Waukee in Motion: Online, Outside & On Mission
In this episode of the Waukee Podcast, we dive into the heart of what makes Waukee tick—from online community buzz to boots-on-the-ground volunteerism and the beauty of the outdoors. We kick things off with one of the moderators of the Waukee Talkee Facebook page—a role she jokingly calls "the wors…
Let’s Talk Dallas County (8/12/2025) with Brenton Arboretum Executive Director Melissa Burdick
Today’s Let’s Talk Dallas County program features the Brenton Arboretum Executive Director Melissa Burdick as she highlights upgrades made in 2025, programming they have, and more.
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The Pivot or Die Mindset - with Pacvue's Melissa Burdick
This week we welcome Melissa Burdick, Co-Founder and President of Pacvue, the leading Commerce Operating System that unifies retail media, commerce management, and measurement. A former Amazon executive with nearly a decade of experience, Burdick helped launch Amazon’s CPG/Health & Beauty retail bu…
#715 - How to Double Your Amazon Sales in 2025
Learn from top Amazon mentors as they reveal the exact steps they're taking in a live case study from Scale Stories to help a brand double its sales in 2025 and how you can do the same.
💰 Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10
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Episode 6 - Claiming Space in a Competitive World: The Blueprint for Fierce Founders. Melissa Burdick, PacVue
In this episode of SHeCOMMERCE, Cristina and Jacqui sit down with Melissa Burdick, co-founder and president of Pacvue—and newly recognized as a Commerce Media Power 100 honoree by The Drum. From her early days at Amazon to bootstrapping, following a major health scare that sharpened her resolve to …
Episode 165: Melissa Burdick from Pacvue on the state of commerce media, plus TTD's continued woes
Melissa Burdick of Pacvue breaks down how commerce media is evolving beyond retail, why fragmentation is still the biggest challenge for brands, and how AI is reshaping product discovery across platforms. The conversation covers the rise of agentic commerce, Amazon’s dominance, and what the future …
Let’s Talk Dallas County (4/22/2026) with Brenton Arboretum Executive Director Melissa Burdick
Today’s Let’s Talk Dallas County program features Brenton Arboretum Executive Director Melissa Burdick as she previews this week’s Earth Day activities, which will be held tonight and on Sunday afternoon, along with upcoming programs in May.
The New Rules of Commerce Media: Winning in an Agentic AI World (Melissa Burdick, Co-founder & President of Pacvue)
What has changed most in commerce media, and what should brands and retailers be paying attention to right now?
With the pace of change accelerating so quickly, how should brands and retailers think about staying ahead?
As consumers increasingly use LLMs and conversational AI for product discove…
The New CMO Playbook: Building the Modern Day Growth Engine (Jay Hunter, CEO of K20; Melissa Burdick, President & Co-Founder of Pacvue; and Don Brett, Host of The CPG View)
Before launching K2O, you spent seven years helping scale MaryRuth’s. What did that experience teach you that emerging CPG brands often learn too late?K2O sits at the intersection of celebrity, wellness, beauty and functional hydration. How do you turn that initial excitement into an enduring brand…
The New CMO Playbook: Building the Modern Day Growth Engine (Aisha Khan, Dentsu Commerce NA; Melissa Burdick, Pacvue; and Don Brett, The CPG View)
1. How are you and your team at Dentsu helping brands adjust to the collapsed funnel, where discovery, consideration, and conversion can happen in the same session?2. Where does agentic AI fit into that shift, and how should brands be thinking about agentic commerce, media, workflows, and team stru…
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