Digital Marketing Made Easy

By Urban Renstrom

About this podcast   English    United States

Urban Renström, from www.urbanrenstrom.com asks are you ready to woo, coddle, and keep more clients? In this Swipe File podcast Urban Renström helps freelancers, coaches, and consultants mix the correct amount of email, social media, and content to woo, coddle, and keep more clients.
Think educational, money making #ActionStacks you #Swipe and use today.
Subscribe and Listen as Urban Renström passionately doles out his strategy fill MBA inspired #ActionStacks on email marketing, social strategy and content marketing. All this so you can woo, coddle and keep clients for more profits.
Urban interviews successful owners, marketers and super-star on-line experts to help you weave digital marketing path around the road blocks so you can woo, coddle and keep more clients.
With a mix of interviews, and monologue and audio posts, Urban dives deep into how Personal Branding, Positioning, Email Marketing, Social Media Marketing and Content Marketing will boost you past competitors.
Keeping one eye on the future of marketing Urban adds his take on Periscope, Live Streaming, Blab, and Facebook Live.
Websites are essential hubs and Urban chimes in on Search Engine Optimization, Blogging, Copywriting, Landing Pages, online courses, course creation (eLearning) as foundational building blocks.
We meet prospects on Facebook, Twitter, LinkedIn, using Podcasting, YouTube and they are not left out either.
The Urban Secret Sauce keeps your path clear to woo, coddle and keep more customers. Subscribe, and Listen. Happy #Swiping.
In this podcast

Urban Renström

Marketing

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Oct. 24, 2017 · transcript
Do you know whom is your Ideal Facebook Audience? 2.0 B on Facebook, 1.3 B on Messenger, 700 mill on Instagram, and all you gotta do is sell one of your super specials special offer to everyone and you ll be filthy rich and fabulously famous!! Said no one successful. However successful Facebook marketers narrow down who they target and speak to their tribe and not the whole world. Why? you say? b/c you don t have the budget for mass market marketing and your product is does not mass market world wide appeal. Listen to the show and learn how to find and target your ideal Facebook audience. Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now Links mentioned in this episode Episode 11 Facebook Pixel Read this Facebook Pixel Blog post Episode 17 Warm, hot, and cold audiences       The post 018 Find your Ideal Facebook Audience appeared first on Urban Renstrom.com.
Oct. 10, 2017
Is your Facebook Audience Warm, Hot, or Cold? Because if you put the wrong offer to the wrong offer it’ll fall flat on its face. The goal is to find cold audiences which match your ideal customer avatar, warm them up into hot cash in hand buyers. Listen in as I describe the difference between each traffic temperature and describe how to attract a cold audience, convert them into warm and make granddaddy offer to hot audiences. Download: Marketing Persona Worksheet Links mentioned in this episode Niche Audience + download the Marketing Persona worksheet. Post: How To Ignore Almost Everyone And Still Win Big The post Episode 017 Who is your Facebook Audience Warm Hot Cold appeared first on Urban Renstrom.com.
Oct. 3, 2017
Episode 016 Re-purpose, Recycle, Reuse Content are you running to walk? Spinning the hamster wheel of content creation and only getting dizzy? … It is time to get off that amusement park fun ride? I say yes. Use my secret simple 10 into 1 content marketing mastery cycle and you’ll never get back on the spinning hamster wheel. The rationale is people consume content differently, and consume content differently throughout the day. Listen to episode 016 as I reveal my process to get 10 content pieces out of 1 – every time. FREE DOWNLOAD CTA Links mentioned in this episode: Content Marketing FAQ Content Marketing Essentials 5 Reel-Em-In Blog Posts You Are Ignoring And Your Customer Are Searching Content Marketing Exposed: What Everybody Ought to Know about Creating Luxuriously B2B Content The 5 Blog post your Customer are dying to read on your blog Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now The post Episode 016 Re-purpose, Recycle, Reuse Content appeared first on Urban Renstrom.com.
Sept. 19, 2017
What is an irresistible offer? An irresistible offer is an offer your audience cannot refuse … naturally. Yet, so many of yous get it wrong. A irresistible magic formula offer exists: The formula states: The Right Audience + the Right Promise + the Right Time = Offer You Can t Refuse Recall three traffic temperatures exist (different audiences) Cold, warm and hot. Your offer must match the traffic temperature. A mismatch and your offer gets refused. Also, your offer must follow with your value ladder, as discussed in episode 013. Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now If you got value or learned something new . then help a man out and leave a 5* review on iTunes, I d sincerely appreciate the review and lets me know you are liking what I m talking about and discussing. The post 015 Your Irresistible Offer appeared first on Urban Renstrom.com.
Sept. 12, 2017
How to set a Facebook Ads budget when starting out how much should you spend on Facebook ads ? This is the number 1 question I am asked, bar none. But here is a bone I’m throwing. Start with 1 per 100 website visitors as retargeting campaign. The longer answer is it depends!! Yes I know a wholly inadequate and terrible no answer answer This is my process. I use video to cold audience, as views are cheap, to get website visits. Then I retarget with my entry level offer. Click the listen button and in the episode I share the profitability formula. Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now The post 014 The Facebook Ads Budget appeared first on Urban Renstrom.com.
Sept. 5, 2017
What if a method existed to always give your clients more and more value? Naturally, in exchange for more and more money? Would that be useful? Helpful? Introducing the value ladder. In this podcast I show the importance of a value ladder to your business. How a value ladder help you keep your customers, beyond your ‘obvious’ service. Listen now. Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now Show notes Pull quotes FREE DOWNLOAD CTA Links mentioned in this episode   The post 013 The Value Ladder appeared first on Urban Renstrom.com.
Aug. 29, 2017
That moment you realize online success is a game of thirds no, not game of thrones or ice hockey, or triangles, yet, a game of thirds … where 1/3 of your *success* is your Facebook Ad; 1/3 is your landing page, and 1/3 is your offer … That is when viewed from the big picture view of Ads to Landing Page to Offer. The ‘Facebook Ad‘ is the creative, targeting, hooks, image, bid, budgets, ad types and all that jazz. Traffic. The ‘Landing page’ is a page with a single focus intent to get person to take the action you want them to take. The ‘Offer‘ is that thing which solves that problem for the people who clicked on your ad and landed on your LP! WANT more help? Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now   The post 012 The Digital Marketing Game of Thirds appeared first on Urban Renstrom.com.
Aug. 22, 2017
[Player] What if someone showed you a *FREE* tool, you can use to a) save money, b) make more money, and c) scale you business to give you more time do what every you like? Would you be interested? I would – without question. Well let me tell you – that free tool is available for free and from a reputable bunch of people. Introducing the Facebook Pixel. In Episode 11 The Facebook pixel I walk through the basics of why it helps and how. Ready to put the pixel to good use?? Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now Links mentioned in this episode Soothe your Facebook Pixel fears…. The post 011 Facebook Pixel – Reduce your Ads Spend, Reengage Visitors, Scale it all appeared first on Urban Renstrom.com.
Aug. 16, 2017
The Boost button is the Crack cocaine of the internet !! Crack cocaine because you get an instant high, deep depression followed by addition to the boost. Then you realize you been duped by your dealer! What does the Facebook boost button achieve? It is one of 15(?) campaign objectives with goal of increasing LCS on your page post. Listen to this short show as I deep dive into the Facebook Boost button. Grab a copy of my Perfect Facebook ads as a template: Free Download Create ‘Irresistible Facebook Ads‘ with this Facebook Ads Template Flawesome Facebook Ads Ad Template Fields marked with a * are required. If you are a human and are seeing this field, please leave it blank.   Links mentioned in this episode All 15 Facebook Advertising Objectives Layer Facebook Ads, Content Marketing The post 010 What does the Facebook Boost Button Do and how to get the results you really want? appeared first on Urban Renstrom.com.
Aug. 8, 2017
The humble, every present blue Facebook Boost button!! Enticing, ever-present. Yet, what does it do? What goal does it fulfill? Does it get sales? Listen to episode 009! How to rock the Facebook Boost button for maximum likes, comments, and shares driving exposure and awareness. Download for free my Irresistible Facebook Ads Template! The Irresistible Facebook Ads Template is a framework to create thumb-stopping, click worthy, irresistible Facebook Ads for each and every campaign!! Learn the 6 base image types The *more* of this or *less* this hooks to hook people by their lizard brain The 9 key ingredients to irresistible ads. Download Now The post 009 What to do with the Facebook Boost button appeared first on Urban Renstrom.com.

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