# Kathryn Strachan

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The Psychology of Why People Buy: Insights from Dr. Simon Moore

Episode Summary: What’s really happening in the mind of your customer? In this eye-opening episode of Marketers Unleashed, host Kathryn Strachan welcomes Dr. Simon Moore, a leading chartered psychologist and behavioral science expert, for a deep dive into the real psychology behind buying decisions…

Be Bold or Be Forgotten: Branding, SEO, and Standing Out with Craig Campbell

What does it really take to stand out in today’s saturated marketing world? In this unapologetically honest episode of Marketers Unleashed, host Kathryn Strachan is joined by Craig Campbell, legendary SEO expert and outspoken personal brand builder. Known for his bold campaigns and fearless voice, …

Kathryn Strachan: I almost lost everything

Kathryn Strachan started CopyHouse in 2020. This was weeks away from a global pandemic kicking off. What began as a solo venture quickly scaled into a content marketing agency with 32 team members and over £2 million in revenue. But behind the scenes of that rapid growth was a founder learning to l…

9 advice to live by from CEOs, Founders, CMOs & Head of Growth

In this episode, you won’t hear from one guest, but from 9! In the past year, we asked our guests to share a piece of advice they received that helped them advance in their careers and become better at their jobs. From inspiring thoughts on how to break silos to setting OKRs for yourself, building …

Stop Managing, Start Leading: The Keys to Scalable Leadership from Mads Singers

What separates a good manager from a great leader? In this episode of Marketers Unleashed, host Kathryn Strachan sits down with Mads Singers, a veteran business consultant and leadership coach, to explore what truly makes teams thrive. With years of experience managing global, remote, and in-person…

Motherhood & Marketing: Navigating Parental Leave with Katie Hayes

Episode Summary: What really happens when a high-powered marketer steps away for maternity leave—and then comes back? In this heartfelt and insightful episode of Marketers Unleashed, host Kathryn Strachan is joined by Katie Hayes, Head of Marketing at Ozone API, to talk about the often-unspoken rea…

Changemakers: Marketing in the age of AI - Ep 37

This special episode was recorded live at the Marketing Society Scotland's Changemaker conference in Edinburgh. Barry was joined by Ian Duncan and Kathryn Strachan, as they explored how marketers can embrace AI innovation responsibly and what it means for ethics, trust and creativity.

Jet Fuel For Smarter Growth with Kathryn Strachan

Send us Fan Mail Growth isn’t a mystery; it’s a system. We sit down with award-winning fractional CMO and bestselling author Kathryn Strachan to unpack the moves that turn scattered marketing efforts into a commercial engine that compounds. From the mindset shift that frees founders from bottleneck…

REWIND: Public Speaking in Marketing and the Risks of UGC

Drop us a message! In this week’s podcast episode, we’re discussing topics such as an Instagram Messaging update, the importance of public speaking within the marketing space, as well as the risks of User-Generated Content (UGC) and brand perception. With special guest Kathryn Strachan, Internation…

Scaling An Agency For A Successful Clean Exit

Building a business with the sole purpose of selling it requires a radical shift in how founders view their daily operations. Success in this journey demands more than hitting revenue milestones. It requires systematic delegation, strategic advisor alignment, and the courage to step away from deliv…