From Three Businesses to One Baby: Startup Lessons from the Edge of Mat Leave - Ep 61
She built not one, but three businesses - and now she’s planning to step away. In this special episode, Brand Hackers founder Lottie Unwin gets grilled by Koru Kids CEO Rachel Carrell on the messy truth of scaling, letting go and leading with impact. From how to not be that annoying founder, to the…
Building a Team of 20 Experts, 3 Businesses & a Podcast: Behind the Brand Strategy of a Serial Founder - Ep 63
In this bold, brilliantly honest episode, Marketer and Founder of Sprowt Carly Osman Holmes turns the tables on Brand Hackers founder Lottie Unwin for a no-holds-barred chat on marketing’s biggest problems and possibilities. From the rise of tactical fluff to the cult of hot takes, Lottie opens up …
From Journalist to Marketing Founder | Lottie Unwin on Hustle, Personal Branding & Building a Business Without Losing Your Mind
Lottie Unwin has had the kind of career that doesn't follow a straight line — and she'll be the first to tell you that's exactly why it worked.
In this episode, Lottie shares her journey from journalism to marketing to founding her own agency and community, and what she's learned along the way abou…
Why formulaic thinking fails us - with Lottie Unwin, Founder of Up World, Brand Hackers and Up Talent
Is your marketing approach a roadmap or a straightjacket?
We’ve all been there. You spend weeks (and way too much mental energy) on a shiny strategy deck, following the textbooks approaches to the letter, only to find the business has moved on or the budget simply doesn't exist.
In this episode, I…
Lottie Unwin & Joe Glover: Community Over Chaos: Slowing Down in a World That Won’t
Lottie Unwin and Joe Glover join Emma Harris to explore the tension between tech and true connection and why community matters more than ever. From burnout to building businesses, they unpack how shifting from sacrifice to prioritisation can release guilt, protect your energy, and help you keep goi…
Having a Baby & Running 3 Businesses w Lottie Unwin
Solo founder. Self-funded. Three businesses. 10-month-old baby. Lottie built Brand Hackers, Upworld, and Up Talent without VC, without a co-founder - and without slowing down. Here's what the juggle actually looks like.
In this episode of the Female Founders Rise Show, Emmie Faust and Mae Yip sit d…
KitKat's Stolen Lorry, Pret & Poppi, On & Zendaya...who is the Champion of Partnerships?!
Welcome to Brand of the Match, a new series from The Marketing Hustle.
Lottie Unwin is joined by co-host Joel Bjarni Marlinarson (founder of Coldest Creative) to debate which brands are playing the partnership game best, red cards, yellow cards and all.
This week's category: Partnerships.
Lottie …
The Best Social Campaigns Right Now: Apple, Sult, Gap, Bold Bean and more!
Brand of the Match is back for round three, and this one's a scrap. Lottie Unwin and Joel Bjarni Marlinarson take on social campaigns: the channel everyone thinks they understand and almost nobody gets right.
A social campaign isn't a TV ad reposted on Instagram. It's built for social, from the gro…
Which Brands Are Doing Viral Right? Jet2 Holiday, KFC's Pickle Jacket and Liquid Death's $450 Ozzy Osbourne Cans | Brand of the Match
Virality is reach beyond the people who already follow you, whether that's a video hitting a million views or an idea landing at the school gates.
In the fourth episode of Brand of the Match, Lottie and Joel put virality under the microscope, Nothing's tech-brand-as-fashion-house TikTok strategy,…
PerfectTed's LinkedIn Culture, Currys' Employee Content and Grace Beverley's Personal Brand Empire | Brand of the Match
"A personal brand is not you posting cocktails on holiday." That's the opening jab in round five of Brand of the Match.
This week's fight: who's the true champion of personal brand.Personal brand is the intentional building of an individual's profile to drive a business, career or commercial outc…
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