Joe Sugarman is the author of Triggers, The AdWeek Copywriting Handbook and The 7 Forces of Success, as well as being a pioneer of many marketing techniques we use today, like taking credit card orders via toll-free numbers and the use of TV infomercials.
-= Links =-
Triggers - Joe Sugarman
The AdWeek Copywriting Handbook
The Seven Forces of Success
You can try out a lot of the books we recommend in audio format with Audible:
http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners
- Previous PreneurCast Episodes
All previous episodes are available over at http://preneurmarketing.com along with show notes, links and full transcripts of each episode.
For more information about Pete and Dom, visit us online at http://preneurmarketing.com or drop us a line at: [email protected]
If you like what we’re doing, please leave us a review on iTunes or a comment on the Web Site at http://preneurmarketing.com