Fashion Is Your Business - a retail technology podcast

Fashion Is Your Business - a retail technology podcast
By MouthMedia Network
About this podcast
Fashion Is Your Business is a weekly show about FASHIONTECH, the intersection of fashion business and fashion technology. The podcast is produced through MouthMedia Network. The hosts are entrepreneurial strategist Rob Sanchez, leading fashion technology consultant Pavan Bahl, and creative entrepreneur Marc Raco. Guests include the world's foremost fashion technology pioneers, discussing textiles to retail and everything in between, it covers business news from startups to conglomerates, and the show has a fun and accessible morning radio vibe.

Podcasts like "Fashion Is Your Business - a retail technology podcast"   ·   View all

By HowStuffWorks
By GSMC Technology Podcast
By Christopher J. Nesi - @mrnesi
By Nikola Danaylov interviews Ray Kurzweil, Michio Kaku, Noam Chomsky, Aubrey de Grey & many others...
Latest episodes
Feb. 22, 2018
When you think of digital agencies you think of marketing and media. But what about a digital agency that puts technology first? Rebekah Lundberg (Marketing Director, North America) and Sara Berenice (Chief of Staff) for ValTech (a global digital agency focused on business transformation) joins Pavan Bahl and Rob Sanchez on location at ValTech’s Innovation Lab during NRF 2018 in New York. Powered by Sennheiser. In this episode: How ValTech started in 1993 in France, came to US a few years later, and now in 30 cities on 5 continents How ValTech believes in experimenting and tinkering before rolling things out, and how the Innovation Lab allows people to see and feel products and consider possibilities Why ValTech likes to collaborate with startups, help beakthroughs in ideas happen, design thinking — trying, failing, learning, and restart Staying embedded in startups, bringing them into Valtech’s universe, showing how the startups can be relevant to clients, and pushing clients to adopt design thinking methodology ValTech is a 16,000 company wide organization Providing an experience for NRF attendees to come to the Innovation Lab and how that developed Facilitating people from all over the world in one space Helping to spot interesting technologies to bring in The focus at NRF as “Omnichannel 3.0” Virtual reality and in-store space Innovations of companies including Decathlon, Brickwork, and Perch How virtual reality should be used in-store, not to replace a store, to make the in store experience more immersive Working with L’Oreal How ValTech is a tech incubator, but not just that. Working with big clients, and how the presence of Valtech in many countries and being present in many countries allows for collaboration there Travel with and without a strict itinerary The post 219 – Rebekah Lundberg and Sara Berenice of ValTech – Technology First appeared first on Fashion Is Your Business.
Feb. 20, 2018
Commerce and identity of a global footwear brand… Jessica Alsing, Vice President, Asia & Europe eCommerce for Crocs, joins Pavan Bahl, Marc Raco, and guest host and Kelly Stickel (CEO of Remodista) at Shoptalk Europe in Copenhagen. MouthMedia Network is powered by Sennheiser. In this episode: Alsing discuses how she moved to Amsterdam as the Direct to Consumer head for Europe, with 100 stores in 12 countries, then moved solely into ecommerce, now focused on Asia, including Japan, Korea, China, Singapore, as well as Australia and Europe. Alsing’s career path has earned her credibility, starting in finance, then companies including Blackstone, Gap, Willams Sanoma, and West Elm Crocs as a brand for 15 years, what led to explosive growth of the brand, wanted to create da great show good for boating conditions, comfortable all day, chefs and other people on feet all day The company culture of Crocs How the company’s messaging has remained steadfast, its global voice as global brand, having a global presence, the unapologetic optimism of Crocs, several celebrity influencers and key opinion leaders around the world including actress/producer Drew Barrymore, WWE star John Cena, and Korean celebrities Yoona Lim and Henry LauEurope vs. the American market for Crocs, nuances in different markets with consumers How millennials require a lot from a brand and use the Internet actively, with 400 million millennials in China alone Ecommerce means creating a unified business model Crocs tries to connect with millennials on devices and platforms on which they engage, but brands have very little time to catch their attention Thumbstopping creative, simplicity and authenticity helps Crocs features heartwarming stories from customers, sharing them, weaving them into future campaigns, showcasing existing customers to new consumers, as user generated content Future-pacing staying relevant, technological possibilities, many interesting things but tough to identify where it is all going The goal of going out in the world to touch people using Crocs How visual search can play a role in forecasting trends of product use for Crocs, and the internal data research team Being comfortable in one’s own shoes Loving BBQ holidays, and the fun of Kings Day in The Netherlands, how The Netherlands feels like 20 years ago in the US, toys and sweets, Stroopwafels, shopping and street art The importance of cultivating the right team that is strong, thoughtful, and with functional expertise The post 218 – Jessica Alsing of Crocs – Thumbstopping Creative, Comfy Feet appeared first on Fashion Is Your Business.
Feb. 15, 2018
Detecting what’s inside millions of untagged images shared on social media for fashion & luxury houses to measure product trends & know clients better… Charlotte Fanneau, Product Marketing Manager for Heuritech (AI that empowers fashion e-retailers to bridge the gap between social and commerce with cutting-edge deep learning technology), joins Pavan Bahl, Marc Raco, and Ilan Tito at Shoptalk Europe in Copenhagen. Powered by Sennheiser. In this episode: The journey of getting in the door as a new quantity in geographical areas until Heuritech is more known Instead of a data API, how Heuritech worked in building the best product plug and play for teams, fitting the daily needs of brands How Heuritech was created by two PhDs in machine learning, they dove into fashion industry because of so many images Knowing what mattered in those pictures, training the model to detect many type of details, and recognize products from specific brands, especially luxury bags Then training the machine to recognize that element in any new image, then scale it in social media Heuritech’s strength in detecting specific SKU for brands From hours to a few days to pull many SKUs and training machines against images already on Internet, or even coordinate photo shoots for new products launching Tracking metrics, the number of times seeing specific products in images How Heuritech’s tech is good for metrics companies and niche influencers Tracking all luxury, analyzing that and selling to specific clients who are not necessarily luxury, identifying what trends are, and selling that data back Forward thinkers with luxury brands, helping the rest of the world to take more risks with data to back intuitions Getting past hesitations based on past experiences brands have had Because visual search has not been very good until now, how it is easy to show brands that they can succeed, which solves issue of brands not identifying products in social media images, as they can now be identified, and being able to funnel into intelligent content The possibility of identifying products and brands in video, but the data challenges before employing a strategy The many possibilities, collaboration with LOUIS VUITTON Source material to identify the items and referencable with various body types, ways clothing is draping, and the need to build a reference system The goal to be key partner with fashion and luxury specialists Revealing and helping people grow what they’re good at, contrasting fashion between Copenhagen and Paris, and electric drums and singing The post 217 – Charlotte Fanneau of Heuritech – Finding Trends in Images appeared first on Fashion Is Your Business.
Feb. 6, 2018
Mobile-based retail checkout system… One of the biggest for brick and mortar retail is the line to check out, which can result in lost and limited sales and substantial additional expense just to make the transactions happen. SkipQ has created a solution with a self checkout mobile solution to enable payments on-the-go and reduce waiting time for customers. SkipQ: love shopping, hate queueing. Maciej Trybilo (Founder/Director) and Marco Di Pietro (Advisor) of SkipQ join Pavan Bahl, Marc Raco and Ilan Tito at Shoptalk Europe in Copenhagen. Powered by Sennheiser. In this episode: How the SkipQ founding team considered what the worst thing about the shopping experience is and wanted to solve it How a consumer can walk in with the SkipQ app, buy merchandise on the app, and walk out without talking to anyone if they want to Dealing with sensors that are attached to apparel and bags, d proposing a switch to soft tags and RFID to work with SkipQ Di Pietro’s 25 years in factories and fashion operations/logistics, and advancing the industry as a pioneer in that space The increasing willingness of people to adopt technology How the whole in-store experience needs to be rethought. Why Shoptalk is a good opportunity for retailers Taking friction out of the retail store experience for the consumer, and the store has different meaning Resources can be re-allocated, staff can help customers through the journey instead of checking people out SkipQ allows any retailer to be like an “Amazon Go” concept in practice Layering in loyalty programs, and layering in insights and the potential for new insights Additional value in lunchtimes, hotels, and avoiding shopping bottlenecks How SkipQ can offer an pportunity for upsell, and an opportunity to create layers Magical consumer experiences, and making retail magical and a surprise The most Danish Danish The value of gathering ideas from others by talking with them The post 216 – Maciej Trybilo and Marco Di Pietro of SkipQ – Shopping Minus Friction appeared first on Fashion Is Your Business.
Feb. 1, 2018
The Levi’s Commuter x Google Jacquard jacket is the first of its kind – a commercially ready piece of wearable tech that’s both fashionable and washable. But more than that, it’s one of the only “devices” out there aiming to tackle the idea of obsolescence, Paul Dillinger, VP of global product innovation at Levi’s, says in an episode of “TheCurrent Innovators” podcast with host Liz Bacelar. The jacket itself is designed for urban cyclists, or as Dillinger refers to it, “for people who live in the city and need to get around”. It’s based on the existing Levi’s Commuter Trucker jacket, but embedded with technology in the sleeve in order for it to operate a number of useful functionalities for wearers. It launched to the public in September 2017 for $350 in stores and online. “It’s a classical denim trucker jacket that is designed to make an urban cyclist’s life a little safer, a little lighter, a little better. To that we’ve then added about 15 rows of capacitive yarn in the left cuff, that forms an area that is capable to be touched.” Users can tap or swipe in that spot to then control various utilities including playing music, getting GPS directions, answering or rejecting calls and more. It is connected via Bluetooth to your phone to do so. The key, according to Dillinger, was about making it still feel like a fashion item. “(The jacket) had to feel like a Levi’s product not a piece of Google technology,” he says. But it had to function to the same level of a Google technology too. We had to take a lot of time to weave it in so that it was working but not visible, trying to make it look and feel right.” The aim now is to constantly improve on that functionality to make it increasingly more useful to the user too. “The spring [update] of this product won’t be a new object, it will be new abilities. We built digital platforms so that the jacket never gets obsolete,” Dillinger explains. In partnership with Google, the team studies user behaviour data to gain indications of how they should be improving. That approach is a marked difference for the two industries involved. Tech is usually designed to be replaced. It’s the reason we all upgrade our iPhones. By comparison, in fashion – despite the shift towards disposable clothing at the cheaper end of the market – the ideal is for longevity. Denim from Levi’s frequently falls into that latter category. “The challenge is to make it something that people will want to wear, and something that is more like a platform, that can improve itself,” Dillinger notes. This is a jacket that’s essentially a piece of software more than hardware then, with upgrades that install automatically. “We started selling in September. By the holidays the users got a notification on their app saying, your jacket just got better, we have capabilities that are improved,” he adds. “We’re giving people a reason to keep a garment longer, not less, and we’re giving them an improved version of something they already know. So rather than giving you the bad feeling of something going out of fashion, we’re giving you the opposite feeling by improving over time what you already bought.” The post TheCurrent Innovators – How a smart jacket is bringing Levi’s into the future appeared first on Fashion Is Your Business.
Jan. 31, 2018
Cost-effective, large output image solution, for on-figure apparel… Jannis Koehn, CEO of Looklet (a Swedish company which combines high quality dynamic images in a simple and scalable process, perfectly suited for the new world of online fashion) joins Marc Raco, Pavan Bahl, and Ilan Tito at Shoptalk Europe in Copenhagen. Powered by Sennheiser. A green studio, a production line for fashion photos, and perfecting color and lighting Koehn discusses how the company started a different business model, starting as an online community with 700k teenage users worldwide, mix and match outfits and style and share. The green studio in Looklet, how it is all computer controlled, with a fixed camera, no LED lights because it doesn’t look like real fashion photo with LEDs, an installed computer for dependable process, and high productivity scaled production. Built for industrial production in fashion space. Creativity plus efficiency. And the ability to install in warehouses of large retailers also. Provides a production line for fashion photos. How Looklet processes every image, not having to style mannequins over and over, deconstructing fashion images and reconstructing as needed, with a catalogue of model images, paying buyout models who become a part of the product. Color and light are a critical part of the process. Thinking both from retailers and consumer POV. Highest color accuracy possible is critical to minimize returns. Value proposition, personalization possibilities, and changing from a core competency Why it’s not just about cost savings, time to market, and flexibility in styling, and location simplicity. Seeing different models depending on who you are, reassembling images in real time, creating hundreds of thousands of versions of images. The impact on model buyout prices as the industry is threatened by this technology. Why the exciting use case is personalization, enabling the building of looks on a personal level, appealing to the individual. How to get there from where Looklet is now, and dealing with the decision makers who feel it is tough to let go of a core competency. And the implications of this tech if AI-powered. Customized images sell better than one size fits all. Neutral models, child and plus size, and sand cakes The ability to make suggestions on how to wear merchandise. Avoiding neutral models in order to not interfere with multi-brand identities, paying attention to not contrasting or matching the known models attached to a brand. How an image can change depending on time of day you shop, outfit should change, and where the wide market for these services are. Considerations for child and big/tall/plus — and are animals on the road map? Off the Grid Questions cover selling sand cakes to pancakes, eating “polses”, being in solitude, pristine, intact nature, and creating music. The post 215 – Jannis Koehn of Looklet – Customizing Efficient Creativity appeared first on Fashion Is Your Business.
Jan. 23, 2018
Daily outfit recommendations app… Blake Smith, Founder/CEO of Cladwell (a clothing company that doesn’t sell clothing, with an app that allows you to get daily outfit recommendations, track your outfits, discover the right items, and buy fewer things, all without taking a single photo) joins Pavan Bahl, Marc Raco and Rob Sanchez in the MouthMedia Network studios powered by Sennheiser. Fashion vs. humanity, too much clothing but not enough to wear, and a clothing fiduciary Smith discusses that most of fashion industry is focused on the moment you purchase. Humanity focuses on when you wear the apparel. Cladwell algorithmically captures your clothing and recommends what to wear for variety, weather, occasion and more. Then make recommendations, with the theme being too much clothing and nothing to wear. Why one can’t shop one’s way out of the problem of having too much clothing and nothing to wear. The monthly subscription, playing a “clothing fiduciary”, how Cladwell curated some 10,000 items that are similar to what people have in their closets, and segmenting people. Strategy, buying patterns, a role as a product leader Cladwell’s capsules, and intriguing capsule names, how they came out of the 500 Startups accelerator and raised $1.5M seed round, accost of acquisition lower than lifetime value, why Smith is not hot on affiliates, and the worst thing to hear when selling. A bet that is hedging the growth of the fashion industry, the trend of white glove services who come to home to go through closets and up cycles clothing and makes suggestions. Cladwell as a product leader not customer service or price leader—but they can all coexist in ecosystem. A mission of growth vs. acquisition, producing content for other brands who share it. Sustainability, Beavis and Butthead, and exploring the world via books The impact on sustainability, and solutions of not buying clothes you wont wear, getting rid of clothes, facilitating clothing swaps. Off the Grid Questions cover the biggest at 7 years old involving “Beavis and Butthead” and a big confession, resulting in a foundational value of being up front, exploring the world through books, home schooling, “Uncle Tom’s Cabin”, and a “Game of Thrones” final thought. The post 214 – Blake Smith of Cladwell – Inherently Human appeared first on Fashion Is Your Business.
Jan. 16, 2018
The most influential body in Australian retail, connecting retailers, service providers, markets and customers to accelerate learning and business growth… Paul Greenberg, Founder of The NORA Network (an influential business network providing a fresh outlook and a balanced, optimistic view of New Retail in Australia), and member of The Forum of International Retail Association Executives, joins Pavan Bahl, Marc Raco, and Ilan Tito at Shoptalk Europe in Copenhagen, Denmark. Powered by Sennheiser. A network that connects, brand not channel, and vintage guitars Greenberg describes NORA Network as the network that connects new retail and technology, how customers shop by brand and not by channel, and the changes to the voice of new retail. He mentions founding DealsDirect, Australia’s first online department store, and how he used to sell vintage guitars on eBay. Business network NORA’s size and impact, building to 7,500 members over 4.5 years, and Greenberg’s nickname as the grandfather of online retails. Solid market and great springboard into Asia, helping innovations, and digital safaris The retail environment in Australia, as a solid market and great springboard into Asia, and a middle stop between established markets and the massive Asian market. How NORA Network is helping innovations like SalesForce to come into Australia, and the twice monthly, short form, high impact events that work very well to bring enablers and participants around the table for candid conversations, and “digital safaris”, webinars. The state of the venture side of things in Australia, Afterpay, the sweet spot between digital and physical (“phygital”), and a corporate retail tech accelerator program called Slingshot. Slingshot, going global, and that distance Accelerator models, Slingshot’s unique model including a small group of corporates with big dollars, tech innovators to solve problems and fight for the money, with equity interests in companies, and several examples of successes. How NORA supports and encouraging young entrepreneurs to go global, how the distance might stifle growth for companies, and how it has changed. The post 213 – Paul Greenberg of The NORA Network – The Godfather of Online Retail appeared first on Fashion Is Your Business.
Jan. 9, 2018
Moving young people and new born companies to move into a digital way of thinking… Marzia Giuditta Anelli, Accelerator & Open Innovation Project Manager for ‎H-FARM in Venice (an innovation platform that supports the creation of new business models and the digital transformation and education of young people and Italian), joins Pavan Bahl and Marc Raco at Shoptalk Europe in Copenhagen. Powered by Sennheiser. Creating impact, startups, and education Giuditta Anelli discusses how H-FARM is aiming to create impact by creating a tech hub, with a focus on startups, corporate digital transformation, and education in pre-k to high school, then Bachelor and Master studies. Innovation, accelerators, and ambition Looking at the open innovation part of H-FARM, looking for innovation outside the gates and inside. Why they are working more and more with industry accelerators and corporate accelerators, hoping to someday invest in students’ companies, Depop as a success story, relying on network for recruiting and for students building a brand, inviting families on campus and they fall in love. Thinking about the future, how ambition is guiding them, and creating more and more impact on the territory. Discovery, speaking up, and participating in public life Off the Grid Questions cover the first thing Giuditta Anelli remembered learning, and her first discovery, learning in the early years and how to speak up and say something, and believing in participation in public life. The post 212 – Marzia Giuditta Anelli of H-Farm – Guided by Ambition appeared first on Fashion Is Your Business.
Jan. 2, 2018
Managing data and communication with techpacks for design and production in fashion… Sayam Kochar, CMO and Co-Founder of Techpacker (a simple and fast tool for fashion designers to develop faster, track all styles, work together with factories and convert everything to a tech pack) joins Pavan Bahl, Rob Sanchez, and Marc Raco on location at Sourcing by Coterie. Powered by Sennheiser. Serving a need, growing from an open system, and a “bible of design” Kochar discusses Techpacker’s web platform tool to create quality tech packs and synchronize with lightweight PLM infrastructures to manage entire data for production line, development and team. How the team, including his brother, came from fashion backgrounds, and how nothing else was out there to serve the needs. How Techpacker can provide in more “lightway” manner those services in a seamless way, how it is easy to upgrade, boasting about 14,000 users who have tried system to date including the initial open system. Kochar describes the significant R & D since then, and efforts to make communication easier, how they figured out what was causing time delays in production and design cycles, how a tech pack is a bible of design, and a “card” is individual element of style, with each card able to have the entire communication. Integration, transparency, and Due Dates How Techpacker’s platform has room to plug in third party software and apps, with a mission to provide good a tech pack making tool. Product development is an ongoing cycle, the goal to integrate with other apps and connect with anything, integration of APIs into other platforms, and how Techpacker is looking to integrate with Shopify for an added level of transparency into supply chains. Integrating into process flow, how tech packs can be read by a manufacturer, and how the format must be factory approved. A new feature called Due Dates that alerts a team by both email and in the Techpacker system for due dates for certain components. A shared library, schools and marketing, and Bollywood movies How the factory is providing the data a designer would normally have to input manually, via cards and shared library, allowing you also to answer a question on what a factory is good at. How Techpacker is monetizing and is a SaaS model with three tiers, from creation to scaling up a business. Integrating schools into the process, with a focus on value content and sharing, and thinking about connected devices and circuitry in fabric as an opportunity. A round of personal questions cover maintaining communication while traveling and staying connected in a meaningful way, embracing local languages, and Bollywood movies. The post 211 – Sayam Kochar of Techpacker – Develop, Track, Communicate appeared first on Fashion Is Your Business.