# Mac Reddin

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Startup Growth Expenses, Network Effects, & NDRs (with Commsor Co-Founder & CEO, Mac Reddin)

How is AI making it easier and more affordable to start a business?What are network effects and how do they drive business growth?Do Go-to-Network strategies, a twist on traditional go-to-market approaches, enhance go-to-market effectiveness? Those are the 3 big topics we’re covering on this episod…

AI Idea Starters, B2B Influencers, & Organic LinkedIn Tactics with Dave Gerhardt - Ep 31

Wow, Season Two is kicking off strong with this incredible episode with Dave Gerhardt, an astonishing marketer and the Founder & CEO of Exit Five. Dave joins Craig Rosenberg and Matt Amundson to share how he approaches using AI for B2B marketing, why LinkedIn influencers present a huge opportunity …

Mac Reddin: Founder and CEO of Commsor

This week we chat with Mac Reddin! Mac Reddin is the Founder and CEO of Commsor. At Commsor he's focused on building tools to enable companies to embrace Go-to-Network, a more sustainable way to grow compared to traditional direct Go to Market motions. Prior to Commsor he bootstrapped and e…

Ep. 016: Commsor - Turn Your Network to Revenue

On this episode, Troy Munson chats with Mac Reddin, CEO of Commsor, a technology that turns your network into warm leads and revenue. You'll learn why Commsor was created, the types of companies that use their solution, challenges they solve for, and how they're different.

505: Commsor with Mac Reddin

Mac Reddin is the CEO of Commsor. He discusses Commsor's evolution from community-led growth software to a go-to-network model, emphasizing the importance of various overlapping networks in a company's ecosystem. He shares his journey from running a Minecraft-based company as a teenager to founding…

Dare to be Fun | Mac Reddin, Founder of Commsor

Commsor founder Mac Reddin swears fun is a feature, not frosting. From the Lego‑Brontosaurus viral stunt to #DinoFacts swag, he shows how deliberate play powers remote teams, why “Zoom‑ifying the office” fails, and how pacing beats sprinting for marathon startups. Key Takeaways • Intentional remote…

160: Mac Reddin: How to leverage dinosaurs to get warm intros and drive better pipeline

What’s up everyone, today we have the pleasure of sitting down with Mac Reddin, Founder and CEO of Commsor. Summary: Mac treks through the Jurassic wilderness of modern sales, where outbound campaigns cannibalize themselves while AI-powered sequences are degrading response quality by the day. Real…

"Slow is Smooth, Smooth is Fast" ft. Mac Reddin

In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder. Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks that drive their growth. Today we discuss why Mac ha…

Ep16: The Shirt Says It All: Ashley Coghill's 'I Hope This Email Finds You Well' Chronicle and the Roller Derby of Empathy in Sales

Celeste Berke [00:00:01]: Hello. Hello. It is Celeste Berke Knisely here on The Sales Edge Podcast. Super excited to welcome the lady of LinkedIn, a female who is out there advocating for other women in sales and marketing. I'm so excited to to interview you today and hear your story, Ashley. Ash…

Go-to-Network is Eating Go-to-Market, with The Swarm's Olivier Roth

Cold outreach is dying....so what replaces it? This week Justin sits down with Olivier Roth, co-founder & Chief Growth Officer of The Swarm, the go-to-network platform backed by HubSpot Ventures ($10M raised to date). The Swarm started as a network recruiting tool in 2021, but customers kept pullin…