Freelance Transformation: Find higher-paying projects, work less, and get rid of the stress

By Matt Inglot

About this podcast   English    United States

Freelance Transformation is a podcast all about building a freelance business that creates the lifestyle that you desire, not the other way around. If you are looking to find great clients, do your best work, earn higher rates, and enjoy getting out of bed in the morning, this podcast is for you, the freelancer, the consultant, the agency owner, the creative. Matt Inglot, your host, delivers a new episode every Monday.
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In order to be a successful freelancer, you have to create that human experience. Connecting with clients online can make that kind of experience really difficult, but it’s not impossible. Our guest today specializes in building connections with clients by creating online communities. Sophie Bujold is the creator of Cliqueworthy, an agency that connects clients with their ideal online communities. Sometimes her clients are starting from scratch, but most of the time these clients already have a community; they just don’t know what to do with it. You can use your online community to carry your message and build your brand. Sophie shares some tips on this episode to help us find clients and build relationships online that are both sincere and successful!
May 14, 2018
If you think you can’t use content marketing to connect with your ideal clients - think again!  Content marketing is effective no matter what niche or skill you’re selling. If you’re having trouble making it work for you, then you might be doing it wrong. According to my guest today, a lot of us are doing content marketing wrong. Devesh Khanal is a content marketing guru who used to be just like us. He never thought content marketing would work for him until a fateful meeting with his future business partner, Benji Hyam. Together, the two of them started their own content marketing agency, and they help big businesses and freelancers alike manage their content marketing campaigns.
May 7, 2018
There is more than one way to find clients. Set your pitches aside for a moment and tune in to today’s episode. James Johnson is on the show today to talk about the ways you can think outside of the box and snag the kind of clients you really want to work with. James Johnson is a freelance writer and founder of the Freelance Writers School. His grassroots approach to finding clients is a complete game changer. James teaches his unconventional methods to other freelancers in order to help them build relationships and find their ideal clients, and he’s sharing his techniques on The Freelance Transformation right now!
April 30, 2018
Sometimes we underestimate how hard it really is to scale a business. Many of us fail to take a closer look at our business model before we get started and then we are overwhelmed when everything starts to take off all at once. So, is it possible to scale your business with your sanity intact? Breanne Dyck, Founder of MNIB Consulting Inc., is here on Episode 164 to reveal a few tips which could help you to scale your business without losing any (or all) of your sanity. Breanne generously shares what this framework looks like and how she helps freelancers and businesses to "scale up without burning out." She shows us how these methods are both sustainable and realistic.  
April 23, 2018
On this episode of the Freelance Transformation Podcast, we get to talk about what it’s like to sell to and work with corporate clients. And when we say corporate clients, that typically means companies that are bigger than what we’d normally consider a small business. They have proper departments, multiple shareholders, and tens, hundreds or thousands of employees. Companies where you’re dealing with multiple stakeholders involved in decisions. And of course, usually bigger budgets. To speak to this topic is Henrik Becker. Henrik is a marketing automation consultant that very quickly realized that corporate clients are a much better fit for his services than smaller businesses, so he has focused on serving them. On this episode, we will discuss how he found his corporate clients, the reasons why he focuses on this group and some of the strategies around how to successfully work on contracts in the corporate environment.
April 16, 2018
Being a freelancer can be harder than you think it is. We still dread going to work sometimes, even when we work from home. And there’s still that looming threat of “is this all there is?” If you’re looking for something more in your business, then today’s episode is for you. On this episode, Kevin Monroe talks about how we can all find a purpose for our freelance business. Kevin Monroe is a leadership consultant and executive coach who helps high achievers find and connect with their purpose in life. Finding a purpose goes beyond just making money for yourself, and it goes well beyond success too. It’s time to stop going through the motions and start working with some intention.
April 9, 2018
Brian Downard wasn’t always serving one kind of client. He started in app development, but he found his calling in lead generation for home and garden businesses. Serving one vertical like this is even more specific than finding a niche. Brian talks about what inspired him to focus on this particular vertical and the mistakes and the successes that he's made that ultimately shaped his business and his brand.
April 2, 2018
Michael Zipursky of Consulting Success has spent nearly two decades building consulting agencies. Over the last ten years, he’s dedicated his time to helping other consultants & freelancers alike to build better businesses. His experience has taught him that having the right mindset is what sets truly successful freelancers apart. Michael believes that most freelancers are held back because their mind isn’t in the right place. We all know the steps toward success, we can even have the tools to achieve them, but if you’re in the wrong mindset, you’re never going to unlock your true potential. Your mindset will get you in front of the high-quality clients you’re looking for, and help you achieve that freedom and flexibility you want from your career.
March 26, 2018
Upgrading from freelancer to solo-preneur is the trajectory some of us take in our businesses, but taking that first step isn’t always easy. How do you know when you’re ready? Duane Brown, Founder of Take Some Risk - a digital marketing agency, discusses his transition from freelancing to starting his own agency. Duane shares some of the risks he took to make that first leap and why and how he's decided to build an agency.
March 19, 2018
When it comes to freelancing, we all have to start somewhere. And the reality is that those beginnings are pretty humble. Your first client probably won’t be a giant account and you probably won’t be making hundreds of dollars per hour. In fact, the whole project might be $100. But how do you get from that point to better clients, higher paying, possibly building a team, and most importantly having a business that enables whatever lifestyle you’re looking for? Joe Kashurba went through this exact journey, and his started all the way back in high school and led to him ultimately winning $30,000 website projects and managing 6 figure advertising accounts. Joe will be sharing his journey in-depth, including the key realizations he made around his ideal clients, how he priced himself, what packaging his services did for him, and how he ultimately built a team.

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