RED - The Marketing Podcast For Experts

RED - The Marketing Podcast For Experts
By RED Podcast
About this podcast
Turn your expert knowledge into income, build authority, and deliver your message in a way that makes impact. RED will help you reach more people and make more money.
Episodes (Total: 524 / Page: 1)
yesterday
This weekend, in Nashville, I'm doing a one-day podcast marketing seminar with comic Rik Roberts. We'll be covering the two things you need to have a successful podcast: Content Marketing If your podcast isn't doing as well as it should, we can help you. This event will not be recorded. We still have a few […] The post Big Podcast – Podcast Marketing Seminar (Plus Bloopers) appeared first on RED - The Marketing Podcast For Experts.
Oct. 16, 2017
The rumors have been around for years, but thanks to newly released tape from a 2015 sting operation by the NYPD, there's no more denying the actions of Harvey Weinstein. Sometimes you can get away with a tape like this. Donald Trump had a similar recording released when he was running for President and he […] The post Harvey Weinstein – A Lesson For Your Business appeared first on RED - The Marketing Podcast For Experts.
Oct. 11, 2017
There's a guy in my neighborhood who makes a living going door-to-door and offering various products and services, usually odd jobs like lawn mowing. I hired him and asked him about his business — how he established it and how he keeps it going. There's no better sales training than door-to-door work. You learn a […] The post RED 235: How To Make More Money – Lessons From A Door-To-Door Salesman appeared first on RED - The Marketing Podcast For Experts.
Sept. 28, 2017
Jon Acuff makes writing (and selling) books easy. How does he do it? He actually finishes them. Without this part, any work you do on a book (or other project) might as well not exist. In other words, if you're not going to finish, why even start? Even a project that's “99% complete” is about as […] The post RED 234: Jon Acuff’s Finish appeared first on RED - The Marketing Podcast For Experts.
Sept. 15, 2017
Kary Oberbrunner is a coach and speaker who helps individuals and organizations clarify their messages and where they should invest their time and energy in order to spread those messages. He also helps people just like you get their books published. So why did he write and publish a fiction book? If you're curious about […] The post RED 233: How To Publish A Book (And Make Money With It) appeared first on RED - The Marketing Podcast For Experts.
Sept. 15, 2017
Kary Oberbrunner is a coach and speaker who helps individuals and organizations clarify their messages and where they should invest their time and energy in order to spread those messages. He also helps people just like you get their books published. So why did he write and publish a fiction book? If you're curious about […] The post RED 233: How To Publish A Book (And Make Money With It) appeared first on RED - The Marketing Podcast For Experts.
Sept. 13, 2017
Want to be a better podcast host? The best way is to put more time behind the mic, recording yourself, and then editing those recordings. The second best way? Public speaking. And one of the best ways to become a better public speaker is via the speaking club known as Toastmasters. But there are some […] The post RED 232: The Cult Of Toastmasters – Advice For Podcasters appeared first on RED - The Marketing Podcast For Experts.
Sept. 13, 2017
Want to be a better podcast host? The best way is to put more time behind the mic, recording yourself, and then editing those recordings. The second best way? Public speaking. And one of the best ways to become a better public speaker is via the speaking club known as Toastmasters. But there are some […] The post RED 232: The Cult Of Toastmasters – Advice For Podcasters appeared first on RED - The Marketing Podcast For Experts.
Aug. 3, 2017
I knew this dude when I lived in Mississippi. He was kind of like Smithers on The Simpsons. He had photos of his wife and kids in his office. When I saw them I thought, “This dude isn't fooling anybody.” But he was fooling people… At least his wife was fooled. Maybe. Or maybe she […] The post RED Rules – Gay Bar In The Bible Belt appeared first on RED - The Marketing Podcast For Experts.
Aug. 3, 2017
I knew this dude when I lived in Mississippi. He was kind of like Smithers on The Simpsons. He had photos of his wife and kids in his office. When I saw them I thought, “This dude isn't fooling anybody.” But he was fooling people… At least his wife was fooled. Maybe. Or maybe she […] The post RED Rules – Gay Bar In The Bible Belt appeared first on RED - The Marketing Podcast For Experts.
July 25, 2017
A big part of your success as an expert is proper mindset. Without this needed foundation, it's difficult to build a business that makes money and helps others. Aaron Walker has a “success” book called View From The Top. It's part autobiographical and part advice on how to live a better life. In this episode, I […] The post RED 231: View From The Top appeared first on RED - The Marketing Podcast For Experts.
July 25, 2017
A big part of your success as an expert is proper mindset. Without this needed foundation, it's difficult to build a business that makes money and helps others. Aaron Walker has a “success” book called View From The Top. It's part autobiographical and part advice on how to live a better life. In this episode, I […] The post RED 231: View From The Top appeared first on RED - The Marketing Podcast For Experts.
July 17, 2017
Go to any major entertainment city like Nashville, New York, or Los Angeles, and you'll see two types of artists — those who are making a ton of money and those who are broke. The same is true for entrepreneurs and “experts.” What's the difference? Skill? No. Looking at all the mediocre people out there […] The post RED 230: Real Artists Don’t Starve appeared first on RED - The Marketing Podcast For Experts.
July 17, 2017
Go to any major entertainment city like Nashville, New York, or Los Angeles, and you'll see two types of artists — those who are making a ton of money and those who are broke. The same is true for entrepreneurs and “experts.” What's the difference? Skill? No. Looking at all the mediocre people out there […] The post RED 230: Real Artists Don’t Starve appeared first on RED - The Marketing Podcast For Experts.
July 1, 2017
I got a new dog. Things didn't start off very smoothly… The remedy for this situation was to hire a dog trainer. I did. And there are some great “customer service” and marketing parallels that I'm sharing with you on this episode. Want customers who are more responsive to you and you offers? Listen up… […] The post RED 229: How To Train Your Customers (This Works On Dogs Too) appeared first on RED - The Marketing Podcast For Experts.
July 1, 2017
I got a new dog. Things didn't start off very smoothly… The remedy for this situation was to hire a dog trainer. I did. And there are some great “customer service” and marketing parallels that I'm sharing with you on this episode. Want customers who are more responsive to you and you offers? Listen up… […] The post RED 229: How To Train Your Customers (This Works On Dogs Too) appeared first on RED - The Marketing Podcast For Experts.
June 9, 2017
Last week, a few people got their panties in a wad over a photo of comic Kathy Griffin holding up a bloody head that looked a lot like Donald Trump. The humanity! I didn't care. I thought it was tasteless, but I expect Kathy Griffin (and other comics) to push the boundaries of good taste. […] The post RED Rules – Why “Bad Behavior” Attracts People To You (Sometimes) appeared first on RED - The Marketing Podcast For Experts.
June 9, 2017
Last week, a few people got their panties in a wad over a photo of comic Kathy Griffin holding up a bloody head that looked a lot like Donald Trump. The humanity! I didn't care. I thought it was tasteless, but I expect Kathy Griffin (and other comics) to push the boundaries of good taste. […] The post RED Rules – Why “Bad Behavior” Attracts People To You (Sometimes) appeared first on RED - The Marketing Podcast For Experts.
June 7, 2017
I put together a list of ten tules that, more or less, is the basis for everything I talk about on RED Podcast. Think of it like my own version of The Ten Commandments. This list is that important. At least if you want to have success (and make money) selling your specialized knowledge. Will it […] The post Introducing RED Rules appeared first on RED - The Marketing Podcast For Experts.
June 7, 2017
I put together a list of ten tules that, more or less, is the basis for everything I talk about on RED Podcast. Think of it like my own version of The Ten Commandments. This list is that important. At least if you want to have success (and make money) selling your specialized knowledge. Will it […] The post Introducing RED Rules appeared first on RED - The Marketing Podcast For Experts.