Some audios of this podcast may be broken.
Maybe this podcast has a new rss feed?
ABOUT THIS PODCAST 🔗
Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabling you to make better decisions about your business for sustainable, long-term growth and giving brands what they want.
Hosts:
Update frequency:
weekly
Average audio length:
29 minutes
Guest interviews
Has sponsors
English
United States
209 episodes
since Oct. 14, 2019
episodic
AUDIENCE OF THIS PODCAST 🔗
~79.71% of listeners are from United States.
🇺🇸
US
79.71%
🇽🇰
XK
4.71%
🇨🇦
CA
2.83%
🇦🇺
AU
2.35%
🇮🇳
IN
2.35%
🇸🇬
SG
2.35%
🇵🇭
PH
1.41%
🇪🇪
EE
0.94%
🇰🇪
KE
0.94%
🇿🇦
ZA
0.94%
🇺🇦
UA
0.47%
🇬🇧
GB
0.47%
🇵🇰
PK
0.47%
Others
0.06%
* Data source: directly measured on Listen Notes. real-time
LATEST EPISODE 🔗
In this episode of OOH Insider, host Tim Rowe is joined by Jonathan Frohlinger, CEO, and Gabby Stoller, GM DOOH, at Big Happy to answer the hardest question of all - how do you measure the impact of great creative?
Who Should Listen:
Brands & Agencies looking to unlock incremental value from t…
SEARCH PAST EPISODES
Search past episodes of Where DOOH Meets AdTech.
PREVIOUS EPISODES 🔗
In this episode of OOH Insider, host Tim Rowe sits down with K.C. McLeod of VideoElephant to unpack how content—not just ad inventory—is shaping the future of Digital Out of Home (DOOH).
Who Should Listen:
Publishers looking to monetize idle or underperforming screen inventory
Advertisers & B…
(IWC + EssenceMediacom) x Locala Case Study: https://asklocala.com/casestudy/iwc-foot-traffic-brand-engagement/The Programmatic Primer: https://www.theoohinsider.com/programmatic-primer/SummaryIn this episode with Ed Silhan, CRO of Locala, we explore topics like the digitization of print and simila…
The Programmatic Primer: https://www.theoohinsider.com/programmatic-primer/SummaryIn this conversation, Tim and Eric Tilbury talk about the problems with attribution vs outcome-based measurement and why outcomes ultimately beat clicks and other performance metrics that are often the KPIs of a media…
"Automation is 100% the job to be done." - Alvaro Villa, FatTailSummaryIn this episode of OOH Insider, Tim Rowe and Alvaro Villa discuss the challenges facing DOOH advertising, focusing on the importance of maintaining premium inventory standards, the role of automation in direct sales, a…
SummaryIn this conversation, Tim and Emmy-Award Winning Media Researcher, Bill Harvey, Founder/Chairman at Research Measurement Technologies, Inc., unpack the evolution of addressable TV advertising technology, focusing on the development of driver tags and their impact on recommendation engines. B…
SummaryIn this episode of Out of Home Insider, Tim interviews Jeromy Sonne, Founder of Daypart.ai, discussing the evolution of his career in advertising, the challenges of running a DSP, and the transformative role of AI in advertising. Jeromy shares insights on how Daypart.ai has pivoted to focus …
READY TO TAKE THE FIRST STEP TO UNLOCKING THE LONG TAIL?SellMoreDOOH.comSummaryIn this conversation, Tim and Jonathan Moffie discuss the innovative advertising platform Streamr AI, which leverages generative AI to simplify the process of creating and launching commercials for CTV. They explore how …
Connect with Ravi Patel, Founder of Swym.ai https://www.linkedin.com/in/ravipats/Check Out Swym.ai here:https://www.swym.ai/Marketing Brew Curation Articlehttps://www.marketingbrew.com/stories/2024/10/15/the-ad-tech-world-s-newest-buzzword-is-curationMicrosoft Exits Retail Mediahttps://www.retailbr…
SummaryIn this episode of OOH Insider, Tim Rowe celebrates the fifth anniversary of the podcast and introduces a comprehensive series on programmatic advertising. We discuss the current state of global advertising spend, the shift towards DOOH, and the importance of understanding programmatic tradi…
Disclaimer: The podcast and artwork embedded on this page are from Tim Rowe, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
PODCAST SEARCH ENGINE
You can use our website to search 3,821,009 podcasts and 195,286,681 episodes by people, places, or topics.
If I have seen further than others, it is by listening to podcasts and standing upon the shoulders of
giants.
‐ Isaac "Llamacorn" Newton
SEARCH PAST EPISODES
Search past episodes of Where DOOH Meets AdTech.
PODCAST IS CLAIMED
This podcast page is claimed and managed by
@ooh
EDIT
Thank you for helping to keep the podcast database up to date.
