# Scott Hudler

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Torchy's Tacos CMO Scott Hudler: How to Be Damn Good

On today's episode of Authentic Influence, Adam Conner is joined by Scott Hudler, the Chief Marketing Officer of Torchy's Tacos. Torchy's is a "craft casual" concept focused on one thing and one thing only: damn good food. Today, you'll learn: Why Scott ventured to Torchy's following years in…

Ep 15: Clicks 2 Bricks with Torchy’s Tacos CMO, Scott Hudler

In 2019, Torchy’s Tacos, made a significant investment in executive leadership, hiring a new CMO with the expertise to expand the beloved Austin-based brand’s presence in both new and existing markets and bring Damn Good tacos, queso, and more to fans far and wide. Today’s guest is that CMO, Scott …

How Torchys Tacos created a ‘craft-casual’ niche in the competitive fast-casual space

Torchys Tacos began as a food truck, selling elevated street tacos throughout Austin, Texas. The chain has now grown to 83 brick-and-mortar locations, but authenticity, creativity and providing “a damn good experience” are still at the heart of the concept, says CMO Scott Hudler. Listen as he share…

It's a Damn Good Episode - Scott Hudler, Torchy’s Tacos (Taco Series #3)

On this episode of Restaurants Reinvented, Scott Hudler of Torchy's Tacos dives into how he's growing the brand—embracing the “damn good” promise across the product, customer experience, and marketing—and by creating a new category called “Craft Casual” for the unique concept.  Torchy's just announ…

Spotlight: Torchy's Tacos Seeks Knowledge Through Data

What's the recipe for success for Torchy's Tacos? In this less-than-10-minute spotlight, we focus on how Torchy's set out to create a loyalty program that would go above and beyond what's currently in the market. CMO Scott Hudler details how a focus on creating relationships with their customers an…

266: Standing Out in the Crowd with Torchy’s Tacos Scott Hudler

Scott Hudler is the CMO of Torchy's Tacos, an experiential craft-casual restaurant. In this episode, Alan and Scott explain what that means.  Torchy's was founded a decade ago in Austin, Texas. The concept was an elevated street taco. Today they have over 83 locations in seven states and plan to ad…