Digital Coffee Podcast
By Brett Deister
About this podcast
This podcast dedicated to all things tech. The story of how this came about was ordinary, maybe, but what I want to do with it, is extraordinary. I was working at a coffee shop and pondered my love for coffee and tech. I have also grown up around tech. I also had a new passion for coffee. This idea stayed with me until I figured out the name. Digital Coffee was born. So, with this idea I look at tech as I do coffee. How is the “tech brewed?” In my reviews, I look at it as a taste test, except I don’t drink the tech. I mean, who would? If you do, please let me know how I can! Anyways, if you feel like this is a great space to learn and have fun with tech, then, feel free to support me. I don’t mind at all! Schedule: Wednesday: Digital Coffee Friday: Gamer’s Cafe Saturday: Marketing Blend
Episodes (Total: 149 / Page: 1)
Sept. 20, 2017 · 00:28:52
Today's Episode Equifax is plain awful. A company that stores very personal information should have done a better job at safeguarding that. Now, we have to deal with their mistake. Find out what I say about this and the iPhone X. Show Topics: The Equifax epic failure What to do about it How to deal with it Why this will hurt Equifax Apple iPhone X What's new? Is it worth it? How much Is the CCleaner hack really a threat How can you protect yourself and your business from hackers Review: Dishonored Death of the Outsider Highlights of the Show: Equifax this is all your fault. This was one of the worst PR debacles I watched the Apple event and thought, "eh" about the iPhone X Every update for the iPhone X, Andriod has been doing it for years.
Sept. 14, 2017 · 00:30:30
Today's Episode It happens. Lots of companies have a PR fail or two. Sometimes it's a bad decision and sometimes it's a stupid decision. Be sure you mitigate the stupid decisions. Be sure you do not make the stupid decision. I also talk about content standard guidelines and some basic tips on marketing plans. Enjoy! Show Topics: What is a content standard Why marketers should start writing What is a marketing plan Why is it important How do you start to write a marketing plan Lesson from a PR Fail Highlights from the Show: Content Standard Guideline is something every business needs Marketing plans are essential for any business. It's best to figure out a theme for your marketing plan Do big goals, but, also have micro goals, too. As a business, you are going to cater to everyone on every political spectrum
Sept. 3, 2017 · 00:39:39
Today's Episode   Show Timeline: Rebuttal on Matt Lees Presentation at Gamescom Video My thoughts about Destiny 2 beta Highlights of the Show: Matt, you look like you created this in 15 minutes You make a lot of assertions without facts Matt, what is the "alt-right?" No one seems to be able to define it Sorry, Matt, men still buy more games than women, you would know if you did research. Please, Matt, do some research next time. Sources: 2017 Video Games Trends and Stats ESA 2015 Essential Facts About the Video Game Industry New study on the Average American Gamer Google Trends on GamerGate Violent Video Game Study 1 Violent Video Game Study 2
Aug. 28, 2017 · 00:35:04
Today's Episode Snapchat has been under fire by not doing as well, as many people would have liked. However, that's not true. Snapchat is getting more younger demographics than Facebook. The only saving grace for Facebook is Instagram. We could see the rise of Snapchat in the next 5 to 10 years. Show Timeline: More In-Stream Video ads come to Facebook Video Instagram doing some co-broadcasting options Facebook penalizing "fake news" in its algorithm Facebook is retiring some ad opportunities Marketing and Podcasts Forrester claims social media ad tech "immature" 57% of traffic comes from Mobile. LinkedIn adds native video to their site. Google Introduces autoplay previews in its search Bing now has color-labeled ads The power of video Why Snapchat is not dying and stop saying it is. Ask why before strategy Highlights from the Show: If you're looking for an easy setup to podcasting try Anchor radio. The co-broadcasting feature for Instagram is a good thing. I hope when Facebook deems things fake, they do it in a balanced way. LinkedIn finally gets into video. This is great!
Aug. 20, 2017 · 00:45:03
Today's Episode In the beginning of the tech industry, they were the misfits, the ones people did not understand. Now, they are the elites, telling people what business they can run, people they can love, and share. These companies are proving that the government is not our biggest threat. The tech companies are the biggest threat to ideas and modern society and they need to recognize this. Find out more on this episode of Digital Coffee. Episode Timeline: Why Google is wrong again Why GoDaddy is wrong Why Cloudfare is wrong Why OkCupid is wrong Why Facebook is wrong and how they shaped this Why Discord is wrong Why Airbnb is wrong Why Gab.ia should not have been banned The tech companies telling people how to think The threat of the echo chamber What we can do to change this Highlights of the Show: Google if you don't stop, no one is going to want to use your services. OkCupid are you for equality or not? OkCupid is anti-feminist Facebook shaped how we view the world for ad money. There are only two ways of changing this: laws or not use their services.
July 17, 2017 · 00:23:53
Today's Episode It's an interesting time in marketing. We are moving closer and closer to a multi-strategy based upon sight and sound. There will be other avenues, but, this is where the new frontier is at. Amazon helped start this at the home and the battle is heating up. Find out why this is exciting here! Show Timeline: Yesterday was the biggest Prime Day ever! The top YouTube ads last month You can now remarket to YouTube You can now message your customers through My Business Facebook is testing ads for its Marketplace Facebook is doing News-Feed like ads in Messenger Facebook is testing out a gif maker on iOS LinkedIn is finally doing native video More customer are buying through voice Snapchat has a partnership with Formula One Snapchat is betting on location Keep yourself sane when marketing Highlights from the Show: The biggest Prime Day for Amazon. Woohoo! Facebook is trying to be the everything of the internet or the new internet. It will be interesting to see how much investors get wrong about Snapchat. The best way to keep sane is to prioritize.
July 9, 2017 · 00:38:52
Today's Episode New features from Snapchat is a good sign. They've taken a beating in the stock market and for user growth. I talk about this new Instagram feature and more tech news here. Show Timeline: New Intro Qualcomm and Apple battle it out India wants Windows OS for cheap Microsoft layoffs and restructure Instagram has a new feature Waymo drops a few patents in its fight against Uber mySugr looks great for diabetics Jawbone exits the consumer market Soundcloud lay off 173 staff and closes offices What Snapmap is really about Snapchat has new features Blue Apron and its IPO Amazon Prime Day CNN, stick to the news. Highlights from the Show: India it's your fault for not updating. Take responsibility This legal battle is not going to well At least Facebook finally came out with a new feature Podcasters, be sure you use something other than SoundCloud People do not understand the opt-in for Snapmap I've always said that Snapchat should over innovate Facebook Blue Apron sound interesting but analysts are wrong sometimes.
June 26, 2017 · 00:47:12
Today's Episode Twitter update was a little surprise, but, it was a minor change. People got mad, but, Twitter needs to find a way for new users. We shall see if people like. I sure they will ignore it. Show Timeline Twitter changes a little YouTube hits another milestone and new features A new study on SERP Google Post is now live to SMB Be sure your website is responsive Sprout Social has a new Twitter bot Instagram adds transparency tools Amazon: Brand Registry 2.0 is a good step forward Do not neglect niche review sites. Google compresses ads for faster loading Periscope adds "Super Hearts" Pinterest updates its lens Fenix 2 has an edit button, come on, Twitter! Snapchat has a map! Stay Hungry Highlights from the Show The minor redesign is not bad for Twitter Google making YouTube their social network is the best idea. Stay hungry, marketers! I wish Amazon allowed brands to choose who sells their products.
June 18, 2017 · 00:25:57
Today's Episode E3 Aftermath is here. It was an interesting show. Full of great and terrible press conferences. Luckily, the booths were great. The biggest problem is VR. VR has a movement problem. I hope they can figure this pain point. Let's get the show started! Show Timeline: What I thought were the best press conferences What I liked from them What I thought about the show floor What I'm excited for Highlights from the Show: The Intel portion was just marketing speak Bethesda had the worst press conference I'm really excited for Age of Empire definitive edition I'm glad Battlefront 2 is injecting Battlefield mechanics
June 10, 2017 · 00:28:21
It's E3! That means we get to see the best... er, most hyped games announced. This is my first year going, so, I'm expecting to see lots of great and probably weird things. Tell what you're expecting from E3! Show Timeline: What I'm expecting from Microsoft What I'm expecting from Bethesda What I'm expecting from Nintendo What I'm expecting from Activision What I'm expecting from EA What I'm expecting from Ubisoft What I'm hoping to see Highlights from the Show: Microsoft and Scalebound has this on again, off again relationship I feel like I'm giving the awkward talk on how companies came to be. It's like the sex talk. I'm so excited from E3! EA, please announce your other Star Wars games
June 4, 2017 · 00:37:16
Today's Episode It's terrible that tech leaders run their mouths and are completely wrong. They're great when they stick to tech. However, they keep running their mouths and I will be here to say, "you're wrong." They are wrong. Find out why they're wrong. Show Timeline: The social media companies "cleaning up" "hate speech" Facebook dealing with "fake news" Mark Zuckerberg doesn't get it.... again Ev Williams, the Internet does not need to be fixed. NSA and the last administration didn't like your 4th amendment Why was Hillary Clinton at a Code Conference? Why tech media needs to care about diversity from a mindset perspective The stupidity of the tech leaders and the Paris agreement Skype gets a makeover Highlights from the Show: Mark, we have a universal income, it's welfare and it doesn't work. Tech leaders do not care about blue collar jobs. Tech leaders have a God complex.
May 28, 2017 · 00:35:46
Today's Episode SJWs takeover was a slow malicious turn to terrible writing. It has infected Bioware. Bioware was a great developer. Their stories were always top notch. The reason, they had a checklist. SJW's usually want to give a long list of things games should have. These lists usually make bland writing. I hope EA turns away from this. It's not going to help their business. Show Timeline: IO Interactive hit with layoffs Player UknownBattlegrounds is going to focus on stability Gwent is in open beta Titanfall 2 gets a new DLC this month BF1 announces new DLC Neil deGrasse Tyson will be at E3 and I will too! Beam rebrands to Mixer Tannenberg is a standalone expansion from Verdun Far Cry 5 and the stupidity around it OverWatch anniversary and complaints My impressions of Prey, Strife, and Surge Highlights from the Show: People are projecting what their enemy is on Far Cry 5 BF1 arguments on the latest DLC is stupid. EA your games are starting to be bland. If you're writing is going down an SJW checklist, you have a terrible story. Stop listening to SJWs. They don't buy your games.
May 21, 2017 · 00:56:01
It's a new episode of Morning Marketing! This week I will talk about Facebook's ridiculous community standards for articles. Google updates and more! Enjoy! Show Timeline: Salesforce adds Einstein Facebook adds new rules for articles Facebook now targets posts for "fake news" Google has Chrome to VR and AR AMP gets more ads CUI could be part of your next marketing strategy Google actions are opened to developers Features you missed for Google My Business More ads coming to Google Play Store The Google Buy Button is coming Google Analytics is unifying non-AMP and AMP stats You can schedule campaigns in Adwords offline Alexa gets push notification Facebook updates Messenger Pinterest is getting pin stats Youtube may open live to everyone? Medium adds audio Facebook is unifying their notificaitons Women gets more likes than man on Instagram Why you need to stay neutral Highlights from the Show: Hate speech is subjective. I could say communism is hate speech, but, another person may not see that. Marketers, you're whole point is to maximize profits. That means doing business with people you do not agree with. Every generation is different from the previous one. CUI is the next frontier for marketing.
May 8, 2017 · 00:43:55
Today's Episode I'm back! You can Google it! Ha! This is Digital Coffee 2.0. It's a new day and only once a week. I would love to do daily, but, a full-time job does not make this possible. However, Google is not on my good list. They are close to being hated as bad as Facebook. You all know how bad I hate Facebook. It's more of a good loathe. This week I am talking about Google doing some bad things. I also talk about the unnecessary hate AMD seems to get. It's weird. They are making some great hardware lately. Enjoy! Show Timeline: I'm Back What's new with Digital Coffee The Stupidity of Google Alphabet CEO Eric Schmidt's is terrible about explaining censorship YouTube forgets it's roots He's lying about H1-B visas The San Bernardino lawsuit and why it's a terrible argument What Gen Z has in store for tech culture How important it is to keep free speech in social Stop hating on AMD Final thoughts   Apps/Programs to try this week: AdPlugg PongUp Pinguin Live Events Highlights from the show: Google you don't need to censor, humans, do that already. I'm hoping the next generation brings a conservative voice back into the conversation YouTube, remember your roots. There's no reason for all this hate AMD is getting. Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 25, 2017 · 00:40:33
Today's Episode Mass Effect is out! People love and love to hate it. It's all nitpicking. People have short memories. I wish people would understand that Mass Effect games have always had weird facial animation. However, they forget some other aspects of Mass Effect. The problem, it is a beloved franchise and people think the older games are perfect masterpieces. Find out what I have to say about Mass Effect and more down below. Show Timeline: Dark Souls 3 new and last DLC coming soon BulletStorm is back! Rocket League and gambling World of Warcraft 7.2 update Brain Fargo and the gaming industry The Division has another back exploit and it may or may not get fixed Destiny 2 leak Quake Champions and esports New Civ 6 DLC GOG leave beta and why it's great Halo Wars 2 DLC Corsair has some new RAM with rbg... ugh Overwatch releases their new hero Orisa in the wild The Witcher author is not happy about his decision AMD may bring out a 16 core, 32 thread CPU Stalker: Lost Alpha End of an Era... Saying goodbye to Battle.Net The nitpicking of Mass Effect Andromeda Gaming Deals: TITAN QUEST, DARKSIDERS, THE BANNER SAGA, ARMIKROG AND MORE UP TO -80% Ubisoft Publisher Sale Metro Franchise Sale Resident Evil Franchise Sale Mass Effect Andromeda Sale Overwatch: Origins Edition Sale Sniper Elite 4 Sale Prey Sale Warhammer 40,000: Dawn of War 3 Sale Highlights from the Show: Blizzard it will always be Battle.net to me I really hope Destiny 2 is coming to the PC Seriously you hate facial animations? Play Mass Effect 2 there are some terrible bugs in that game still. Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 23, 2017 · 00:31:07
Today's Episode Live streaming is what every social network clamors to make. It is a great way to get users to stay on their site longer. Facebook wants to make sure they continue their dominance as the king of social networks. They released their live program on the desktop today. Hooray! Now everyone can live stream. Be sure to bring puppies and cats! As we progress to a media-rich online world, I hope people remember to read and write. It's important. What do you think about live stream? Show Timeline: OnePlus 3T gets a new color Facebook lets everyone live stream on their desktop Google Duo now lets you do audio only calls Android is getting better at security Google Maps has a new feature... Location sharing Posts by Google opens up to more organization Coffee Meets Bagel gets a monthly subscription LinkedIn adds Trending Storylines to get users to stay longer Medium has a new subscription plan Apple acquires Workflow Ryzen 7 chips are locking up computers Reddit wants to be a social network LastPass had a terrible vulnerability Apps/Programs to Try: KerfCase WP Time Capsule Wilson Highlights from the Show: Online dating sucks for both genders, but, I think Coffee Meets Bagel does a good happy medium. If you do Facebook live stream be sure to have a puppy or cat. They make videos better! Reddit is not about individual profiles. Why are they doing this now? Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 18, 2017 · 00:30:02
Today's Episode BF1 DLC is finally here for premium members and it is interesting. I am not sure about the new mode, but, the maps are pretty good. They have a good mix of open tank battles and confined spaces for infantry. I still have to play more of it to get a feel if this is a good DLC. I am not a fan of the unlock system and I wish DICE would just leave it as a different unlock system. Oh well, there's are pros and cons to everything.  Show Timeline: BlizzCon is coming! System Shock 3 being published by Starbreeze LOL honor system being rebuilt Full Throttle remaster has a date set for release Talking about the Twitch Desktop App Ubisoft drops the ban hammer Hyper X Cloud Revolver S looks interesting Overwatch updates A new Fallout 4 mod gets those lazy settlers to do things Well, no updates for you Windows 7/8.1 Smite Rivals is no more Cliffy B has an interesting thought about Gears of War 4 People on the internet are nice! Gaming Deals: Steam Sales GOG Sales Mass Effect Andromeda on Sale Stellaris: Galaxy Edition Pillars of Eternity - Royal Edition Just Cause 3 Middle-Earth: Shadow of War Warhammer® 40,000™: Dawn of War® III Highlights from the Show: I agree that Gears of War 4 did not take too many risks Twitch Desktop App is very similar to Curse for obvious reasons The Overwatch community is awesome! Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 16, 2017 · 00:35:38
Today's Episode Russian hacking. It's always big news! The media has a fascination with the Russia. I do think it's time for them to break-up. However, the Department of Justice released a statement claiming Russian involvement with the Yahoo incident. It did hurt Yahoo a lot. They had one of the worst hacks in recent memory and it damaged their brand quite a bit. We shall see if Russia will hand over these people or just not play ball. Show Timeline: Facebook launches "Town Hall" this can't go wrong... Facebook tests its copy of Snapchat Google has an app for parents to control their kid's phones Hacked: Twitter Counter got hacked! WhatsApp says yes to Text Status... again Those Russians: Russian hackers accused of hacking Yahoo Tech companies fight for cheap labor... You'll be able to have driveless cars in Cali Emma Watson and more hacked... good grief! Gopro cuts more jobs FCC chief wants 5G and he wants it now. Microsoft fixed a lot of bugs. Like record numbers Chrome throttling background tabs for better performance Apple's in trouble with Russia Apps/Programs to Try: Upitme Visual CV Firefly Smart Mirror Lego Tape   Highlights from the Show: Tech companies do not care about immigrants unless it involves their bottom line. This "Town Hall" feature is not going to be good... The media loves to blame the Russians. Even though, this is more credible now. Facebook has a love affair with Snapchat features. Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 11, 2017 · 00:34:18
Today's Episode Middle Earth details were finally released. They did not disappoint, this game looks to expand on the last Middle Earth game. We shall see in August if the game can live up to its hype, or become the next No Man's Sky. Speaking of No Man's Sky, there as new update and it's huge! This helps to bring a more robust game. The launch of the game was not good, but, these updates are proving that this game can be great. Find out more down below. Show Timeline: Blizzard drops the ban hammer on some Overwatch players Ana is the next Overwatch character to get a nerf The Division getting more expansions and this time they're free! No Man's Sky gets ground vehicles and more! Mass Effect Andromeda has a lot of speaking line and multiplayer is free! New Fallout 4 mod ads C4 and remote detonators Creative Assembly acquires Crytek Black Sea AMD update adds support of Ghost Recon Wildlands Nvidia update makes DX12 better Lawbreakers launching a closed beta this month Outlast 2 launching in April No more reviews for free games on Steam Mordhau looks to take on For Honor The plot thickens: John Carmack Sues Zenimax Quake Champions is free-to-play Twitch announces Twitch Desktop Dawn of War 3 system requirements It's getting dangerous in Elite: Dangerous Talking about Middle-Earth: Shadow of War Gaming Deals: Call of Duty: Black Ops 3 Killing Floor 2 Prey Middle Earth: Shadow of War GOG Spring Sale Finale Steam Weekend Sale Highlights from the Show: This lawsuit between Oculus, ZeniMax and John is stupid. Shadow of War looks to vastly improve from Shadow of Mordor No Man's Sky looks to finally be the game we were hoping for Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!
March 9, 2017 · 00:33:36
Today's Episode Vault 7, it sounds like a new vault from Fallout, but, it's not. The bombshell dropped on Tuesday about what the government is up to. It's usually no good. It was discovered that the CIA is spying on everyone. They can do some terrible acts too. Time to talk about this and understand that tech has vulnerabilities. All new tech has mistakes. These are usually exploits of vulnerabilities. However, the government should be willing to help companies combat these things. I will talk about why the government is wrong in doing this and more. Enjoy! Show Timeline: WhatsApp is testing a way to make money Instagram adds geostickers because it can Google Docs and Wordpress.com work together for the better Sudden Coffee wants to make Instant coffee great again Gobi raises money to take on Snapchat Talking about Vault 7 US government wants your data Confide may not be so secure Tech companies denying what Vault 7 says Microsoft is shutting down their social network you didn't know about Pinterest acquires Jelly Google acquires Kaggle Vimeo rolls out support for 360 video Microsoft and ARM go after Intel's server business Apps/Programs to Try: Soundy Penny 2.0 Anchor 2.0 Layer Case Highlights from the Show: I'm throwing Instagram under the bus. CIA you should help companies protect your citizens. I've known about talked about SmartTVs having terrible security. Anchor 2.0 is great. I love the new direction. Support: Like these podcasts?  Support me on Podbean, Patreon, and PayPal! Community: Join the Slack and Discord community to talk about tech, marketing, and gaming!