Episode 314: Buy, Borrow, and Build Traffic for Your Evergreen Business Funnel
Evergreen your emails, going live to evergreen, and setting up your evergreen funnel - now you need eyeballs to your content. But instead of blowing a bunch of money on Facebook ads, how about you listen to Jim Edwards' system on driving traffic to your evergreen funnel? Buy traffic, Borrow traffic…
Episode 315: Create CALM and Never Have a Chargeback Again and Get More Return Customers
Jim Edwards and Stew Smith discuss how to communicate with customers to avoid chargebacks, wasted time in customer service, and ultimately more returning customers by staying CALM! The CALM Sequence:1. Confirm the decisionSend this message immediately after purchase.Do more than say thank you. Nam…
The Real Cost of OpenAI’s Security Breaches
On today's episode of Fortune Daily- OpenAI’s Security Risks: Senior AI Reporter Emily Forlini joins us to break down the latest security challenges facing OpenAI. Are these vulnerabilities leading to real financial consequences for the AI giant? We dive into the report.
The Iran War Briefing: Exe…
Episode 316: The Next Sell Starts Before the First One Ends
Jim Edwards explains sales copy in newsletters and emails to customers with details that not only get eyeballs on your content but also direct them to where you need them to read. When should you start selling to a customer after they have made a purchase? This is a debate with Jim and Stew about …
Episode 321: A Great One-Time Offer Does Not Sell More. It Removes the Next Problem
Copy and Content coach Jim Edwards shows why a great OTO does not repair a broken first offer. It accelerates the purchase process. Most OTOs don't create the Next-Pressure / Problem & Solution PrincipleEvery meaningful purchase creates a new kind of pressure… or a new problem to solve. For instanc…
Episode 320: The Tiny Checkbox That INSTANTLY Makes Your Funnel More Profitable - The Order Bump!
Jim Edwards discusses how to create an order bump with AI. Most marketers ask the wrong question at checkout: What else can I sell them?Ask this instead: What will help them get the result they just paid for faster, better, or easier?A great bump usually does one of four things:• Improves the resul…
Episode 319: The Video Sales Letter Compresses the Buying Decision with Customers
Jim Edwards discusses how and why a VSL does not replace reading. It removes reading as the only path.Video Can Compress the Buying Decision - Suppose you sell software that turns a rough webinar transcript into a clear sales campaign. You could spend six paragraphs describing the dashboard, workfl…
Boston Blackie: Hypnotic Murder (08-06-1945)
A murder confession can be planted - and Boston Blackie proves it in this twisty crime thriller. When Joan Thompson admits to killing Henry Brightson, Blackie refuses to believe the story ends there, and what he uncovers at the Boulevard Club points to something far more sinister than a simple shoo…
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