ABOUT THIS PODCAST 🔗
Welcome to The Tourism Teacher! Hosted by seasoned tourism pro Andi Jaspersen, this podcast is designed to help unveil the inner workings and acronyms in the world of tourism and destination marketing. With years of experience on both the destination and vendor side, Andi is here to teach you everything you need to know to succeed in your career. If you're new to the industry or simply looking to refresh your grasp on the basics and lingo, you've come to the right place. Take your seats, open your notebooks, and get ready to become the industry’s next tourism expert.
Update frequency:
weekly
Average audio length:
29 minutes
English
United States
19 episodes
since May 10, 2023
episodic
LATEST EPISODE 🔗
In this episode of The Tourism Teacher, Andi expresses gratitude to the listeners and reflects on season one of the podcast. She discusses the various topics and guests covered, including convention and meeting sales, advocacy, community integration and the role of tour operators. She also shares p…
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PREVIOUS EPISODES 🔗
Destination consultant and podcaster Bill Geist joins Andi on today’s episode to give a rundown on the role of a board of directors in a destination. Tune in for a crash course on who makes up the board and advice on working with your board as a DMO.
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What do DMOs need to know when working with travel writers and journalists? On today's episode of The Tourism Teacher, freelance writer Jeff Bogle talks to Andi about his experience as a travel writer. Tune in to see things from the journalist's perspective and get great advice on hosting travel wr…
In this episode of The Tourism Teacher, Andi sits down with Ivie Parker, a tourism PR expert and owner of Ivie Parker Consulting. They discuss everything a destination needs to know about PR including how to build relationships with agency partners and media outlets, as well as the importance of st…
In this week’s episode of The Tourism Teacher, Andi is joined by Tami Reist, president and CEO of the Alabama Mountain Lakes Tourist Association. They break down the different types of stakeholders a destination may have including attractions, hotels and politicians. They dive into how each stakeho…
On today's episode of The Tourism Teacher, Andi answers a few questions about the tourism industry sent in by her colleagues at Relic. Tune in for insight on why many DMOs wouldn’t want to be confused with the city government, how a destination can minimize negative perceptions by their locals and …
On today’s episode of The Tourism Teacher, Andi takes a field trip to the Destinations International Annual Convention in Dallas, Texas. She is joined by returning guest Adam Stoker to talk about what they have learned at the conference so far. Adam talks about his experience at a CDME class, and w…
In this week’s episode of The Tourism Teacher, Andi is joined by Melea Hames, social media manager at Visit North Alabama, to talk about why maintaining a strong social media presence is so important for DMOs. Melea talks about how social media has changed over the 13 years she has been in her role…
Get ready to learn about requests for proposals (RFPs) as Andi teams up with Jared Price (JP), the Director of Business Development at Relic in this episode of The Tourism Teacher. Andi and JP dive into the world of RFPs to discover why they hold immense value for destination organizations. Togethe…
In this episode of The Tourism Teacher, Andi sits down with Domenic Bravo, President and CEO at Visit Cheyenne, for an insightful discussion on the vital role of advocacy in the tourism industry. They talk about what advocacy is and why it’s so important for DMOs to inform their stakeholders of the…
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