Sherry Jhawar, Co-founder of Blended Strategy Group
Sherry Jhawar is the co-founder of Blended Strategy Group and Nez Care, an influencer marketing and branding agency. Founded with Allison Statter (Kim K's childhood bestie), Blended Strategy works on tons of activations with brands and celebrities like Gwen Stefani and more. With nearly 15 years of…
Sherry Jhawar, Co-founder of Blended Strategy Group
Sherry Jhawar is the co-founder of Blended Strategy Group and Nez Care, an influencer marketing and branding agency. Founded with Allison Statter (Kim K's childhood bestie), Blended Strategy works on tons of activations with brands and celebrities like Gwen Stefani and more. With nearly 15 years of…
Allison Statter on Leaving the Security of a Family Business
Most nepo babies deny the privileges afforded to them by their parents. Allison Statter isn’t one of them. She’s never been shy about having entertainment industry titans for parents, or about being Kim Kardashian’s lifelong BFF. But after working at her dad’s management company for 17 years, peopl…
Season 2 Episode 25: Blending Influence & Impact: A Conversation with Allison Statter, CEO of Blended Strategy Group
We sit down with Allison Statter, CEO and Co-Founder of Blended Strategy Group, a trailblazing agency at the intersection of influencer marketing, brand partnerships, and celebrity endorsements. From navigating the fast-paced world of entertainment to creating meaningful partnerships that elevate w…
S4 Ep. 2 Kourtney Kardashian On Poosh, Money Negotiations, and Work/Life Balance
We're live from Create & Cultivate's San Francisco Conference with Kourtney Kardashian, Founder & CEO of Poosh. She sat down with longtime BFF Allison Statter to talk about the inspiration behind her lifestyle brand, juggling multiple projects, and which Kardashian sister is her favorite (today, at…
The Power of the '5 Minute Break' with Hollywood Marketing Exec Allison Statter
Name: Allison Statter (@allisonstatter)
Occupation: Founder and CEO of Celebrity & Influencer Marketing Agency Blended Strategy Group, boy mom, and Skims sweatsuit superfan
Day: Stanley filled with lemon water, Polo Lounge lunches, and trying to put her phone down.
For more DITL, follow along onli…
Are Influencers Secretly Running the Beauty World?
CEO, publicist, and celebrity insider Allison Statter joins Hitting Pan to get to the bottom of how influencers are transforming the beauty industry from the inside out. From her childhood friendship with Kim Kardashian to running her powerhouse marketing firm, Blended Strategy Group, Allison opens…
Allison Statter On Building A Powerhouse Brand, Advice For Success In The Creative Industry, & How To Stand Out In Any Field
#822: Join us as we sit down with Allison Statter – prominent businesswoman & entrepreneur, best known as the founder & CEO of Blended Strategy Group. As a leading marketing and branding agency specializing in celebrity partnerships, influencer marketing, & strategic brand growth – Allison has leve…
Blended Strategy, Bold Intuition: Allison Statter on Business & Motherhood
In this episode of The Stiletto Room, I sit down with one of my favorite people on the planet - Allison Statter, CEO & Founder of Blended Strategy Group and XOa Fragrance, and devoted boy mom. She is the daughter of my dear friends, legendary music executive Irving Azoff and powerhouse matriarch Sh…
The Evolving Business of Celebrity Partnerships and Events with Allison Statter
Allison Statter has spent her career helping shape the brands, personalities, and cultural moments that capture our attention. As co-founder and CEO of Blended Strategy Group, she works at the intersection of celebrity, influence, marketing, and consumer behavior—often behind the scenes of campaign…
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