Some Ideas Are Worth Having Even If They Never Happen.
Good morning. Day 33 out here.
I opened the journal this morning to a page titled “Eben’s brilliant idea number 1009.”
That number tells you everything. We weren’t precious about these. We were just riffing.
This was 1996. Eben Pagan and I were flying all over the country doing real estate semin…
Your Relationships Are Worth More Than Your Marketing
Good morning.
Here's a question that stopped me this morning.
How much money would you have right now... if you still had a relationship with every client who's ever paid you?
All of them still active. Still collaborating. Still getting value from you.
That's a whole different way to look at a …
Inside My 1996 Content Factory vs Today
I went digging through one of my big 1996 projects, the Home Buyer College. It was a correspondence course of newsletter reports we mailed as follow-up to everyone inquiring about buying a home, updated every two weeks when the new MLS catalog came out. It's hard to get back into the mindset that i…
Cold Calling Worked. That’s Why I Stopped Doing It.
I'm a creature of habit, and going through 150 journals made me see how much of life is a kind of Groundhog Day. What kept jumping out at me was the growing wake of intellectual property I've built up over the years.
Cold calls work. That's not the problem. The problem is there's no residual value…
I haven't made a cold call in 35 years… here's how
When I got started in real estate, all I did was make cold calls. People actually answered the phone back then, but I realized fast that it was a hamster wheel. Take me out of it and there was no business left.
Michael Gerber's The E-Myth flipped that for me. I learned to work on the business inst…
The Poolside Sketch That Still Runs My Whole Business
Good morning. This is a good one today.
I've been going through these journals hoping to find the genesis moments. The pages where something I'm still using thirty years later first showed up.
Today is one of those days.
You know the Beatles documentary? There's a scene where Paul is sitting the…
Cut Through the Noise: Why Your Mom Has a 100% Open Rate with Joe Polish and Dean Jackson - I Love Marketing Episode #481
Recorded during an I Love Marketing Live Event, Joe Polish and Dean Jackson open the mic to real audience questions about marketing wins and roadblocks.
What starts as a listener's success story with the nine word email turns into a wide open conversation about ethics, attention, and why your em…
The Easiest Way to Sell a "Horse" [Details Inside]
![The Easiest Way to Sell a "Horse" [Details Inside]](https://cdn-images-3.listennotes.com/podcasts/thinking-out-loud/the-easiest-way-to-sell-a-wTicAbLDQEg-_48cQmgPtBT.300x300.jpg)
Good morning.
Sometimes the easiest way to sell a horse is with a sign that says horse for sale.
That was the peak thinking in my journal in 1997... and I still use it every week.
Here's where it came from.
When I first moved to Florida I drove past the same house every day on the way to the go…
Google Reviews Are Killing Your Business… Try This Instead.
Good morning.
I had a nice flood of memories this morning, back in journal number six.
Eben Pagan and I used to do these live main events with Joe Stumpf. Big real estate seminars, all over the country.
Every month we'd do ad makeovers, things on the fly, right there in the room.
The only reaso…
Old Marketing Tools Still Work Just Fine
Good morning. We're heating up, working our way through the journals.
Journal 7. Summer of 1997.
And what jumped out at me today was a heading I'd written to myself.
What are the tools I know, or could know, how to use?
Because here's the thing about a tool.
Once you know how to do something, …
পডকাস্ট সার্চ ইঞ্জিন
আপনি আমাদের ওয়েবসাইট ব্যবহার করতে পারেন3,824,057পডকাস্ট এবং195,727,991পর্বগুলি মানুষ, স্থান, বা বিষয় দ্বারা অনুসন্ধান করতে৷
I have no special talent. I am only passionately curious, and
I listen to podcasts.
‐ Albert "Llamacorn" Einstein
সম্পাদনা
পডকাস্ট ডেটাবেস আপ টু ডেট রাখতে সাহায্য করার জন্য আপনাকে ধন্যবাদ।
