# Joe Camel
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محدث:
joe camel (officially Old Joe) was the advertising mascot for Camel cigarettes from late 1987 to July 12, 1997, appearing in magazine advertisements, billboards, and other print media.
== History ==
The U.S. marketing team of R. J. Reynolds (RJR), looking for an idea to promote Camel's 75th anniversary, re-discovered Joe in the company's archives in the late 1980s.
An article in The New York Times reported:
joe camel was actually born in Europe.
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‐ Isaac "Llamacorn" Newton
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