 because it is a lot of content for them to watch. 508 00:24:27,400 --> 00:24:29,360 And everyone's so busy these days. 509 00:24:29,360 --> 00:24:32,280 but it's usually an expert in the field in all different types of field. 510 00:24:32,280 --> 00:24:35,480 We didn't want people in the industry judging on their own stuff, so 511 00:24:35,480 --> 00:24:39,880 it had to be, you know, directors, producers, music video game people. 512 00:24:39,880 --> 00:24:43,320 oh my God, Tony Hawk was a judge one year. 513 00:24:43,320 --> 00:24:45,080 I mean, we get people from all over. 514 00:24:45,080 --> 00:24:48,680 He loved it and people from all over, and they and they oh, we do love, 515 00:24:48,880 --> 00:24:50,600 because everybody loves trailers. 516 00:24:50,600 --> 00:24:53,160 It's like one person out of thousands. 517 00:24:53,160 --> 00:24:55,080 I bet they're like, who doesn't like who? 518 00:24:55,080 --> 00:24:57,000 Like, where do you come from? Yeah. 519 00:24:58,040 --> 00:25:00,560 And the conversation quickly ends after I start talking. 520 00:25:00,560 --> 00:25:02,600 Then I'm like, yeah, go that way. 521 00:25:02,600 --> 00:25:06,600 But it's it's, it's a, it's a fun process and it's kind of like, 522 00:25:06,600 --> 00:25:08,400 who's in the zeitgeisty to now, 523 00:25:08,400 --> 00:25:12,080 you know, and, and we just reach out and people like to do. 524 00:25:12,560 --> 00:25:14,800 It's also great if you're a director producer. 525 00:25:14,800 --> 00:25:18,920 It's also a great experience to get exposed to, lots of different, 526 00:25:19,000 --> 00:25:19,840 you know, cutters. 527 00:25:19,840 --> 00:25:23,080 And then, I don't know if I'm allowed to say it was years ago now. 528 00:25:23,080 --> 00:25:27,680 So, Oh, Tom Cruise's producer was one of our 529 00:25:27,680 --> 00:25:31,560 our jury members one year, and she, called us up with a list 530 00:25:31,560 --> 00:25:35,080 of 100 trailers, and she's like, who cut because it's anonymous. 531 00:25:35,200 --> 00:25:38,920 So afterwards, those were she Dan did a list 532 00:25:39,320 --> 00:25:42,520 of, you know, trailers that she wanted to know who cut them. 533 00:25:42,520 --> 00:25:44,160 So it was like that. 534 00:25:44,160 --> 00:25:47,000 That's it's a great exposure to that. 535 00:25:47,000 --> 00:25:48,680 That is. Yeah. You almost. 536 00:25:48,680 --> 00:25:49,000 Yeah. 537 00:25:49,000 --> 00:25:51,200 That's that's how them it's like school marketing. 538 00:25:51,200 --> 00:25:52,200 Yeah. Yeah. Yeah. 539 00:25:52,200 --> 00:25:55,000 You so okay. 540 00:25:55,000 --> 00:25:55,760 Do they give you 541 00:25:55,760 --> 00:25:58,080 or is it just voting or do they actually give you a reason 542 00:25:58,080 --> 00:26:00,520 why they voted for any of these particular categories? 543 00:26:00,520 --> 00:26:05,600 It's numerical 1 to 10 and you can go out to a percentage. 544 00:26:05,600 --> 00:26:07,880 and that you can abstain. 545 00:26:07,880 --> 00:26:10,640 If you have a conflict of interest you can abstain. 546 00:26:10,640 --> 00:26:14,600 It's very it's interesting because it is short form content. 547 00:26:14,600 --> 00:26:14,960 Right. 548 00:26:14,960 --> 00:26:18,680 And so we were one of the early, early programs, you know, 549 00:26:19,160 --> 00:26:21,440 people often lapsing was like a film festival. 550 00:26:21,440 --> 00:26:25,600 We're not a film festival or an award show, but, where people, 551 00:26:26,040 --> 00:26:27,680 you know, broadband was large enough 552 00:26:27,680 --> 00:26:31,640 that they could upload their content into an online system. 553 00:26:31,880 --> 00:26:32,400 No, no. 554 00:26:32,400 --> 00:26:36,160 Now, that seems very, you know, commonplace, but you know, as I said, 555 00:26:36,160 --> 00:26:41,120 we started out doing VHS tapes, then we moved on to CDs and DVDs and made. 556 00:26:41,240 --> 00:26:43,640 And we have to send these things around the world to. 557 00:26:43,640 --> 00:26:48,040 And then, but then, you know, technology caught up to us 558 00:26:48,040 --> 00:26:53,240 and they could upload, their content and put it in the category. 559 00:26:53,480 --> 00:26:56,120 They felt it, you know, was suited for. 560 00:26:56,120 --> 00:26:59,360 And because not only you could have a movie 561 00:26:59,360 --> 00:27:03,440 that is not necessarily a comedy, but cut it as a comedy, like, 562 00:27:03,440 --> 00:27:07,560 what's the Jason Bateman one where he was in the spelling spelling guy? 563 00:27:07,560 --> 00:27:08,760 Oh, it's such a great trailer. 564 00:27:08,760 --> 00:27:10,800 There's a couple of Mark Woolen Associates. 565 00:27:10,800 --> 00:27:12,800 Oh, I think of it. 566 00:27:12,800 --> 00:27:14,840 It's it's a couple of years old now. 567 00:27:14,840 --> 00:27:16,640 Yeah, but the trailer is so funny. 568 00:27:16,640 --> 00:27:18,880 But if you watch the movie, it's very tragic. 569 00:27:18,880 --> 00:27:19,640 You feel very sorry 570 00:27:19,640 --> 00:27:23,840 for the Jason Bateman character, but, you know, he's known as for comedy. 571 00:27:23,840 --> 00:27:26,760 So I think the trailer hears it and you're not disappointed. 572 00:27:26,760 --> 00:27:29,720 It's great trailer, great, great movie, but a very different movie 573 00:27:29,720 --> 00:27:32,600 than the trailer.

makes it feel, 574 00:27:34,120 --> 00:27:36,640 we were on something like. 575 00:27:36,640 --> 00:27:37,120 Yeah. 576 00:27:37,120 --> 00:27:37,480 Oh, yeah. 577 00:27:37,480 --> 00:27:41,280 So they they can they can, the. 578 00:27:41,360 --> 00:27:42,560 Sorry. 579 00:27:42,560 --> 00:27:43,240 I'll see you again. 580 00:27:43,240 --> 00:27:46,400 Our online vote adjudication system has, 581 00:27:46,400 --> 00:27:49,600 you know, kept up with the times and we can upload as many. 582 00:27:50,120 --> 00:27:51,880 You can enter as many trailers as you want, 583 00:27:51,880 --> 00:27:55,040 and we can send it out all around the world to a jury pool 584 00:27:55,040 --> 00:27:58,240 all around the world at the with the click of a button. 585 00:27:58,240 --> 00:28:01,640 So very happy for technology every day of my life. 586 00:28:02,000 --> 00:28:03,720 Yeah. Well. Okay. 587 00:28:03,720 --> 00:28:07,680 So then in passing, have you noticed that maybe, directors favor 588 00:28:07,680 --> 00:28:11,520 comedies or actors favor ensemble movies? 589 00:28:11,760 --> 00:28:14,760 Have you noticed any trends amongst your jury on what they favor? 590 00:28:16,480 --> 00:28:18,440 Not really, because it is anonymous. 591 00:28:18,440 --> 00:28:21,600 We don't really go back and scrutinize any of of that, but, 592 00:28:22,400 --> 00:28:25,800 you know, if if I were a, data person, it would be interesting. 593 00:28:25,800 --> 00:28:26,960 But we do it. 594 00:28:26,960 --> 00:28:29,720 We tell them it's it's anonymous and that they wouldn't be. 595 00:28:29,720 --> 00:28:32,560 So we don't look into any of that because that would break that. 596 00:28:32,560 --> 00:28:36,040 and, and and in I can't say that word and then. 597 00:28:36,200 --> 00:28:37,120 Yeah, I'm not even. 598 00:28:37,120 --> 00:28:38,760 I'm not even to try it either, actually. 599 00:28:38,760 --> 00:28:41,920 Yeah. They break our NDA. There we go. 600 00:28:43,160 --> 00:28:45,440 And it's a hard word to say. 601 00:28:45,440 --> 00:28:47,680 Yeah. Well you just didn't see. Yeah. 602 00:28:47,680 --> 00:28:50,720 I think it'd be interesting to see if like, say directors really favor like, oh, 603 00:28:50,960 --> 00:28:53,240 they like the big cinematic movies or something like that 604 00:28:53,240 --> 00:28:55,160 because it's something that they might know better 605 00:28:55,160 --> 00:28:57,560 than just trying to get a bunch of actors to laugh on set, not just. 606 00:28:57,560 --> 00:28:58,640 But you know what I'm saying? 607 00:28:58,640 --> 00:29:00,720 I wonder if there's some, some, trends there. 608 00:29:00,720 --> 00:29:01,720 It'd be pretty interesting movie. 609 00:29:01,720 --> 00:29:03,920 Interesting. Yeah, yeah. 610 00:29:03,920 --> 00:29:06,680 with the, you know, 24 years ahead of you, 611 00:29:06,680 --> 00:29:09,720 you have so much, 24 years behind you and so much ahead of you. 612 00:29:09,960 --> 00:29:13,160

How are you, planning for the future for the guys? 613 00:29:15,200 --> 00:29:17,120 well, 614 00:29:17,120 --> 00:29:20,200 we're we cut a couple categories 615 00:29:20,200 --> 00:29:23,760 out of this show this year for the live show. 616 00:29:23,760 --> 00:29:29,480 Says everybody's attention span is getting shorter, and it's not a bad thing. 617 00:29:29,480 --> 00:29:31,160 It's just it it is. 618 00:29:31,160 --> 00:29:34,440 It is the way we all are because of, you know, our 619 00:29:34,440 --> 00:29:37,760 our phones and our our computers and all that kind of stuff. 620 00:29:38,120 --> 00:29:40,360 So we've made our show shorter. 621 00:29:40,360 --> 00:29:43,360 It really clocks in at 80 minutes now. 622 00:29:43,600 --> 00:29:46,840 And so, but we're going to do 623 00:29:46,840 --> 00:29:49,880 a bigger push to online to go global. 624 00:29:49,880 --> 00:29:53,240 Because in the early days our show as I said, is always geared for, 625 00:29:53,600 --> 00:29:57,440 you know, a TV audience, an audience audience, and, much more 626 00:29:57,440 --> 00:30:01,360 so than, say, the Oscars or the Golden Globes is that's just like 627 00:30:01,360 --> 00:30:05,440 watching a bunch of fancy people and dresses, you know, in suits. 628 00:30:05,800 --> 00:30:09,560 It's not very interesting if you, but ours is because of the clips of the trailers. 629 00:30:09,560 --> 00:30:10,360 And then the winner is. 630 00:30:10,360 --> 00:30:13,200 And then you can root for your favorite one. 631 00:30:13,200 --> 00:30:16,200 so we made it a bit shorter. 632 00:30:16,240 --> 00:30:20,320 we will keep our eye on anything that needs to expand, 633 00:30:20,480 --> 00:30:25,480 like that because, you know, show some of my favorite categories 634 00:30:25,480 --> 00:30:29,400 are the experiential where like, for example, 635 00:30:29,400 --> 00:30:33,320 zombie strippers, they took over a club in Las Vegas 636 00:30:33,320 --> 00:30:36,920 and all these people and these hidden cameras everywhere, or, or 637 00:30:36,920 --> 00:30:41,640 the one for the ring where they took over and made a fake TV sales place. 638 00:30:41,640 --> 00:30:45,040 And then there was a one of the TV shows, and that stuff is brilliant. 639 00:30:45,040 --> 00:30:48,080 And so, you know, keep our eye out for what is 640 00:30:48,080 --> 00:30:51,080 fresh and new, changes in the years ahead. 641 00:30:51,320 --> 00:30:53,000 So we'll go for a global audience. 642 00:30:53,000 --> 00:30:56,040 So we will, you know, be seen around the world. 643 00:30:56,040 --> 00:30:59,040 that's, you know, just to get great content 644 00:30:59,360 --> 00:31:01,880 out there to be seen a bigger audience. 645 00:31:01,880 --> 00:31:02,760 That's what we're going for it. 646 00:31:02,760 --> 00:31:04,640 But in the early days, we thought it was a television audience. 647 00:31:04,640 --> 00:31:06,640 And now we've kind of out. 648 00:31:06,640 --> 00:31:09,920 You outlived the usefulness of television because 649 00:31:10,520 --> 00:31:13,600 not many people watch linear TV, you know? 650 00:31:13,600 --> 00:31:15,840 And so online is is the way to go. 651 00:31:15,840 --> 00:31:18,720 And our packages are, you know, geared. 652 00:31:18,720 --> 00:31:21,720 So if you wanted to just watch, you know, 653 00:31:21,800 --> 00:31:25,280 the thrillers, you can just watch Best thriller and and then be done. 654 00:31:25,280 --> 00:31:28,040 You don't have to watch, you know, if horrors not your thing, 655 00:31:28,040 --> 00:31:29,680 then you don't have to watch it. 656 00:31:29,680 --> 00:31:34,640 So you can pick and choose the way you see, you know, the package. 657 00:31:34,680 --> 00:31:37,400 So that's pretty modern way. 658 00:31:37,400 --> 00:31:39,280 Yeah, that's where the trailers audience is going to. 659 00:31:39,280 --> 00:31:41,560 They're not watching linear TV, watching their trailers that way either. 660 00:31:41,560 --> 00:31:43,880 So it makes sense to make a shift. 661 00:31:43,880 --> 00:31:47,760 Yeah, it's I don't they don't know what's going to happen to linear TV. 662 00:31:47,760 --> 00:31:49,280 It's very, very strange. 663 00:31:49,280 --> 00:31:51,080 Not my problem when. 664 00:31:51,080 --> 00:31:53,480 I'm listening to vinyl records again. So you never know. 665 00:31:53,480 --> 00:31:55,080 It might just come back, you know. 666 00:31:55,080 --> 00:31:57,440 Oh, I. Love the sound of vinyl. The. 667 00:31:57,440 --> 00:31:59,000 Yeah, yeah, it's. You never know. 668 00:31:59,000 --> 00:31:59,400 Yeah. 669 00:31:59,400 --> 00:32:01,400 I was just telling a friend of mine that it's like 670 00:32:01,400 --> 00:32:03,440 there's something about knowing it was captured in the room. 671 00:32:03,440 --> 00:32:06,920 And like, that day, you know, if you get a a 77 Donahoe 672 00:32:06,920 --> 00:32:09,920 or something like that, it's actually that, that record, you know. 673 00:32:10,120 --> 00:32:10,600 Yeah. 674 00:32:10,600 --> 00:32:12,560 But I love the way your brain works. 675 00:32:12,560 --> 00:32:14,200 That's beautiful. Yeah. 676 00:32:14,200 --> 00:32:14,960 That's what it is. 677 00:32:14,960 --> 00:32:17,960 It's a captured moment in time. Yeah. 678 00:32:18,040 --> 00:32:19,480 so, you know. Yeah. 679 00:32:19,480 --> 00:32:20,440 You're aiming for the future. 680 00:32:20,440 --> 00:32:22,920 We also have the the rise of vertical videos. 681 00:32:22,920 --> 00:32:24,400 Do you see that affecting trailers a lot? 682 00:32:24,400 --> 00:32:27,440 Because as somebody who shares clips online, I'm 683 00:32:27,440 --> 00:32:30,440 constantly having to go from vertical to horizontal and back and forth. 684 00:32:30,720 --> 00:32:32,480 What do you think about that. 685 00:32:32,480 --> 00:32:35,000 Well, so we see that in the trailer bytes. 686 00:32:35,000 --> 00:32:37,320 We see that the aspect ratio. 687 00:32:37,320 -->

00:32:39,760 And then a lot of times they seem to just squared off. 688 00:32:39,760 --> 00:32:40,680 So they're they're safe. 689 00:32:40,680 --> 00:32:45,360 And also the format, I as long as cinema 690 00:32:45,360 --> 00:32:48,440 is this way and I don't see that change. 691 00:32:48,440 --> 00:32:48,800 I'm sorry. 692 00:32:48,800 --> 00:32:52,280 And I'm doing this for, audience that's only listening as long as the. 693 00:32:52,560 --> 00:32:55,960 Yeah, as long as the aspect ratio is, is horizontal. 694 00:32:55,960 --> 00:32:56,840 It's cinema. 695 00:32:56,840 --> 00:33:00,920 I, I don't I see that changing you know for marketing them incorporating that. 696 00:33:00,920 --> 00:33:01,880 So people can share. 697 00:33:01,880 --> 00:33:04,880 But I don't see it taking over. 698 00:33:05,240 --> 00:33:06,000 Yeah. 699 00:33:06,000 --> 00:33:08,400 But you know, who knows what the future holds. 700 00:33:08,400 --> 00:33:13,520 That would be really weird to see, vertical cinema. 701 00:33:13,520 --> 00:33:14,680 It go to the theater. 702 00:33:14,680 --> 00:33:16,320 It's we it's been. 703 00:33:16,320 --> 00:33:17,720 Pitched but hasn't landed yet. 704 00:33:17,720 --> 00:33:19,800 Like there's a whole cube streaming service. 705 00:33:19,800 --> 00:33:22,760 The idea was it was all vertical, but it just didn't land. 706 00:33:22,760 --> 00:33:25,120 And it's like, okay, good. We got past somebody trying it. 707 00:33:25,120 --> 00:33:26,920 Somebody put money behind it. That's done. 708 00:33:26,920 --> 00:33:28,600 So a lot of it. 709 00:33:28,600 --> 00:33:30,600 Yeah, a lot of money behind it. 710 00:33:30,600 --> 00:33:32,880 Wow. I was a subscriber. Just because I'm like, well, I'll give it a shot. 711 00:33:32,880 --> 00:33:35,440 And I was not a subscriber for long. Good on you. 712 00:33:35,440 --> 00:33:36,920 Yeah, yeah. 713 00:33:36,920 --> 00:33:38,960 And I forget who bought all that content. 714 00:33:38,960 --> 00:33:42,080 One of the streamers did I know? yeah. 715 00:33:42,520 --> 00:33:43,520 Drop out. 716 00:33:43,520 --> 00:33:44,560 Got some of it. 717 00:33:44,560 --> 00:33:46,040 college 718 00:33:46,040 --> 00:33:49,280 came drop out their own streaming service now, so I think they got a couple. 719 00:33:49,320 --> 00:33:51,200 I think Game changer came from that, something like that. 720 00:33:51,200 --> 00:33:53,840 So College Humor became drop out. 721 00:33:53,840 --> 00:33:55,600 That's I love that. 722 00:33:55,600 --> 00:33:56,400 Yeah. 723 00:33:56,400 --> 00:33:58,480 That's I know right. It's good company names. 724 00:33:58,480 --> 00:33:59,000 Perfect. 725 00:34:00,240 --> 00:34:01,640 looking back at your 726 00:34:01,640 --> 00:34:06,320 illustrious career and this amazing GTA, can you bring back 727 00:34:06,320 --> 00:34:09,320 some of the most memorable moments from the past? 728 00:34:10,880 --> 00:34:11,440 Okay. 729 00:34:11,440 --> 00:34:16,840 well,

it's it's so interesting because it it goes. 730 00:34:17,280 --> 00:34:19,920 The show started out in New York and went back and forth 731 00:34:19,920 --> 00:34:22,360 between the two different coasts. 732 00:34:22,360 --> 00:34:26,960 and that was how the industry is based in Los Angeles. 733 00:34:27,120 --> 00:34:31,360 And so we had we after the ninth year, we had to, 734 00:34:32,320 --> 00:34:36,640 we were like, we're permanently there permanently where the show is going to be. 735 00:34:36,640 --> 00:34:40,440 But then, you know, the pandemic hit and we ended up doing a show from, 736 00:34:40,440 --> 00:34:43,560 Greenville, Tennessee, because Los Angeles and New York were shut down 737 00:34:43,560 --> 00:34:46,400 and we'd already had paused for a year and a half. 738 00:34:46,400 --> 00:34:48,800 And we're like, well, we had to do something. 739 00:34:48,800 --> 00:34:51,240 We didn't go, you know, what would happen? 740 00:34:51,240 --> 00:34:55,640 And so we did a live show with Lee and Morgan, who's from Tennessee. 741 00:34:55,640 --> 00:34:57,640 And it was, you know, there were people in the audience. 742 00:34:57,640 --> 00:34:58,880 It was just different. 743 00:34:58,880 --> 00:35:01,280 And and Leanne's career took off. 744 00:35:01,280 --> 00:35:02,200 So that was cool. 745 00:35:02,200 --> 00:35:04,720 just memorable because there's so many fun ones. 746 00:35:04,720 --> 00:35:07,400 And we're doing a documentary. So some of them do come out like, 747 00:35:10,520 --> 00:35:12,200 I'm just trying to think. 748 00:35:12,200 --> 00:35:14,760 About the golden Airstream at the Sundance. 749 00:35:14,760 --> 00:35:19,160 Oh my gosh, those those were fun and scary days, too, 750 00:35:19,160 --> 00:35:22,560 because our brother did, we did the found 751 00:35:22,560 --> 00:35:25,920 a trailer in the middle of Ohio. 752 00:35:25,920 --> 00:35:27,080 I think it was. 753 00:35:27,080 --> 00:35:29,680 And the guy didn't want to sell him the trailer. 754 00:35:29,680 --> 00:35:31,960 So there was an abandoned trailer 755 00:35:31,960 --> 00:35:35,720 for sale in the guy who already had a little tiny for sale 756 00:35:35,720 --> 00:35:39,800 sign in it, and Matt goes up and knocks on the guy's door and says, 757 00:35:39,960 --> 00:35:42,200 you know, I'm looking for an Airstream trailer. 758 00:35:42,200 --> 00:35:43,640 Do you want to sell me this one? 759 00:35:43,640 --> 00:35:44,960 And the guy's like, no. 760 00:35:44,960 --> 00:35:47,480 And clearly it says for sale. 761 00:35:47,480 --> 00:35:52,400 And so, you know, Matt is like walking away, our brother's walking away. 762 00:35:52,400 --> 00:35:56,240 And the guy goes, what was Elvis's favorite movie? 763 00:35:56,640 --> 00:35:58,760 And that, you know, Little Nowhere. 764 00:35:58,760 --> 00:36:01,760 And that's like, turns around and answers them because 765 00:36:01,760 --> 00:36:04,760 Elvis fan, he's like, I think he said, the trouble with girls. 766 00:36:04,920 --> 00:36:06,720 And the guy goes, why? 767 00:36:06,720 --> 00:36:10,680 And that's like, because, because it's the first movie Elvis 768 00:36:10,760 --> 00:36:12,080 got to really act in. 769 00:36:12,080 --> 00:36:14,840 And the guy goes, all right, I'll sell you the trailer. 770 00:36:14,840 --> 00:36:17,920 So it turns out, apparently the original trailer 771 00:36:17,920 --> 00:36:21,120 that is, is now somewhere here in Southern California 772 00:36:21,400 --> 00:36:25,640 was Elvis's trailer in, what a for one of his movies. 773 00:36:25,640 --> 00:36:29,080 This is trailer on set in one of the movies, and the guy was very protective. 774 00:36:29,640 --> 00:36:30,760 It was a wreck. 775 00:36:30,760 --> 00:36:33,680 It was ready to be gutted. And so. 776 00:36:33,680 --> 00:36:34,320 But the guy wouldn't. 777 00:36:34,320 --> 00:36:36,240 The funny thing is, the guy wouldn't sell it to him, to Matt. 778 00:36:36,240 --> 00:36:38,120 Answer for this Elvis movie. 779 00:36:38,120 --> 00:36:42,080 Thank God I had seen one, you know, and, so they sold him the trailer 780 00:36:42,320 --> 00:36:45,760 and then Matt gutted it, and turned it into a movie theater. 781 00:36:45,760 --> 00:36:50,160 So a very large screen TV in it and made it look like a movie theater had 13 seats. 782 00:36:50,520 --> 00:36:53,960 And we pulled it around to the festivals because 783 00:36:55,000 --> 00:36:57,040 my sister has A.D.D. 784 00:36:57,040 --> 00:36:59,320 Evelyn, who could be here with you guys today? 785 00:36:59,320 --> 00:37:00,640 she has A.D.D. 786 00:37:00,640 --> 00:37:02,840 as we all kind of do. 787 00:37:02,840 --> 00:37:06,320 And, she said it was looking at a book from Sundance, 788 00:37:06,800 --> 00:37:09,240 and she's like, I can't read it. 789 00:37:09,240 --> 00:37:11,320 You know, they're always like, two paragraphs about their film. 790 00:37:11,320 --> 00:37:13,160 So, like, I can't read any of these. 791 00:37:13,160 --> 00:37:15,760 If they had a place where I could go watch all the trailers, 792 00:37:15,760 --> 00:37:17,480 I know what I'd want to go see. 793 00:37:17,480 --> 00:37:22,640 So then experiential marketing, she's like, I'm bringing a trailer. 794 00:37:22,720 --> 00:37:23,560 So the next year 795 00:37:23,560 --> 00:37:27,440 she when we she hadn't even really started the the gta's at that time. 796 00:37:27,440 --> 00:37:31,040 So she brought the trailer out to Sundance. 797 00:37:31,400 --> 00:37:34,040 And so there we are, traveling from New York to Sundance, 798 00:37:34,040 --> 00:37:36,040 get up into the mountains and the you know, 799 00:37:36,040 --> 00:37:38,280 there's no way on the back of the trailer, we us. 800 00:37:38,280 --> 00:37:40,400 It's going all over. The highway. 801 00:37:40,400 --> 00:37:42,680 There are a lot of close calls. You get to Sundance. 802 00:37:42,680 --> 00:37:47,120 It's like you have to dig out snow

patches to to get it in there. 803 00:37:47,120 --> 00:37:51,560 But those early days were so fun because, you know, just different 804 00:37:51,560 --> 00:37:54,920 filmmakers would come and bring their trailer to show, 805 00:37:55,040 --> 00:37:59,200 in our trailer, bring people to come see it to get financing 806 00:37:59,360 --> 00:38:00,680 or just for people to watch it. 807 00:38:00,680 --> 00:38:02,800 So, you know, there was a lot of fun things that happened. 808 00:38:02,800 --> 00:38:06,520 And, and because of that and, and now it's funny. 809 00:38:06,520 --> 00:38:11,040 So that's like 2000, 2001 last year at, 810 00:38:12,320 --> 00:38:13,280 the Cannes Film Festival. 811 00:38:13,280 --> 00:38:17,840 So this past one, it may a couple weeks ago, Porsche did the same thing like, 812 00:38:17,840 --> 00:38:20,320 but made it a tractor trailer and made it a movie theater. 813 00:38:20,320 --> 00:38:21,720 We're like, come on. 814 00:38:21,720 --> 00:38:25,520 Yeah, it's Porsche though, so it's like super high and you're like, 815 00:38:25,520 --> 00:38:28,840 yeah, but back in the that the scrappy days that were 816 00:38:28,880 --> 00:38:31,480 that was real and fun and people would just bring like, 817 00:38:31,480 --> 00:38:34,480 you know, a few beers or hot cocoa or whatever, 818 00:38:34,480 --> 00:38:36,360 just sit in the trailer and watch people's trailers. 819 00:38:36,360 --> 00:38:39,800 And it was it was organic and it was real. 820 00:38:39,800 --> 00:38:42,440 So those are those moments I'll always remember. 821 00:38:42,440 --> 00:38:45,800 Getting host every year is always, fun, challenging. 822 00:38:45,800 --> 00:38:49,000 We've had since you've had Kathy Griffin, we had Dennis Miller, we've had T.J. 823 00:38:49,000 --> 00:38:51,240 Miller, who was who was fantastic. 824 00:38:51,240 --> 00:38:53,120 We had, you know, Marlon Wayans. 825 00:38:53,120 --> 00:38:56,120 We have so many great trailer, trailer hosts. 826 00:38:56,240 --> 00:38:58,000 We've had so many great hosts over the years, 827 00:38:58,000 --> 00:39:01,880 and there's just always an adventure in getting all of them. 828 00:39:01,880 --> 00:39:07,280 And, just just getting the show accomplished. 829 00:39:07,400 --> 00:39:10,400 There's always fun, but it's always it's always work 830 00:39:10,520 --> 00:39:14,480 and but good work, you know, it should be work involved in all projects. 831 00:39:14,920 --> 00:39:18,440 So but holding that trailer and thinking about, like, how stuffy 832 00:39:18,480 --> 00:39:19,960 those events, those film festivals can be, 833 00:39:19,960 --> 00:39:21,680 and then you get this little trailer showing you. 834 00:39:21,680 --> 00:39:24,520 I think that set the vibe for the entire show going forward. 835 00:39:24,520 --> 00:39:27,520 And that's, I think, why a lot of people enjoy it, because it's like, 836 00:39:27,560 --> 00:39:30,560 hey, I like the vibe of this crew, so I want

to be involved, you know? 837 00:39:31,040 --> 00:39:34,040 Yeah, and it is, it's for the people. 838 00:39:34,080 --> 00:39:36,160 It's really every night. 839 00:39:36,160 --> 00:39:38,880 It really belongs to the people. It's for the people. 840 00:39:38,880 --> 00:39:42,880 And it's about, you know, our favorite thing movies. 841 00:39:43,160 --> 00:39:45,520 And yeah, what to watch next. 842 00:39:45,520 --> 00:39:46,720 So yeah. 843 00:39:46,720 --> 00:39:49,560 And trailers is us celebrating the upcoming movie 844 00:39:49,560 --> 00:39:51,280 we get to celebrate, nowadays 845 00:39:51,280 --> 00:39:53,520 they release them every couple months and we get to talk about them. 846 00:39:53,520 --> 00:39:54,600 It's and it's like guys for a while. 847 00:39:54,600 --> 00:39:56,880 So, why not celebrate the celebration? 848 00:39:56,880 --> 00:39:59,680 That's fun. Exactly, exactly. 849 00:39:59,680 --> 00:40:03,400 And it it it's funny because that movie that we're going 850 00:40:03,400 --> 00:40:07,040 to shoot after film school, was based on a book. 851 00:40:07,320 --> 00:40:09,680 And in the book, it's a book called, 852 00:40:09,680 --> 00:40:11,600 She always gets mad when I say, because eventually somebody. 853 00:40:11,600 --> 00:40:12,960 We haven't made the movie yet, I do. 854 00:40:12,960 --> 00:40:14,800 You're going to ask that question because you're on things. 855 00:40:14,800 --> 00:40:18,320 I made it, I we adapted it and it's it's ready to go. 856 00:40:18,320 --> 00:40:19,800 I shot a different feature film. 857 00:40:19,800 --> 00:40:22,280 I shot a low budget horror film. 858 00:40:22,280 --> 00:40:24,440 but in that book, 859 00:40:25,880 --> 00:40:28,520 the main character is at a drive in theater. 860 00:40:28,520 --> 00:40:32,360 In fact, way back when drive ins and things, they had to double features 861 00:40:32,360 --> 00:40:34,640 and they ran trailers just like in Roadhouse. 862 00:40:34,640 --> 00:40:35,960 They ran a trailer Roadhouse. 863 00:40:35,960 --> 00:40:38,880 I would just to the, in between, in between. 864 00:40:38,880 --> 00:40:41,720 So the trailers ran in the middle of the film. 865 00:40:41,720 --> 00:40:45,200 Specter in the main character in that book that started the whole Golden 866 00:40:45,200 --> 00:40:48,200 Trailer Awards, stops and looks at the trailer. 867 00:40:48,240 --> 00:40:49,760 She's going to get a snack at the snack van. 868 00:40:49,760 --> 00:40:51,840 He stops and he looks at the trailers on the screen 869 00:40:51,840 --> 00:40:54,680 and he goes, I always have to stop for the trailers. 870 00:40:54,680 --> 00:40:58,400 They give me hope that there's something in the future, and I'm like, it's 871 00:40:58,760 --> 00:41:02,840 so perfect that that first, that book burst 872 00:41:02,840 --> 00:41:06,560 the Golden Trailer Awards, and the writer of that book likes that too. 873 00:41:06,560 --> 00:41:10,520 I was like it because it was

it was written in the 70s, 874 00:41:10,520 --> 00:41:11,920 you know, it's just weird. 875 00:41:11,920 --> 00:41:13,960 It's just weird how things work out. 876 00:41:13,960 --> 00:41:15,480 You can't ignore that kind of stuff. 877 00:41:15,480 --> 00:41:19,040 So I mean, that line to how poignant, like, that's so true. 878 00:41:19,200 --> 00:41:21,320 That's a really good line. I love that. Yeah, 879 00:41:22,480 --> 00:41:24,560 well, we'll have to make that movie someday. 880 00:41:24,560 --> 00:41:25,400 We have to make that movie. 881 00:41:25,400 --> 00:41:27,680 And I think you just found a tagline for it too, so that's perfect. 882 00:41:27,680 --> 00:41:29,120 Yeah. 883 00:41:29,120 --> 00:41:31,520 I'm calling you. 884 00:41:31,520 --> 00:41:33,160 May 29th, 2025. 885 00:41:33,160 --> 00:41:35,360 That's when we have the next. gta's. 886 00:41:35,360 --> 00:41:36,600 But you also have this documentary. 887 00:41:36,600 --> 00:41:38,480 Do we have a date for that yet, or an idea about. 888 00:41:38,480 --> 00:41:41,920 When that will also be in the fall of 2025? 889 00:41:42,160 --> 00:41:45,080 and it's, you know, about the the show 890 00:41:45,080 --> 00:41:49,080 is the, the backbone, but it's how the industry changed. 891 00:41:49,080 --> 00:41:52,880 It's a lot of those questions that you're asking and just the technology 892 00:41:52,880 --> 00:41:56,200 and the ping pong going back and forth and, and how all that changed 893 00:41:56,200 --> 00:41:59,240 and, you know, the advent of broadband and all that kind of stuff. 894 00:41:59,240 --> 00:42:03,200 It's not the advent of broadband didn't really take off till 2001, 2002. 895 00:42:03,480 --> 00:42:05,240 And that changed the whole, 896 00:42:05,240 --> 00:42:08,760 you know, landscape for for trailers, for movies, for everything. 897 00:42:09,120 --> 00:42:10,120 And, you know, 898 00:42:10,120 --> 00:42:13,360 we're incorporating all of that, but the, the, the how we'll get there. 899 00:42:13,640 --> 00:42:16,640 The roadmap will be the history of the show, 900 00:42:16,880 --> 00:42:18,320 but it's really about the industry. 901 00:42:18,320 --> 00:42:19,440 So we're very excited about that. 902 00:42:19,440 --> 00:42:22,040 That'll be the fall of 2025. 903 00:42:22,040 --> 00:42:25,520 And you're coming to the premiere and you're coming to the show next year. 904 00:42:26,040 --> 00:42:27,120 I honestly, I can't wait. 905 00:42:27,120 --> 00:42:28,880 This this movie already sounds like this document. 906 00:42:28,880 --> 00:42:31,000 I already want to watch it. So I'm very excited for that. 907 00:42:31,000 --> 00:42:34,120 We'll have to have you and we'll bring Evelyn on if she wants to, 908 00:42:34,320 --> 00:42:36,480 to discuss the movie when it's about ready to come out to. 909 00:42:37,640 --> 00:42:38,560 We would love that. 910 00:42:38,560 --> 00:42:41,000 We would be very grateful. 911 00:42:41,000 --> 00:42:42,800 Monica, I really appreciate you hanging out with me today. 912 00:42:42,800 --> 00:42:44,240 That was great. 913 00:42:44,240 --> 00:42:46,640 I this is so adorable. back. 914 00:42:46,640 --> 00:42:49,520 Any time I get to hear. 915 00:42:49,520 --> 00:42:51,680 All right, everybody, thank you so much for joining us again. 916 00:42:51,680 --> 00:42:54,080 All the links in the description, make sure you follow everything up 917 00:42:54,080 --> 00:42:55,960 and I will see you next time. My.