268: How to Tackle Leadership Transitions Successfully
Succession planning is essential for businesses navigating leadership changes due to retirement, promotions, or new opportunities. Erin Hoffman, Partner and Senior Consultant at Collaboration Business Consulting shares key strategies for success.
Long-term exit strategies (3, 5, and 10 years) help…
267: Your Green Wine Glossary | Marketing Tip Monday
[00:00:00] Beth Vukmanic: A label can provide a lot of information about a wine. The next time you walk down the wine aisle, look for common terms and symbols like vintage, place of origin, percent alcohol, and even the SIP certified logo.
[00:00:12] Welcome to Marketing Tip Monday with SIP Certif…
269: From Surplus to Strategy: Managing the Grape Market's Challenges
Amid news of oversupply and decreased demand, the wine industry has an opportunity to adapt to the changing market. Audra Cooper, Director of Grape Brokerage, and Eddie Urman, Central Coast Grape Broker at Turrentine Brokerage, discuss key grape and wine industry trends, from oversupply and vineyar…
270: Regenerative Farming Practices: Water, Soil, and Habitat | Marketing Tip Monday
[00:00:00] Beth Vukmanic: Sustainable farming practices are essential to protect the environment, improve a long-term agricultural productivity and support healthy communities.
[00:00:08] Welcome to Marketing Tip Monday with SIP Certified. We know that customers are looking for wines labeled as su…
271: Integrating Biological Solutions
As biological technologies continue to advance, many growers are exploring how best to integrate them into their farming operations. Nevada Smith, Head of Marketing North America, and Robert Blundell, Research Plant Pathologist, both with Pro Farm Group, highlight the role of biological pesticides …
272: 30 Gophers a Night: Why Barn Owls Belong in Your Vineyard
Meet your vineyard night-shift rodent patrol —barn owls. Bob Peak, a dedicated volunteer at Pacific Wildlife Care, shares how these incredible predators consume up to 30 gophers or voles a night. Learn fun facts about their short lifecycle, nesting habits, and how to properly install nest boxes (hi…
5/23/25 - MyAgLife Episode 251: Interview with Vineyard Team's Beth Vukmanic on Growing Sustainability in the Grape and Wine Industry
Taylor Chalstrom sits down with Beth Vukmanic, executive director of Vineyard Team, to discuss the evolution of sustainability in the grape and wine industry, the SIP Certified program and how growers can leverage certification, education and technology to thrive in a changing ag landscape.
Check o…
273: Learn How to Talk SIP with This Simple Framework | Marketing Tip Monday
[00:00:00] Beth Vukmanic: Training season is fast approaching. It's time to get your hospitality staff prepared to welcome a range of guests from experienced enthusiasts to first timers.
[00:00:10] Welcome to Marketing Tip Monday. With SIP Certified. We know that your customers are looking for win…
274: Beyond Foxy: The Case for Hybrid Winegrapes
Can hybrid grapes revolutionize the wine world? Adam Huss — Host of the Beyond Organic podcast and Co-owner of Centralas Cellars breaks down what a hybrid truly is, explaining how traditional breeding — and nature itself — has long crossed grape species. With over 70 grape species worldwide, today'…
300: From Sour Rot to Succession Planning: Craig Macmillan's Favorite Podcast Moments
A decade of viticulture education is right at your fingertips. Executive Director Beth Vukmanic interviews longtime host Craig MacMillan to celebrate ten years and 300 episodes of the Sustainable Winegrowing Podcast. Together, they reflect on some of Craig's most memorable interviews—from new disco…
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