# Andrew Sugerman

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EFR 788: What Happens When You Combine Chris Hemsworth's Training App with the World Series of Fitness Racing with CENTR and HYROX

This episode is brought to you by BUBS Naturals, Comrad Socks, & Legion Athletics. Unlock the secrets to a holistic fitness journey with the CEOs of HYROX, Christian Toetzke, and CENTR, Andrew Sugerman, as we discuss the transformation of at-home training and competitive fitness landscapes. We disc…

213. Andrew Sugerman, CEO of Centr

Today, I'm joined by Andrew Sugerman, CEO of Centr, a global fitness brand pairing personalized digital content with state-of-the-art gym equipment. Founded by Chris Hemsworth, Centr's omnichannel ecosystem offers custom workouts, meal plans, mindfulness programs, and more. Leveraging his experien…

Andrew Sugerman - 1.8 Million Athletes, 2 Million Pounds of Equipment: Centr's Hyrox Partnership

Andrew Sugerman of Centr returns to the Future of Fitness to break down how the brand has completely transformed since their last conversation in 2023 — moving from a broad wellness platform to becoming the performance infrastructure behind one of the fastest-growing fitness movements in the world…

How HYROX Is Helping Gyms Grow Revenue, Retention & Memberships with Andrew Sugerman (S6 E1)

HYROX is no longer just an event. It's becoming a global sport, and gyms are in a prime position to benefit. In this Season 6 opener, JT speaks with Andrew Sugerman, CEO of Center, about why HYROX participation is surging and what it means for fitness business owners. You'll learn: - Why gyms are…

How HYROX Is Helping Gyms Grow Revenue, Retention & Memberships with Andrew Sugerman (S6 E1)

HYROX is no longer just an event. It's becoming a global sport, and gyms are in a prime position to benefit. In this Season 6 opener, JT speaks with Andrew Sugerman, CEO of Center, about why HYROX participation is surging and what it means for fitness business owners. You'll learn: - Why gyms are…

DISRUPT by Athletech News: HYROX's Christian Toetzke & Centr's Andrew Sugerman

In this latest episode of DISRUPT by Athletech News, HYROX founder and CEO Christian Toetzke and Centr CEO Andrew Sugerman join ATN founder and CEO Edward Hertzman and Eric Malzone to break down their brands' partnership, now at the crux of the fitness competition sector. The group goes on to unvei…

Andrew Sugerman on Hyrox, Branding, and Why AI Won't Replace Your Coaches

🌎 Centr CEO Andrew Sugerman joins Mateo Lopez to talk about his jump from running Marvel comics and Disney's social channels to building the equipment behind Hyrox, why 92% of Hyrox finishers are already gym members, and what it actually takes to build a brand gym owners can be proud of. P.S. If yo…

How HYROX Became a Global Fitness Movement w/ Andrew Sugerman

Welcome to the Strength Connection! Andrew Sugerman is the CEO of Centr, a global performance fitness brand and the Official Competition Equipment Partner for HYROX, the fastest-growing fitness sport in the world.  In this episode, Andrew shares his journey from Disney to leading Center, explorin…

Andrew Sugerman @Behind the Grind

Andrew Sugerman has spent his career building stories for some of the most recognizable brands in the world - Disney, Marvel, and now Centr. In this episode, he reflects on what a near-fatal accident taught him about why he'd been doing it all, how he rebuilt himself from the ground up, and what it…

Episode 581: Andrew Sugerman, CEO of Centr, on Disney, HYROX, and Partnerships that Actually Work

Learn more about the Centr × HYROX ecosystem: For gym owners and operators interested in Centr x HYROX commercial opportunities: learn more HERE. Try the Centr App (includes the only HYROX-certified digital training programs) Whenever you're ready, here are two ways BFU Can help you build a gym…