# Alexandra Zatarain

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138. Alexandra Zatarain, Co-founder and VP of Brand & Marketing at Eight Sleep

Today I'm joined by Alexandra Zatarain, Co-Founder and VP of Brand and Marketing at Eight Sleep. Eight Sleep is the first sleep fitness company. Eight Sleep leverages innovation, technology, and personal biometrics to restore individuals to their peak energy levels. Fast Company named Eight Sleep o…

176: Alexandra Zatarain, Co-founder of Eight Sleep: How New Temperature Tech Could Be the Missing Piece To Your Best Night’s Rest Ever!

Alexandra Zatarain is the Co-Founder and VP of Brand and Marketing of Eight Sleep, the world's first sleep fitness company. A marketer and brand-builder, Alexandra has built the Eight Sleep brand and scaled the company’s revenue from $0 to its current state. She has done this by redefining a once d…

#86 Eight Sleep: How Alexandra Zatarain Co-founded the Worlds First Sleep Fitness Company With a Valuation of $500M

Joining me today, all the way from the US, is Alexandra Zatarain, Co-Founder and VP of Brand and Marketing of Eight Sleep - the world’s first sleep fitness company.  Not only has Eight Sleep created a category, it’s used by the likes of Elon Musk, Mark Zuckerberg and Lewis Hamilton.  Alex has built…

1.3 - Alexandra Zatarain

A conversation with Alex Zatarain and Amy Smilovic. Alex is the Co-Founder and VP of Brand & Marketing at Eight Sleep, the world's first sleep fitness brand. Born in the United States and raised in Tijuana, Alex's multi-cultural upbringing has led her down an incredibly diverse career path culminat…

Eight Sleep Co-Founder Alexandra Zatarain on Having Difficult Conversations and Being Throw Into The Leadership Fire

Alexandra Zatarain is the co-founder and VP of Brand and Marketing of Eight Sleep, the world's first sleep fitness company. With accolades like being named to Forbes 30 Under 30 and Inc's 100 female founders lists, Alexandra is the marketing genius that helped put Eight Sleep on the map. Starting…

This Week in Fitness: Presidential Test Returns, Crunch Expands, Xponential Sells Brands

This Week in Fitness delivers the top fitness business headlines in under 5 minutes with host Krissy Vann. In this episode: – President Trump reinstates the Presidential Fitness Test and revamps national fitness council– Brian Hibbard’s Fitness Ventures invests $75M to expand Crunch Fitness in Port…

Women Aren't Getting Good Sleep: Here's Why and How to Fix It

This episode is brought to you by Eight Sleep, the leader in sleep fit technology. Their award-winning Pod 5 sleep system helps you fall asleep faster, stay asleep longer, and wake up feeling more refreshed by automatically adjusting to your ideal temperature, elevation, and sound throughout the ni…

The billion-dollar race to fix America’s sleep crisis

The business of sleep has gone well beyond hawking mattresses, pillows, and bedframes. And it’s with good reason that seemingly everyone is analyzing their sleep data on various hardware devices. Roughly one in three adults in the U.S. regularly gets insufficient sleep, driving demand for new tools…

The Power of Sleep | Eight Sleep

What happens when sleep is reimagined as a personalized, data-driven foundation for human performance rather than just hours spent in bed? In this episode of Becoming Limitless, Alexandra Zatarain, co-founder and VP of Brand and Marketing at Eight Sleep, joins Dr. Elie to explore how technology, ph…

How Billionaires Sleep

Podcast transcript: Hello and Welcome to News From The Future, spoken by the eleven labs audio clone of Dr Catherine Ball. In this new short series we will be focussing on Sleep. We all do it, and we all recognise when we have not had enough of it. Dr Cath’s new book The Future of Sleep is out now …