# Sarah Teasdale

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Me Against the World

Whether you're a multimillionaire or the son of a King, sometimes it can still feel like everyone is out to get you. And so we turn to Nigel Farage and Prince Harry. Both are dealing with huge PR fallouts on which the dust is nowhere near settling. This week, David Yelland and Farzana Baduel discus…

The Power of Good Vibes

It's a feeling, it's something you can't quite put your finger on - but you know it when you see it. This week, David Yelland and Farzana Baduel are all about the vibes. The good ones. Whether it's at Downing Street or M&S, vibes have been one of the stories of the summer. But good vibes aren't ea…

How to PR the End of the World

When an interviewer's first question is whether your product could kill all humans, you know it's serious. This week, David Yelland and Lauren Beeching look at how the boss of Anthropic, Dario Amodei, handled himself following insider claims that AI could indeed wipe us all out. As Amodei outlined …

A Statement from the King

'Never complain, never explain.' Until recently, that could've been the unofficial motto for the Royal Family. Not anymore. David Yelland and Farzana Baduel discuss whether it was wise for Buckingham Palace to issue a statement in response to bombshell claims made in Earl Spencer's new book. Advis…

I'm a Billionaire... Get Me Out of Here!!!

"That's it, I'm leaving." After which, there is often the sound of a door slamming. But in this case, it's more likely to be the sound of a private jet revving its engines. This week, David Yelland and Farzana Baduel look at why some of the UK's richest people seem so keen to quit the UK. Recent st…

'The Race We Can't Afford to Lose'

The stakes could not be higher. To the winner, global supremacy. To the loser, irreversible decline. That is how the battle for building more data centres is being fought by Amazon. This week, David Yelland and Farzana Baduel look at how the company is fighting back against the "misinformation and …

Evri's Battle with WhatsApp PR

Group chats aren't known for holding back. Take a scroll through your own neighbourhood chat and the word 'Evri' probably features quite highly. This week, David Yelland and Farzana Baduel look at the reputational problem facing the delivery giant. In terms of business, it's a great success story b…

Can F1's Christian Horner Regain Pole Position?

When you live life in the fast lane and the wheels come off, the results can be spectacularly bad. Just ask Christian Horner. He was sacked as boss of F1's Red Bull amid claims of sexual harassment (of which he was cleared by internal investigations) and a slump in the team's form. This week David …

Is Man City's PR Bananas?

There are some crises that flare up and then disappear almost instantly. And then there are those that rumble on and on and on. Welcome to Manchester City's world. It is now a month since the devastating verdict against the club - when it was found guilty of breaking Premier League financial rules…

The Great Crypto Heist Crisis

It's not easy putting a positive spin on having more than six billion dollars stolen from your company in roughly 20 minutes. And so we turn to what's being called the biggest heist in history - the hack of cryptocurrency exchange, Binance. This week, David Yelland and Farzana Baduel look at how th…