Public Sector Marketing Institute

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In Episode #3, I interview Alex Aiken,Executive Director of Communications with the UK Government. In JSB’s live coaching column, I map out my blueprint to managing a PR crisis online. Check out the blog post associated with this episode for links to the items mentioned in this episode: publicsect…

00:34:30

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PREVIOUS EPISODES 🔗

Social Media Myths Busted! [JSB Talks Digital #121]

Oct. 22, 2018

In Episode #121, I'm debunking common social media myths! I also interview Scott Aryes, social media scientist and expert. In Shoutout's I'm calling out three of the most propagated social media falsehoods! Check out the blog post associated with this episode for links to the items mentioned in th…

00:44:22

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Digital Citizenship Summit - From the Classroom to the Boardroom [JSB Talks Digital 120]

Oct. 11, 2018

In Episode #120, I'm virtually presenting for Digital Citizenship Summit 2018 at Webster University St Louis. Check out the blog post associated with this episode for links to the items mentioned in this episode: I’d love to know what you think about this episode. Please get in touch by sendin…

00:18:39

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International Podcast Day 2018 - Why I Cant Live Without My Podcast [JSB Talks Digital 119]

Oct. 11, 2018

In Episode #119, I'm sharing my guest segment as an official host on International Podcast Day 2018, with my co host Amanda Webb. Check out the blog post associated with this episode for links to the items mentioned in this episode: https://digitaltraininginstitute.ie/podcast-life-behind-the-mic-w…

00:57:06

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Happy 20th Birthday Google - You Changed Everything [JSB Talks Digital 118]

Oct. 4, 2018

In Episode #118, I celebrate Google's 20th Birthday. Guests Christina Brauer and Alan Hennessy also share their biggest Google moments. Check out the blog post associated with this episode for links to the items mentioned in this episode: I’d love to know what you think about this episode. Ple…

00:28:17

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How to Develop a Social Media Strategy for a Government Agency [JSB Talks Digital-PSMP 2]

Sept. 25, 2018

In Episode #2, I interview David Bailey, Social Media Lead with the UK’s National Police Chiefs Council. In JSB’s Live Coaching Column this week, I tackle the issue of social media scalability and getting results for your valiant efforts. Check out the blog post associated with this episode for li…

00:29:46

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Customer-Centric Marketing in the Age of Assistance [JSB Talks Digital 117]

Sept. 20, 2018

In Episode #117, I interview Daniel Solomons,founder of Byte Behaviour and former head of the Google Digital Academy. I also look at three ways to delight your audience with assistive marketing. Check out the blog post associated with this episode for links to the items mentioned in this episode…

00:33:04

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How to Use Facebook Groups for Effective Marketing Results [JSB Talks Digital 116]

Sept. 13, 2018

In Episode #116, I look at the importance of Facebook groups in marketing strategy and I interview Michelle Duffy-Rudden of HOBI and Breffni Digital. Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/podcast-h…

00:33:45

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How Social Media reacted to the Pope in Ireland [JSB Talks Digital 115]

Sept. 6, 2018

In Episode #115, I analyze Social Media's reaction to the Pope's visit to Ireland. In Shoutout's, I'm looking at three brands that capitalized on the visit! Check out the blog post associated with this episode for links to the items mentioned in this episode: http://digitaltraininginstitute.ie/soc…

00:19:25

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How to Spearhead Digital Transformation in the Public Sector[JSB Talks Digital - PSMP 1]

Sept. 3, 2018

In Episode #1, I interview Simon Swan, UK Met Office and we discuss the role of leadership in Digital Transformation. In JSB's Column, I tackle three big digital questions. Check out the blog post associated with this episode for links to the items mentioned in this episode: https://publicsectorma…

00:27:34

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