# Katy Ursta

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Planning Content For The Week Ahead with Melanie Mitro & Katy Ursta

In this EPIC interview, I sit down with Melanie Mitro & Katy Ursta, the powerhouses behind the Chic Influencer Community to talk about the importance of planning your content ahead in your business for managing a busy business with family life.

Episode 389: They Can't Copy Your Story: Build Yours in 60 Seconds (Micro Episode 1/7)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores why storytelling is one of the most powerful marketing tools available - and why it’s becoming even more essential in an age of AI-generated content.  She shares how authentic stories create trust, deep…

Episode 390: The Origin Story: Set Yourself Up for 43% Increase in Recruitment (Micro Episode 2/7)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores the power of storytelling in marketing, emphasizing the importance of sharing authentic origin stories to connect with your audience and build trust. She provides practical frameworks for crafting and r…

Episode 391: The Client Story That Makes People Buy (Without Feeling Sold To) (Micro Episode 3/7)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores the essential elements of storytelling and shares how crafting compelling client stories can position you as a trusted guide, deepen connections, and ultimately increase your sales.  💡 Episode Highlight…

Episode 392: The Story AI Can’t Write for You: How to Create a Belief Story That Sells. (Micro Episode 4/7)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores the power of storytelling in personal branding, focusing on how to craft compelling belief stories that resonate deeply and stand out. She shares practical frameworks, personal insights, and tips for cr…

Episode 393: Stop Selling the Product. Start Telling the Story. (Micro Episode 5/7)

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, discover the power of storytelling and how sharing your personal experiences can help you build genuine connections with your audience.  Katy Ursta explores practical ways to tell stories that resonate, build trust, and he…

Episode 395: What If You’ve Outgrown the Business You Built? (Micro Episode 7/7)

🎙️ Episode Summary:  In the final installment of the Seven Stories That Sell series, Katy Ursta dives into the Evolution Story—the story you tell when your life, business, or perspective has changed so much that your old message no longer feels like you.  Katy explains why sharing that evolution ca…

Episode 397: Part 1: I Built Two Multi-Million-Dollar Businesses. Here’s What I Got Wrong About Success.

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta opens up about how a major health journey changed the way she thinks about success, ambition, and what really matters. It’s a deeply personal conversation that also marks a new chapter for the podcast. Katy shar…

Episode 398: Part 2: I Built Two Multi-Million-Dollar Businesses. Here’s What I Got Wrong About Success

🎙️ Episode Summary:  What happens when the business model you built your success around no longer feels like the right fit? In this episode of the Direct Sales Done Right Podcast, Katy Ursta continues her candid conversation about building beyond direct sales, exploring the questions around identit…

Episode 399: Part 3: I Built Two Multi-Million-Dollar Businesses. Here’s What I Got Wrong About Success

🎙️ Episode Summary:  In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares a candid update on what it looks like to build beyond direct sales while navigating a major season of personal and business change. This episode is about the messy middle - letting go of old systems, test…